• The KIPS Transactions:PartC
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• v.16C no.4
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• pp.527-534
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• 2009

Almost every mobile phone supports MMS to send and receive multimedia messages among users. MMS is suitable for different types of mobile phones and effectively operates in wireless environments. So the mobile content delivery method using MMS can be efficient. However, there would be some problems if a mobile service provider tries to deliver mobile content to subscribers by using the existing MMS. In this paper, we propose an improved data transmission and control scheme for MMS. Our scheme assists mobile service providers to deliver mobile contents easily by modifying the MMS system software. By using our scheme, mobile service providers are able to manage mobile contents stored in mobile devices. Therefore, they can provide various services such as mobile daily news service, automatic software upgrade service, mobile advertising service, etc. We verify the possibility of the proposed scheme through simulation.