• Journal of the Korean Institute of Landscape Architecture
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• v.37 no.1
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• pp.65-77
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• 2009

This study conducted a comparative analysis between Koreans and foreigners on how they feel of the 'Oreum' so that the data could be used to conserve and utilize 'Oreum' as a brand of Jeju, which is one of the natural and original sceneries of the island along with Halla Mountain. Four aerial photo slides were selected to be assessed among 18 overlooked views of 'Oreums' through quasi-preliminary and preliminary surveys. The assessment group was divided into native and foreigner groups. Image and preference were measured based on 7 step categorization on 26 adjectives, and factor analysis was implemented. The selected factors from factor analysis reflected that calmness was recognized as common image identification variable to natives and foreigners. However, foreigners choose 'dynamics', 'peculiarity' and 'grandeur' in order to explain the image while Koreans selected words in the order of 'attractiveness', 'grandeur', 'dynamics' and 'peculiarity'. This means Koreans identify the image of 'Oreum' as absolute beauty while foreigners see the dynamics and relative peculiarity as its attractive point. As a result of factor score, preference and multiple regression analysis, Koreans selected 'calmness', 'attractiveness' and 'dynamics' as important variables to explain preference. On the other hand, foreigners choose 'dynamics' and 'calmness' as well as 'evenness', 'peculiarity' and 'simplicity'. This represents that foreigners are highly influenced by the structural peculiarity and simplicity on the image preference.

• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.113-123
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• 2016

The purpose of this study is to look into the effect of wearing color lenses on one's image and was based on 221 college students in Gyeonggi-do and Gangwon-do. I examined how it appears as the evaluation factor visually. After by looking in the different image effect and relevance as to the classified evaluating factors, I tried to look into what effect the color lenses has on woman eye and image. The result is as follows. It appears that wearing color lenses makes one look fancier, more attractive, sophisticated, and favorable, whereas not wearing color lenses makes one look softer, weaker, more innocent, and comfortable. Analyzing these evaluations showed that wearing color lenses has most to do with attractiveness followed by pureness, familiarity, and decorativeness in order, whereas not wearing color lenses has most to do with familiarity followed by attractiveness, pureness, and decorativeness. It is considered that eyes with color lenses on them make the person seem decorative, attractive, and pure, which brings effect of improving one's eye and face image. Analyzing the correlation between each color lenses-wearing factor and one's image showed that when a person is wearing color lenses, the more the person is considered decorative, pure, and attractive, the more it has to do with improving the person's eye and face image. The result, therefore, shows that wearing color lenses makes one's eye and face image attractive, pure, and decorative, and wearing them is an important means to improve one's eye and face image.

• Culinary science and hospitality research
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• v.16 no.1
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• pp.112-126
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• 2010

The purpose of this study is to understand the effect of employees' physical attractiveness in foodservice companies on interpersonal relationship, job satisfaction and organizational citizenship behavior and the moderating effect of gender and company types. Based on total 553 samples obtained from the empirical research, this study reviewed reliability and the fitness of a research model and verified total 3 hypotheses using the Amos program. The hypothesized relationships in the model were tested simultaneously by using a structural equation model(SEM). The proposed model provided an adequate fit to the data, $x^2$(df 179)=627.230, p<0.01, CMIN/DF 3.504, RMR 0.228, GFI 0.903, AGFI 0.875, NFI 0.935, CFI 0.953, RMSEA 0.067. SEM resulted that the employees' physical attractiveness(face attractiveness: $\beta=0.213$; body attractiveness: $\beta=0.111$) showed a significant effect on interpersonal relationship, and interpersonal relationship($\beta=0.375$) had a significant effect on job satisfaction. Also, job satisfaction($\beta=0.756$) had a significant effect on organizational citizenship behavior. As a result of analyzing the moderating role, the effect of the employees' physical attractiveness in foodservice companies on interpersonal relationship, job satisfaction and organizational citizenship behavior was moderated by both of gender and company types. Limitations and future research directions are also discussed.

• Journal of Korea Port Economic Association
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• v.28 no.3
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• pp.127-150
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• 2012

A survey showed that the public perception of the shipping industry's overall image and economic role was relatively positive. The survey revealed that public perception was mixed with respect to the multifaceted role of the shipping industry. Based on the results of this survey, this paper proposes three approaches to improving the public perception of the shipping industry. The organization contact approach includes establishing shipping institutes for city people, holding various events targeted at the public, establishing a shipping memorial hall, developing a shipping-related culture and tourism, reinventing the image of the shipping industry through a shipping-culture movement, and creating new views of the shipping industry by conducting formal education. The goods and services contact approach includes building a brand image for shipping services, providing B2C services, utilizing the national image for the shipping industry, and participating in international cooperation projects. The text contact approach includes B2B advertising, advertisements focused on the national economic and multifaceted role of the shipping industry, package advertisements for the shipping industry and related industries, the Internet and high-technology media, government-initiated PR activities regarding the multifaceted role of the shipping industry, and funding for advertising the shipping industry.

• Proceedings of the KSCN Conference
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• 2003.11a
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• pp.1076-1076
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• 2003

최근 소득수준의 향상 및 식생활 습관의 서구화로 비만 유병율이 증가하면서 체중조절에 대한 관심이 급증하였다. 그러나 신체적 매력 중에서 날씬함을 너무 강조하는 사회적 분위기 등의 영향으로 자신의 체형을 왜곡되게 인식함으로써 이에 따른 신체에 대한 불만족은 무분별한 체중조절을 시도하도록 자극하는 요인이 되고 있으며 이러한 무리한 체중조절은 신체적·심리적 장애를 초래하는 것으로 알려지고 있다. 그러나 체형인식 및 체중조절에 대한 연구는 주로 젊은 여성들을 대상으로 한 것이 대부분으로 중년여성을 대상으로 한 연구는 거의 없는 실정이다. 따라서 본 연구에서는 자기체형에 대한 관심이 점차 높아지고 있는 중년여성들을 대상으로 비만도에 따른 체형인식 경향을 파악하고 체중조절에 영향을 미치는 요인들을 알아보고자 하였다. 조사대상은 도시지역에 거주하는 40세 이상 중년여성 249명으로 일반사항, 체형인식 및 체중조절태도, 이상식행동 등에 대하여 설문조사를 실시하였다. 모든 자료는 SAS program을 이용하여 분석하였다. 조사대상자의 평균 연령은 48.5세였으며 평균 비만도(BMI)는 22.7로서 정상범위에 속하였다. 비만도에 따른 체중군별 분포는 정상체중군이 72.9%로 가장 많았으며, 저체중군이 6.7%, 과체중군이 20.4%이었다. 자기 체형에 대한 인식도를 체중군별로 비교해본 결과, 정상체중군의 40.1%만이 자신의 체형을 ‘표준체형’으로 올바르게 인식하고 있을 뿐, 8.1%는 ‘마른 체형’으로, 51.7%는 ‘살찐 체형’으로 잘못 인식하고 있는 것으로 나타났다. 특히, 저체중군의 37.5%는 자신의 체형이 ‘표준체형’이라고 인식하고 있었다. 이상적으로 생각하는 체형에 대하여 조사대상자의 80.9%가 ‘표준체형’이라고 응답하였으며, 8.7%는 ‘마른 체형’을, 10.4%는 ‘살찐 체형’을 선호하는 것으로 나타났다. 자기 체형에 대해 조사대상자의 55.8%가 ‘불만족하다’ 고 응답한 반면 ‘만족하다’ 고 응답한 경우는 11.1%에 불과하였다. 그러나 체중조절에 대한 관심도는 체중군별로 비교해 보았을 때, 과체중군이 저체중이나 정상체중군에 비해 유의하게 높았다. 지난 1년 동안의 체중 감량 경험 여부를 조사해본 결과, 과체중군의 77.1%, 정상체중군의 65.3%, 저체중군의 62.5%가 체중감량 경험이 있는 것으로 나타났다. 체중감량 이유를 묻는 문항에 과체중군과 정상체중군의 경우 ‘건강을 위해서’라고 응답한 경우가 가장 많은 반면 저체중군의 경우 ‘체중이 증가되었기 때문에’라고 응답한 경우가 가장 많아 체중군별로 유의적인 차이를 나타냈다. 조사대상자의 53.8%가 체중감량을 하는 중 부작용을 경험한 적이 있는 것으로 나타났으며, 유의적인 차이는 없었으나 저체중군이 과체중이나 정상체중군에 비해 체중감량에 따른 부작용 경험자의 비율이 높았다. 이상식행동을 측정한 결과, 과체중이나 저체중군이 정상체중군에 비해 이상식행동 점수가 유의적으로 높았다. 세부요인별로 비교해 보았을 때, 체중조절에 대한 집착과 식이조절점수는 과체중군이 가장 높았으나, 섭식통제 관련 식행동 점수는 저체중군이 가장 높았다. 이상의 결과를 종합해 볼 때, 중년여성들의 경우 대부분이 자신의 실제 체형에 대하여 그릇된 인식을 갖고 있었으며, 체중을 감량하기 위해 지속적으로 노력하는 것으로 나타났다. 특히 저체중군의 경우 건강보다는 외모 때문에 무리한 체중감량을 시도하고 있었으며 이상식습관과 관련된 식행동 점수가 높은 경향을 보여 영양 및 건강 상태에 문제가 발생될 수 있을 것으로 생각된다. 따라서 중년여성들에게 자신의 체형과 이상체형에 대한 올바른 인식을 갖고 표준 체중을 유지할 수 있도록 지속적인 영양교육이 이루어져야 할 것으로 생각된다.

• The Journal of the Korea Contents Association
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• v.19 no.2
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• pp.317-327
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• 2019

A tourist destination where nature and people coexist is needed for today's tourists who crave for various new experiences and attractions. In this respect, Slow city has its attractiveness as a good tourist destination and its potentials are being verified. The purpose of this study is to identify selection attributes of slow city which influence the perception of tourism professionals and finally to figure out its growth potential as a tourism destination. This study approaches and considers tourism industry worker's perception about slow city which previous studies have not been discussed. We examined that travel and tourism employees working on the tourism industry frontline, planning travel goods, providing information on tourist destinations, are less aware than the general public about slow city as a tourism destination.

• Science of Emotion and Sensibility
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• v.7 no.3
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• pp.37-50
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• 2004

This study attempted to explore how online game is endowed new meaning and function and changed into totally different product in result by recognition and consuming behavior(game activity) of game users. The subjects of this study are famous Internet based online games called 'Lineage' and 'EverQuest'. These two online games are physically similar games. Both are MMORPG and community-based games. While Lineage became a cyber world as a part of the real world, EverQuest was a game product. This study explored the recognition of garners about game world and different consuming behavior pattern(game activity pattern) in game world made by different recognition of online game. The result from exploring the differences in the recognition of game world showed Lineage garners regarded Lineage world as another living space or a part of real world they can explore and express psychological need and self-identity or self-image and live through diverse activities. But EverQuest garners regarded EverQuest as a product for experience of fantasy world. The result from comparing the game consuming behaviors showed that different recognition of game world made the differences in the game consuming behavior. The results of the present study supported that the recognition of consumers about digital images or content poducts like online game can be different by the value and experience of consumer, and the different recognition make the different consuming behavior of similar or same products. The results supported that the meaning and value of digital images or digital content are endowed by consumers.

• Journal of the Korean Institute of Landscape Architecture
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• v.51 no.3
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• pp.107-121
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• 2023

The assessment of perceived naturalness aims to elucidate the human perception and explain the interaction between natural environments and humans. The perception of ecological assets that exhibit distinct characteristics within a specific region can manifest in various representations. Based on the users' perceptions and interviews regarding ecological assets, this study assessed the perceived naturalness from a cultural services perspective. Specifically, the discussions on Ansan City's ecological assets and revolved around the inherent value of naturalness in dimensions, such as the necessity for conservation and the sustainable development of ecological assets, the perception of ecosystem benefits, the representativeness as a local asset, and usability. Subsequently, the Q method was employed to present 25 representative ecological assets to 25 users. As a result, user groups with different value systems for each question were identified, and hypothetical personas for cultural service enjoyment were distinguished. The most representative persona among the 25 users was identified as AWP (a type that values the conservation of aquatic ecosystems, prefers waterfront landscapes, and enjoys walking). Since perceived naturalness is conceptually similar to the "benefits perceived by users" in evaluating ecosystem services, it can provide more practical evaluation criteria for cultural services.

• Korean Security Journal
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• no.36
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• pp.111-137
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• 2013

The purpose of this study is to examine the effects of electronic security service quality satisfaction and customer satisfaction on switching barrier and customer loyalty. Survey questionnaires were distributed to business owners in Seoul that are using electronic security system and the total of 500 copies were used as research data except 60 copies with insufficient responses. The results are as follow. First, as for the effects of electronic security service quality satisfaction on electronic security customer satisfaction, it indicates that the higher electronic security service quality satisfaction achieves, the more it has positive effects on electronic security customer satisfaction. Second, as for the effects of electronic security service quality satisfaction on switching cost, it indicates that the higher electronic security service quality satisfaction achieves, the more it has positive effects on switching cost. As for the effects of electronic security service quality satisfaction on human relations, it indicates that the higher electronic security service quality satisfaction achieves, the more it has positive effects on human relations. It indicates that the effects of electronic security service quality satisfaction on alternative attraction was not meaningful. Third, as for the effects of electronic security customer satisfaction on switching cost, it indicates that the higher electronic security customer satisfaction achieves, the more it has positive effects on switching cost. As for the effects of electronic security customer satisfaction on human relations, it indicates that the higher electronic security customer satisfaction achieves, the more it has positive effects on human relations. But, it indicates that the effects of electronic security customer satisfaction on alternative attraction was not meaningful. Fourth, As for the effects of electronic security service quality satisfaction and electronic security customer satisfaction on customer loyalty, it indicates that the higher electronic security service quality satisfaction achieves, the more it has positive effects on customer loyalty. As for the effects of switching cost on customer loyalty, it indicates that the higher switching cost achieves, the more it has positive effects on customer loyalty. As for the effects of alternative attraction on customer loyalty, it indicates that there is no meaningful relation between alternative attraction and customer loyalty. But, effects of human relations on customer loyalty, it indicates that there is no meaningful relation between human relations and customer loyalty. Based on the above results, it is noticeable that in the effects of electronic security service quality satisfaction and electronic security customer satisfaction on switching barrier, all of them had meaningful effects except for alternative attractiveness. This signifies that switching barrier factor can increase when the service quality of electronic security and customer satisfaction increase. In other words, it can be said that increased awareness of electronic security service quality satisfaction and electronic security customer satisfaction by electronic security users can lead to high customer loyalty by establishing switching barrier through such increased awareness.

• 한국공간정보시스템학회:학술대회논문집
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• 2005.11a
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• pp.87-91
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• 2005

최근 언론매체나 인터넷을 통해 자주 접하게 되는 용어 중 하나가 '유비쿼터스'이다. 각종 서비스, 도시건설, 아파트 등 다양한 대상에 'Ubiquitous' 또는 'U-'라는 수식어를 붙이는 것을 흔히 접할 수 있으며, 마치 매우 편리한 환경을 상징하는 키워드처럼 인식되고 있다. 이와 관련하여 현재 우리나라에서는 정보화도시(U-City 또는 디지털시티라고도 함) 건설 추진 및 그에 대한 논의가 활기를 띠고 있다. 이를 통한다면 우리나라는 건설 및 IT강국이라는 핵심역량을 바탕으로 내수경기 부양뿐만 아니라 지역 간 불균형을 해소할 수 있고, 국내성공 사례로 글로벌 시장개척을 위할 수 있으며 넓게는 동북아 비즈니스 허브구축의 발판이 마련될 수 있겠다. 이밖에도 정보화도시(U-City)건설은 많은 산업화의 가치를 가지고 있기 때문에 정부와 지자체, 또한 기업체에서 기술 개발 및 시범사업에 박차를 가하고 있다. 그러나 새로운 도시유형으로서 정보화도시(U-City)의 개념은 아직까지 제도적으로 정립되어 있지 않을 뿐만 아니라 도시건설 시 어떤 특별한 유인책도 마련되어 있지 않다. 그리하여 지방자치단체, 공기업 등 추진주체마다 전개되는 양상이 다르며 이에 수반되는 다양한 문제가 발생한다. 따라서 정보화도시(U-City)의 성공을 위해서는 글로벌 인재들이 유인할 수 있는 매력을 갖추어야 하며 사회적 투자를 지속시킬 수 있는 효과적 방안이 필요하겠고 핵심기술과 이의 활용방안이 마련되어야겠다. 그러나 무엇보다도 정보화도시 건설관련 법, 제도, 사회시스템 정비가 선행되어야하겠다.