• Title/Summary/Keyword: 마누엘 카스텔

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Reinventing the revenue model for the content platform (콘텐츠 플랫폼의 수익모델 혁신 전략에 대한 고찰)

  • Choi, Kwang-Hun;Kim, Junic
    • Journal of Digital Contents Society
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    • v.18 no.7
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    • pp.1267-1280
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    • 2017
  • This study examines the changes of the online music market and revenue models by the theory of network society and communications of Manuel Castells for the content platform. As a result of this study, we found that active communications among the members in the network, played a crucial role in the creation of contents and the promotions of profit for platform providers. It is especially important to create an environment in which members can voluntarily communicate rather than an artificial control. The content platform business consists of people, thus it has been proven that providing play elements of culture and society are important, as well as necessary conditions to the generation related to content based platform businesses.

Open API as a solution for the unification and fragmentation in online social network (온라인 소셜 네트워크의 문제점와 공개 API 를 통한 해결 방안 연구)

  • Kim, Yong-Geun;Byun, Jae-Bum;Yoon, Joon-Sung
    • 한국HCI학회:학술대회논문집
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    • 2008.02b
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    • pp.656-661
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    • 2008
  • There are many sociological methodology for the study on cyber community. Especially for the online social network which is constructed by the notion of the social network, the social network analysis can be a superior methodology for the understanding of the general phenomenon and the solutions for the problematic issues. As pointed by Manuel Castells, the problem of the unification and the fragmentation, which is came after the participation and the openness, is prevailed in cyber community by its characteristics. However, computational properties that exceed the limitation of the time and space can bestow other alternatives. The Open API in the social network services that is more popular in these days is the one of those alternatives. Therefore, the purpose of this study is to investigate the problematic phenomenon of online social network and to search the solutions for those problems with the acceptance of Open API technology.

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