• 제목/요약/키워드: 리테인 링

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A Study on the Application Model of AI Convergence Services Using CCTV Video for the Advancement of Retail Marketing (리테일 마케팅 고도화를 위한 CCTV 영상 데이터 기반의 AI 융합 응용 서비스 활용 모델 연구)

  • Kim, Jong-Yul;Kim, Hyuk-Jung
    • Journal of Digital Convergence
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    • v.19 no.5
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    • pp.197-205
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    • 2021
  • Recently, the retail industry has been increasingly demanding information technology convergence and utilization to respond to various external environmental threats such as COVID-19 and to be competitive using AI technologies, but there is a very lack of research and application services. This study is a CCTV video data-driven AI application case study, using CCTV image data collection in retail space, object detection and tracking AI model, time series database to store real-time tracked objects and tracking data, heatmap to analyze congestion and interest in retail space, social access zone.We present the orientation and verify its usability in the direction designed through practical implementation.

Stress Analysis and Life Evaluation of Rotor and Retaining Ring of Generator for fossil power plant (화력용 발전기 회전자 및 리테인 링의 응력해석 및 수명평가)

  • Lee, Ji-Moon
    • Proceedings of the KSME Conference
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    • 2004.11a
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    • pp.148-153
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    • 2004
  • This paper represents that parts of a large generator operating in 1000 MW are affected by centrifugal forces due to high-speed rotation in 3600 rpm and 3D FEM Analyses are required to obtained the structural reliability of the generator. From these results, one would know the weakest locations and the stress distributions. The fatigue life is calculated in order to grasp the remaining life of generator. 2D and 3D analyses are performed to calculate stresses of the generator rotor and the retaining ring. From 2D results, we find the SCF at the slot and sub-slot of the rotor. 3D analysis is applied at the end part of generator rotor, which represents complex geometry, and rotor and retaining ring shrink thermally. With these results, designers of rotor and retaining ring can compare with the results of design code and verify the stress distributions of generator rotor and retaining ring, and then calculate the remaining life from the low-cycle fatigue data.

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A Study on the Consumers' Perceptions and Behavioral Characteristics toward Fashion Products in Omni-channel Retailing (옴니채널 리테일링에서 패션 제품 소비자의 인식 및 행동 특성 탐구)

  • Kim, Yunjeong;Lee, Yuri
    • Journal of the Korean Society of Clothing and Textiles
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    • v.41 no.1
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    • pp.170-183
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    • 2017
  • The rapid growth of digital consumption has significantly changed the shopping behavior of consumers. The consumption paradigm is changing; subsequently, an omni-channel has been introduced that empowers consumers to interact with firms through a myriad of touch points in multiple channels. This study is to understand the perceptions and behavioral characteristics of consumers in the purchase process (e.g., information search and purchase phase). A qualitative method was adopted for this study and data were collected through semi-structured in-depth interviews with 15 omni-channel consumers. The results of this study were as follows. At the information search stage, consistency was the most important consideration for consumers who also wanted to retain channel-specific benefits. Consumers also searched for differentiated information among distribution channels. At the purchase stage, participants choose a shopping channel according to shopping values. They utilized newly introduced services (e.g., "online purchase, offline pick-up", FinTech) that combine retail channels. Our findings provide significance in managing omni-channel services. First, it is recommended that fashion retailers provide seamlessly integrated experience to consumer and adopt a consumer-centered channel choice strategy. Second, fashion retailers must maintain a constant attitude toward shopping experience to fashion, such as shopping enjoyment and exclusiveness.

Effect of Visual Merchandising in Fast Fashion Retailing (패스트패션 리테일링에서의 비주얼머천다이징 효과)

  • Kang, Yoo-Jin;Lee, Mi-ah;Kim, Hyunsook
    • Journal of the Korean Society of Clothing and Textiles
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    • v.40 no.4
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    • pp.716-732
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    • 2016
  • Focusing on the communication effects of fast fashion visual merchandising (VM), this paper examines the effects of a fast fashion store's VM attributes on consumer's perceptions of store image towards newness and prestige that influence the time spent at stores as well as the frequency of visits. This study was conducted by collecting data online using males and females in their twenties to forties; subsequently, a total of 382 samples were analyzed. The VM communication effect model utilized in fast fashion stores was developed and tested on structural equation modeling. The findings of the study were as follows. First, the show window presentation and ancillary facilities of VM elements have a positive effect on the perception of newness, while merchandise display, layout, and signage have a positive influence on the perception of prestige. Therefore, the VM elements in the fast fashion stores that affect the perception of newness and prestige are unique. Second, the perceptions of newness and prestige have a positive impact on time spent in fast fashion stores; however, only the perception of store's newness has a significant effect on the frequency of visits. Third, show window presentation and facilities are VM elements that directly influence the time spent and frequency of visits. Finally, we confirm that store image partially mediate between VM elements and shopping behavior at a fast fashion store.

Size Recommendation Technology Convergence in e-Shopping: Roles of Service Quality Information Credibility and Satisfaction on Purchase Intention (온라인 쇼핑의 데이터 융합 기반 사이즈 추천 서비스: 서비스 품질, 정보 신뢰, 고객 만족의 구매 의도에 대한 역할)

  • Kim, Chi Eun
    • Journal of the Korea Convergence Society
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    • v.12 no.7
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    • pp.7-17
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    • 2021
  • This study investigated the effect of size recommendation technology convergence on purchase intention mediated by information credibility and satisfaction. The survey for this study was conducted on Amazon Mechanical Turk targeting U. S. residing women aged 18 to 60 years old who have never used size recommendation technology. They experienced the size recommendation technology in the provided web page and returned to the survey to answer the questionnaire. The analysis was done with 213 surveys using SPSS 27.0 and Process Macro (model 6, 5,000 Bootstrapping sample). The dimensions of service quality were found to be responsiveness and ease of use, and both have a significant effect on purchase intention through information credibility and satisfaction.