• Title/Summary/Keyword: 로고

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Watermarking Using Random Dot Distribution (랜덤한 점 분포를 이용한 워터마킹)

  • Lee, In-Jung
    • Proceedings of the Korea Information Processing Society Conference
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    • 2003.05c
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    • pp.2233-2236
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    • 2003
  • 삽입하려는 암호영상이 원본 전체 이미지 내에 랜덤하게 분포할수록 삽입과 추출성능이 좋아지는데 본 논문에서는 랜덤성이 우수한 오토스테레오그램을 삽입암호영상으로 사용하여 워터마크 하였을 때 복원과 추출성능이 양호함을 알아보았고 이를 이용하여 로고영상을 워터마크하려는 영상의 전 영역에 랜덤하게 고루 분포하게 하여 워터마크 한 후 역으로 변환하여 로고를 찾았다. 영상이 많이 손상되었을 때도 추출된 로고가 육안으로 식별할 수 있을 정토로 견고성이 우수함을 알아보았다.

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A Suggestion of Guideline for designing of logo type for Apparel products based on the technology of flexible plastic optical fiber (유연 광섬유 기술을 적용한 의류 제품용 로고 디자인 방향의 제시)

  • Kim, Nam-Hee;Yang, Jin-Hee;Hong, Soon-Kyo;Hong, Suk-Il;Lee, Joo-Hyeon
    • Science of Emotion and Sensibility
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    • v.15 no.4
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    • pp.469-476
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    • 2012
  • The purpose of this study is to derive design guideline for logo design development of smart clothing using flexible plastic optical fiber. In a criterion of guideline derivation for logo design, the first, it is a question of whether it indicates an appropriate degree of brightness across the front of flexible plastic optical fiber. The second, it is a question of whether it indicates relatively an uniform brightness characteristic across the front of flexible plastic optical fiber. For this, the brightness characteristic of flexible plastic optical fiber according to the angle changes and the length of flexible plastic optical fiber was analyzed by the 'Experiment 1'. To deduce guideline for the logo design of the actual garment, the brightness characteristic of flexible plastic optical fiber about the main morpheme of the capital letter of alphabet was analyzed by the 'Experiment 2'. Based on the results of the two experiment, this study derived design guideline and limitations for logo design of smart clothing visualized by the flexible plastic optical fiber.

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Logo Renewal Design according to Strategy for Renewal based on Brand Life Cycle Focused on Cases for brands in Food and beverages (브랜드 수명 주기별 리뉴얼 전략에 따른 로고 리뉴얼 디자인 - 식음료 브랜드 사례를 중심으로 -)

  • Lee Yerim;Han Jiae
    • Smart Media Journal
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    • v.12 no.5
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    • pp.111-121
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    • 2023
  • The purpose of this study is to find methods for logo renewal design according to the brand life cycle, considering the logo as an important visual tool that represents the brand identity in terms of brand management. This study was conducted through literature study on brand life cycle and brand renewal strategy, an expert survey on logo renewal design, and logo analysis of 35 food and beverage brands with statistical data to determine brand life cycle. The results of the study are three. First, the four stages(introduction, growth, maturity, and decline) of brand life cycle characteristics and renewal strategies were derived. Second, four brand renewal strategies(partial change, total change, repositioning, new image creation) and methods for logo renewal design were proposed based on the life cycle of the brand. Based on this, renewal characteristics for each life cycle were proposed. Third, visual elements of identity that are important depending on the brand life cycle and brand renewal strategy were found. It was found that the addition and subtraction of graphic elements and change of color tone are important in the partial change strategy of the growth period and maturity period, and that the change of signature color is important in the repositioning strategy and the creation of the new image.

Case study on the Restoration the Meaning of Life by Logo Therapy (로고테라피를 통한 삶의 의미 회복에 관한 사례연구)

  • Kim, Sung-Eun
    • Journal of Industrial Convergence
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    • v.20 no.7
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    • pp.115-122
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    • 2022
  • Modern University students easily experience identity turmoil. The purpose of this study is to explore the process of recovery of univercity student who lose the meaning of life and feel depressed and lethargic by Logo-therapy, and to seek therapeutic use in counseling. As a result of the analysis, Loss of meaning and confusion in life, Expressing the will to pursue meaning, Meaning of life recovery and re-implication, 3 categories and 10 subcategories were derived. Through other Qualitative research. I hope that more results will show that Logo-therapy restores the meaning of life to university students. It can be used as therapeutic data to seek university student's meaning of life by Logo therapy.

Developing Logo Icon Design Based on Brand Concept: An Exploratory Study with Conjoint Analysis (브랜드 컨셉에 기초한 로고아이콘 디자인의 개발 - 컨조인트 분석을 통한 탐색적 연구)

  • Kim, Hae-Ryong;Lee, Ki-Dong;Hwang, Yeon-Hee;Lee, Moon-Kyu
    • Archives of design research
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    • v.18 no.2 s.60
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    • pp.173-188
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    • 2005
  • Design has become a buzzword in the marketing community these days and has been considered as an important success factor for business. Unfortunately, however, little research to date has been conducted on consumer responses to brand logo designs, which visualize brand identities. This article reports the findings from an experimental study which examined consumer evaluations of logo designs through conjoint analysis. The study explored potential factors which would give rise to the differences of consumer preferences. The results indicate that in the case of cognitive brand concepts, search goods show high elaborateness and low symmetry, experience goods show high associativeness, and credence goods show low elaborateness and high symmetry in the logo design characteristics. Affective brand concepts reveal different results in the logo design characteristics: search goods indicate high elaborateness and low associativeness, experience goods show low naturalness, and credence goods show low elaborateness and high associativeness. Implications of the results are discussed from a theoretical and practical standpoint.

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Self-Design Producing System and Method for Logo Design Using Network (네트워크를 이용한 셀프디자인 시스템에 관한 연구 - 로고디자인을 중심으로)

  • 박진숙
    • Archives of design research
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    • v.14 no.1
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    • pp.187-197
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    • 2001
  • Conventional design producing systems using the Internet are largely classified into two groups: a basic type in which an operator of a design producing site receives an order for manufacture of a design from a purchaser, produces the design based on the content of the received order, and delivers the produced design to the purchaser; and a type in which a purchaser inspects given designs and select one of them for purchasing. Such conventional design producing systems have following problems. Firstly, receiving an order over the internet and delivering a produced design to a purchaser has nearly the same procedure as a conventional logo design procedure with the sole exception that an order can be received through the Internet. Therefore, the production of a design still costs a great deal and takes much time. Secondly, inspecting given designs, selecting one and producing the selected design is like simply selecting a picture, and thus a purchaser is not allowed to modify a design. To solve the above problems, it is an object of the present a new solution to provide a self-design producing system and method using network, in which a purchaser searches a design database for a design suitable for the purchaser's company, determines a design database by modifying design conditions, and makes an order for manufacture of a product to which the determined design is applied, through the Internet.

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A Study on Naver and Google's Eventful Brand Experience Design (네이버와 구글의 이벤트성 브랜드 경험 디자인에 관한 연구)

  • Jeong, Yeong-Gyeong;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.17 no.2
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    • pp.355-361
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    • 2019
  • The purpose of this study is to analyze how brands are perceived to be most positive when they are presented to users in brand experience design, and to help them communicate more effectively. Originally, brands changed their logos periodically with the aim of communicating anniversaries. These days, not only this information but also emotional communication with users. As a research method, two major portal sites were selected for use in Korea, and a preference survey and in-depth interview were conducted based on the case of the event logos. From the results of the study, we were able to obtain results that the event logos act as a more positive factor when they provide users with various emotional motivations. In the future, we anticipate that users will be given higher value if they have a design approach that will elicit more diverse emotions from the brand experience.

Study of amperometric sensor apply a Rogowski Coil on LTCC (저온소성 다층 세라믹 기판에 로고스키 코일을 적용한 전류센서에 관한 연구)

  • Kim, Eun-Sup;Moon, Hyung-Shin;Kim, Kyung-Min;Park, Sung-Hyun;Shin, Byoung-Chul
    • Proceedings of the Korean Institute of Electrical and Electronic Material Engineers Conference
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    • 2009.06a
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    • pp.251-252
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    • 2009
  • 전류에 의한 자속변화를 검출하는 로고스키코일은 자성체를 코어로 이용하는 종전의 변류기 (Current Transformer) 와는 달리 공심이거나 비자성재료를 사용하기 때문에 자기적으로 포화되지 않으므로 일반적으로 디지털 적산 전력량계의 전류센서로 활용되고 있다. 본 연구는 저온소성 다층 세라믹 기판상에 로고스키코일을 적용한 전자식 전력량계의 정밀 전류측정용 센서 개발에 관한 것이며. 3차원 전자기장 해석 프로그램인 MWS를 하여 기판의 소재와 코일의 패턴의 크기 등을 달리하여 그 특성을 알아보고 실제 구현된 센서의 측정된 값과 비교해 보았다.

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Establishment of National Standard System for 40 kA Rogowski Coil (40 kA급 로고스키 코일 국가 표준시스템 구축)

  • Kim, Yoon-Hyoung;Han, Sang-Gil;Jung, Jae-Kap;Kang, Jeon-Hong;Lee, Sang-Hwa;Han, Sang-Ok
    • Proceedings of the KIEE Conference
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    • 2008.09a
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    • pp.67-68
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    • 2008
  • 전력량의 증가로 인한 대전류 측정의 요구와 전력 시스템의 디지털화에 부응하여 대전류 국가 표준 시스템의 측정 범위의 확장 및 전자식 전류변성기의 평가를 위해 구축된 40 kA급 전류변성기 비교 측정 시스템과 전자식 변성기 평가 시스템을 소개하였다. 또한 전자시변성기 평가시스템의 핵심 장비인 전압-전류 변환기에 대한 비오차 및 위상오차를 평가하였고, $200A{\sim}40kA$ 까지의 로고스키 코일을 평가하였다. 마지막으로 로고스키 코일 평가시의 불화도 요인으로 1차 코일의 위치, 대전류 발생 변압기와의 거리에 따른 측정 불확도를 평가하였다.

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