• Journal of Service Research and Studies
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• v.9 no.3
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• pp.61-72
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• 2019

Design is a knowledge service industry that is undervalued in Korea despite its large impact on the development of high - tech industries such as national industrial policy and the fourth industrial revolution. In the design industry, the strategic outsourcing system collapses. This phenomenon is not confined to the domestic market, and the design service companies of design-developed countries such as Europe and the US are also struggling with the classic. Accordingly, some implications were found through the case study of domestic design projects, including overseas, that private companies are more concerned with design cost reduction and cost structure to secure liquidity rather than improving design quality level and pursuing innovation through design outsourcing. It is big. As design is a core competency of a company, internalizing core design tasks, and as products and services become platforms, regional design countermeasures have been reduced, which has led to a decline in the cost standard for large companies' design service outsourcing. In design service industry, design outsourcing is performed at the request of the client, and the service value of the outsourcing is received. In the early 2000s, the importance of design management led global consulting companies to pursue M & A rather than cooperate with design service companies, and Samsung Electronics and other large corporations acquired a large number of excellent design personnel and developed their own design management research institute. This study investigated the design service outsourcing cases of public and private companies (large corporations, midsize companies) widely in relation to the design service price criterion, and grasped the indicators of the actual size and level of the design industry. I will make suggestions about the value and direction of the global design industry through interviews with experts and literature on the changes and influences of these cost criteria.

• Electronics and Telecommunications Trends
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• v.28 no.6
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• pp.217-230
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• 2013

본 논문은 열악한 환경의 중소기업들이 제품개발에 있어서 쉽게 접근, 활용할 수 있는 중소기업 기술지원 서비스로써 소셜매뉴팩처링플랫폼 구축을 위한 공공 서비스디자인에 관한 내용이다. 중소기업들이 안심하고 편리하게 구축된 각종 인프라들을 활용하여 글로벌 시장을 선도할 수 있는 혁신제품을 개발할 수 있는 환경을 제공하는데 그 목적이 있다. 특히, 중소기업이 가장 어려워하는 부분인 상용화 아이템 발굴, 제품디자인 및 시제품제작, 시험 검증 등을 지원하는 크라우드소싱 기반의 소셜매뉴팩처링플랫폼 등을 활용한 토털솔루션으로 기업기술지원용 공공 서비스 디자인 모델을 제시한다. 본 논문은 고객의 관점에서 사용자 친화적인 경쟁력을 갖도록 고객의 요구사항이나 행동패턴을 관찰, 분석하여 미래에 일어날 수 있는 서비스 형태와 기능을 디자인하여 고객 및 제공자에게 효율적이고 매력적인 서비스를 제공하도록 하였다.

• Archives of design research
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• v.11 no.2
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• pp.47-57
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• 1998

This research investigates the factors of participatory activities in coalition between industy firms and research universities. An empirical analyses research was conducted with 375 sample small and medium sized firms in Kwangju-Chonnam area. The present conditions of the object firms' product design were explored in terms of competitive positions in markets. The results show that the object firms have not much engaged In the coalition with regional universities, but want to have a close relationship for the purpose of product design development. Several t- test analyses were employed to discriminate the groups of pro-colation and con-coalition between firm and university. The results indicate that the perception of design importance as competitive means and business success, the level of present design capability, and the possession of design patent were the important variables to differentiate the two groups. This research draws the implications to enhance the coalitions between firm and universities by utilizing the empirical results.

• The Journal of the Korea Contents Association
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• v.13 no.9
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• pp.102-110
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• 2013

To date, the technology competence and design have been understood as the pre-requirements required in the midst of unlimited competition age. It is true that the most of the companies handle the practical or the aesthetic part of the product individually especially in the field of ceramic industry. Accordingly, it is difficult to create the identity of the company. However, the Rosental Co., Ltd in Germany had acquired the corporate identity already by means of the creative process and the design as well from the middle of 1900s and it has been reputed as a company producing the products through the unique design management. Especially, the identity of Rosental has been formed more uniquely with "jury system" verifying not the design results but the development process, independent brand marketing and the experimental mind such as the collaboration with the pure artists. Especially, the participation of the artists to the design development enables to evaluate the ceramic products not only as the simple products for daily life but also as the luxury goods for appreciation and collection. In addition, Rosental shows that the corporate identity may be created not only with the products simply but also completed with the internal external factors of the company through design management skill.

• Archives of design research
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• v.19 no.5 s.67
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• pp.191-202
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• 2006

Recently the market environment surrounding business firms has been remarkably changed due to the increasing variety of consumption value and taste. On account of technological gap becoming narrower among business firms, the most important thing is for the soft value, such as that of emotional and subjective factors, in order for business firms to be able to create such strategic positioning, for which business firms should first look carefully into latent needs and values of the consumers. Since such products possessing those factors are able to supply the consumers with an appropriate value in attractive forms and meanings, new product development for the valuable products initiates a very important strategic action for securing the strategic positioning. The purpose of this paper is to study the strategic position and role of design in new product development strategy. Design has become the momentous competence of an enterprise in the most recent. Design performs its strategic role as a bridge between a business firm and the consumers. Consumers perceive value added by their purchase of products with attractive designs offered by business firms and, then, satisfy their emotional and subjective value with the products. This study, however, reviewed a new angle on the role of design as an implement for discovering consumers' latent needs and values which could be main factors for obtaining the strategic positioning. In other words, this study intended to suggest a new strategic role of design as value suppliers in new product development strategy for firms formulating and implementing their business strategies. For the new angle on the role of design, this study discussed a new approach of design strategy and intended to formulate its system first. And then, it suggested a general idea for strategic design analysis and its methodology, ethnography, as a strategic value creator. Finally, the suitability and usefulness of strategic design analysis for new product development strategy was discussed.

• The Journal of the Korea Contents Association
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• v.2 no.1
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• pp.16-23
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• 2002

eBusiness readiness site gives the audience fundamental knowledge and action items for eBusiness startup so that one can expand one's own land business to E-business with minimum difficulty. The process helps the audience see how design is a key dement for successfully launching eBusiness.

• Product Safety
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• s.44
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• pp.40-43
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• 1996

통상산업부와 산업디자인 포장개발원은 지난 93년을 '산업디자인 발전 원년의 해'로 선포하고 산업발전 5개년계획을 수립. 중소기업 산업디자인 지도$\cdot$인재양성 등 산업디자인 발전에 적극 노력하고 있으며, 이를 지원받아 상품화 뿐만 아니라 수출 및 매출 증가를 이룬 성공사례를 엮어 보았다.

• The Journal of the Korea Contents Association
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• v.12 no.7
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• pp.114-122
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• 2012

Local company which has excellent patent technique is required design development for sales growth and enhancement of market competitiveness. For the solution about this requirement of small and medium company, the patent office and Chooncheognbukdo are jointly progressing the value consideration business of local design, and the design is improved through this. This study is to show the illustration of the design developed by business process of V company for 'the development of external design of LED LAMP fitted into the environment in tunnel' as a project ordered by S company, and the improvement patent was created with simulation development in considering design recognition of supporting company and the competitiveness of the product by successful performance of the external design development based on patent technique. Through the effective change method of LED LAMP in tunnel and the suggested result of LED LAMP reflection method, the beneficiary company has progressed the corporate body from the individual business, and at present the primary product was completed by securing manufacturing basis facilities for manufacturing and sales. Local small and medium company became a strong design company by connecting design development supporting business through the supporting method of the fusion of design and patent.

• Proceedings of the Korea Society of Design Studies Conference
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• 2000.11a
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• pp.96-97
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• 2000

벤처 비즈니스(venture business)는 '위험(기업)사업'이란 뜻으로 어느 정도 용어의 뜻이 통하는 외래어이지만 비록 익숙한 말이라도 벤처기업(venture enterprise)이란 말은 직역하면'위험(기업)기업'이란 다소 어색한 뜻이 된다. 미국의 경우 Venture Business라는 용어를 사용하지 않고, 신생벤처(New Venture) 또는 기술집약적 신생기업(NTBF: New Technology-based Firm)이라는 용어를 사용하고 있으며, "고위험, 고수익" 사업에 벤처 프로젝트(Venture Project)라는 용어를 쓰고있다.(중략)

• The Optical Journal
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• s.88
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• pp.51-55
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• 2003

최근 몇 년간 중국의 광학 산업은 합작투자기업, 민간 기업, 정부 지원 투자 등의 형태로 놀라운 속도로 발전해 왔다. 본 고에서는 현재 중국의 광학 디자인 및 제조업 발전 현황을 살펴보고 현재 중국에서 일반적으로 사용되는 광학 디자인 소프트웨어 패키지와 이들의 특징을 요약하여 제시하였다. 또한 유리, 렌즈 요소 및 망원경, 현미경, 카메라 렌즈 등과 같은 상용화된 제품을 비롯한 다양한 부문에서 일반 기업들의 생산 규모의 사례를 제시하였다. 그리고 비구면