• Title/Summary/Keyword: 독일언론

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Reporting on Hallyu and Cultural Public Relations : Analysis of News Frame on Hallyu in the German Media (한류보도와 문화홍보 : 독일 언론의 한류보도 프레임 분석)

  • Nam, Il-Woo
    • The Journal of the Korea Contents Association
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    • v.17 no.8
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    • pp.312-324
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    • 2017
  • This study examined how German newspapers and magazines report Korean mass culture, specifically what content on Hallyu (Korean wave) was present and what news frames were used. External characteristics, the content attributes, report trend, and news frames on Hallyu in the German media were analyzed. According to the results, German media from 2009 to 2014 reported the least about Korean wave with only a total of 78 articles. The greatest amount of articles occurred in 2012 when by PSY was a global success. The most common Korean wave articles focused on film and K-pop, but not drama. Hallyu news showed mostly a positive trend. Additionally, a thematic frame was used. Content revealed that a culturally interesting frame was most common. In order to improve the Korea image in Germany, it is proposed that 'the mediated Culture PR' be adapted to German media.

독일, 핀란드를 중심으로 본 TV-on-Mobile

  • 석원혁
    • Broadcasting and Media Magazine
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    • v.9 no.2
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    • pp.31-38
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    • 2004
  • 이 글은 지난 4월 27일부터 5월 6일까지 스위스, 독일, 핀란드를 방문하고 현지의 이동/휴대방송 실태를 조사한 것을 기초로 하고 있다. 현재 우리나라가 추진하고 있는 지상파이동멀티미디어 도입정책이 간과하고 있는 중요한 기술적인 고려사항을 함께 고민할 수 있는 실질적인 정보를 확인할 수 있다는 차원에서 시사하는 바가 크다. 이번 현지 조사에는 전국언론 노동조합을 비롯하여 정보통신부, 방소위원회등 디지털 TV논쟁의 주요당사자들이 참여하는 형식을 띠고 있다는 차원에서도 큰 의미가 있다. 이미 일부 언론에서는 정부가 현재의 지상파DMB와 더블어 DVB-H도 이동 휴대수신 기술표준으로 병행하겠다는 입자을 밝히고 있고 방송위원회도 이를 깊이 검토하고 있다. 이글은 일조으이 '과거열상태'로 전개되고 있는 우리나라의 지상파이동멀티미디어를 되짚어보고 DVB-H의 현재 진행 사하을 가김없이 현지에서 확인한 사실 들로 구성해보고자 한다. 조사단이 중점적으로 검토한 사항은 크게 4가지로 분류할 수 있다. DVB-H의 기술표준 개발현황, 사용화 가능 시기, 지적재산권 문제, 국가별 DVB-H 채택전망과 지상파 DAB 방송실태이다. 본 고에서도 이와 같은 분류로 실태조사 결과를 기술하고자한다.

Analyzing Media Effect in 2006 Worldcup Match With Four Major Media Vehicle (2006년 월드컵 경기에 대한 미디어 효과 연구: 4대 매체의 차별적 효과를 중심으로)

  • Moon, Seung-Jun;Sung, Ji-Yeon
    • Korean journal of communication and information
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    • v.40
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    • pp.321-348
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    • 2007
  • This paper studies how 2006 German World cup game gave World cup-aftermath to Korean people living in Korea. In order to study, the time exposure to soccer matches like Korea vs. Togo, Korea vs. Swiss, and Korea vs. France respectively was analyzed. Additionally, in order to evaluate media effect, respondents' demographics, and preference toward sports were controlled using a hierarchial regression method. Based on the results, exposure to radio was statistically significant to Koreans' indirect aftermath.

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A Study on the Overcoming of the Legal Limits and the Status-Consolidating of the Online Services of the German Public Broadcasting System as the Third Media (독일 공영방송 온라인 서비스의 법적 한계 탈피와 제3의 미디어로서 위상 확립과정에 관한 연구)

  • Ko, Su-Cha
    • Korean journal of communication and information
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    • v.47
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    • pp.74-95
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    • 2009
  • With the digital technical development, the German public broadcasting system has enlarged their online services with the rapid growth of internet population and digital channels. In the debate on online services of public broadcasting systems the major issue is that broadcasting fees finance their broadcast, though they are intended to support mass communication only. Therefore the German private broadcasting claimed to the European Union, that broadcasting fee of the German public had to be regarded as state aid concerning fair competition. Due to the autonomy of the German public broadcasting systems, guaranteed by the German Constitutional Law, a public value test was proposed to the EU and was accepted domestically. The cut in rise of broadcasting fees was stated unconstitutional by the German Constitional Court in 2007, when online services were consolidated as the third media amongst TV and radio with regard to basic provision. This with the public value tests of the public and the accept of the EU's Audio Visual Media Services Directive was constituted in the 12th amendment of the State Contract of Broadcasting. This three-dimensional legislative process could be instructive for the korean process, because Korea too is on the verge of constituting a regulatory system of convergence media.

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Study on the Cooperation Plan with Astronomical R&D Issues between South and North Korea

  • Yim, Insung;Yang, Hong-Jin
    • The Bulletin of The Korean Astronomical Society
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    • v.46 no.2
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    • pp.62.3-63
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    • 2021
  • 남한과 북한의 천문 R&D 이슈와 협력 방안에 대해 연구하였다. 지난 2015년 과기부 남북과학기술 및 학술협력사업 '남북한 천문분야 활성화 및 협력방안 연구'를 계기로 북한의 천문연구 현황, 천문관측장비, 인력, 발행물, 책자 등의 자료를 수집하고 정리하였다. 이 자료들은 통일부 북한자료센터와 한국과학기술정보연구원 NK Tech에서 소장한 데이터들, 북한출판사 발행 간행물, 중국국가천문대, 네덜란드 레이덴 대학에서 보유한 북한 천문 관련 자료, 조선중앙통신과 노동신문과 같은 북한 언론매체 기사, 미국, 캐나다, 독일의 언론에 소개된 기사, 그리고 인터넷을 통해 수집한 자료들이다. 이 자료들을 통해 북한의 천문연구 현황을 이해하고 R&D 이슈는 무엇인지 살펴보려 한다. 또한, 정부와 과학계에서 진행되고 있는 남북한 연구 협력 노력에 대해서도 논의하려 한다. 이를 통해 북한의 천문연구 현황을 이해하고 남북천문협력 방안에 대해서도 제안하려 한다.

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자율운항선박 상용화에 따른 해양경찰관련 법령 개선 방안 - 해양경찰청 소관 법령 중심으로 -

  • 장우태;박현탁
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2023.05a
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    • pp.169-170
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    • 2023
  • 사물인터넷(loT), 인공지능, 빅데이터 등 빠르게 발전하는 기술을 기반으로 개발 중인 자율운항선박(MASS)의 개발이 유럽(독일, 노르웨이, 스웨덴, 독일, 노르웨이 등), 미국, 일본, 중국 등 다양한 나라에서 이루어지고 있다. 산업통산자원부는 2022년 11월 3일 자율운항에 필요한 항해·기관 자동화 시스템 등의 핵실기술 개발과 자율운항 해상 시험선 실증을 수행하는 자율운항선박 성능실증센터를 준공하여 미래 해운산업에 박차를 가하고 있다. 해양주권 수호, 수색·구조, 해상질서유지, 해양범죄예방·수사, 해양오염방제 등 바다에서의 수호자 역할을 수행하는 해양경찰의 변화는 무엇보다 중요하겠다. 이에 국내·외 서적, 연구논문, 보고서, 언론자료 등의 분석을 통해 자율운항선박 등 미래발전에 대한 관심을 가지고, 해양경찰의 개선방안을 논의해 보고자 한다.

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The Study on PR Communication with Editorial References on TV Programs (TV 프로그램을 통한 방송사의 자사 홍보활동 연구)

  • Park, Joo-Yeun
    • Korean journal of communication and information
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    • v.31
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    • pp.193-223
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    • 2005
  • As the number of TV channels rapidly grows, the systematic marketing and PR communication of broadcasters are becoming more and more important. To overcome the challenges the sharply increased competition poses, TV stations ave to intensify their strategic marketing efforts. This paper analyses the editorial information aired about the broadcasters and their TV programming as part of the PR efforts made. This present research project is based on one week periods of analysis of TV programming produced and aired by German broadcasters. The program analysis of the five TV channels included in this study revealed a total of 406 cases in which editorial references were made. The result shows no systematic differences between the public and commercial Broadcasters. Channel-specific differences are, however, obvious. PR communication embedded in the regular programs is increasingly tied to media organization and frequently occurs in the reporting of journalistic content. The high number of promotions as part of informational, and even more so as part of magazine and news formats, must be viewed as problematic. Program related branding and the specific tools used to promote the programs provided further evidence regarding the importance of media economic factors. TV channels not only promote their own programs, but also those of affiliated stations, and the increasing influence of economic considerations will have long-range consequences on the variety and quality of the journalistic output. The study furthermore revealed that TV channels utilize program promotion at any time of the day.

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Protection of Diversity through the Control of the Delimitation of the Audience Share in German Television (독일에서의 시청점유율제한을 통한 다양성 보호 연구)

  • Shim, Young-Sub
    • Korean journal of communication and information
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    • v.51
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    • pp.117-135
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    • 2010
  • The regulation of media concentration which is provided in the German Interstate Treaty on Broadcasting (RStV) is part of the rules forming the "positive broadcasting order" required by German Constitutional Law. This control ensures that the diversity of viewpoints can be articulated to the public. Broadcasting must operate independently from the state and from particular social groups if it is to be a genuine service to the public. One risk of economic competition in the media is a tendency towards the concentration of business enterprises. Moreover, economic competition is no guarantee for journalistic diversity. The aim of balanced diversity in the broadcasting sector can only be pursued by creating conditions under which different voices obtain the chance to be heard in an equitable manner. Within the framework of the meaning of section 26, it shall be assumed that there is a predominant impact on public opinion if the programs attributable to one company reach an annual audience share of 30 percent. The same shall apply if the company reaches an audience share of 25 percent and holds a dominant position in a related media-market or an overall assessment of its activities in television. The restriction of audience shares has limits such as that the audience shares of news programs and education and entertainment programs are pooled. Therefore, there is a vagueness about the productivity of different program branches.

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A Study on Mission Command Characteristics from the Perspective of the South Korean Military's MZ Generation - Focusing on the German Military's Mission Command - (한국군 MZ세대 관점에서 바라본 임무형 지휘 특성 고찰 - 독일군 임무형 지휘 중심으로 -)

  • Hee-Hyun Shin
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.5
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    • pp.409-413
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    • 2023
  • In today's military, significant efforts are being made to achieve organizational effectiveness by adapting to the changing characteristics of its members. Currently, South Korea's military organizations, including division-level and below, are primarily composed of the MZ generation, which places great importance on personal satisfaction and values. They believe it is unfair if others do not acknowledge their preferences and opinions. Therefore, there is a need for the military to improve various command methods and organizational culture in line with the characteristics of these organizational members. This study analyzed the characteristics and key elements of mission command in the German military, a militarily advanced country. By examining the case of the German military, we should consider and adopt the adoption of a 'mission command' system that suits the reality of the South Korean military organization, with a focus on the MZ generation, which constitutes the core of our military organization.