• Title/Summary/Keyword: 도서관 이미지

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Understanding the Elements of Academic Library Brand Image: Based on Key Branding Concepts (대학 도서관 브랜드 이미지 구성요인 분석)

  • Park, Sang Keun;Park, Joseph Joo Suk;Cho, Hyun Yang
    • Journal of the Korean Society for Library and Information Science
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    • v.47 no.3
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    • pp.296-320
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    • 2013
  • The primary purpose of this study is to understand academic library service as a brand and a set of brand offerings. Based on previous studies, the study has built a classification of three distinctive perceptual aspects of library services; perceptual aspect of the service, experiential aspect of the service, and functional aspect of service. Eleven measurement items and 45 questions that are subject to the items are studied and employed from previous studies, each of the items were allocated through Item Response Theory (IRT) test and cluster analysis to filter in items of substantial contribution to the constructs as well as filtering out less contributable ones. The study shows there are 27 effective items to understand and measure library service as a brand.

A Study on the Service Image of Public Library: Focusing on Daejeon Metropolitan City (공공도서관 서비스 이미지에 관한 연구 - 대전광역시를 중심으로 -)

  • Yoon, Hye Young
    • Journal of the Korean Society for Library and Information Science
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    • v.48 no.3
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    • pp.265-280
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    • 2014
  • In this study, the service image of the public library was investigated to the users of the public library, and basic data to improve the service image of the public library was also analyzed. In order to analyze public library service image, survey was conducted to 143 users of regional central library in Daejeon Metropolitan City. The results are as followed. First, reliability and publicity was the most highly rated and service satisfaction was the least highly rated. Second, when it was expressed with service quality image, there was no large difference. Third, reliability-providing useful information, publicity-fair treatment, and tangibles-convenient facility had positive images. On the other hand, access-good traffic condition, responsiveness-providing prompt new information, and tangibles-comfortable facility had negative images. Fourth, higher age group had lower mean value from teens to sixties.

The Effects of Teacher Librarians' Images on the User Satisfaction of School Libraries (사서교사 이미지가 학교도서관 이용자 만족도에 미치는 영향에 관한 연구)

  • Cheon, Hee Sun;Park, Ji-Hong
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.29 no.4
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    • pp.35-55
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    • 2018
  • The purpose of this study is to suggest how to activate the school library by examining how the users' perceive teacher librarians. For this purpose, questionnaires and in-depth interviews were conducted for students in 10 middle and high schools in Seoul and Gyeonggi. Analyses lead to these findings: the image types of teacher librarians were classified as professional image, active image, and simple-work image. Multiple regression analysis was used to examine the effect of teacher librarians images on school library user satisfaction. In order to enhance the teacher librarians images and school library user satisfaction, it is necessary to strive to cultivate the active attitude and professionalism of teacher librarians. Also, as the frequency of use is lower, the teacher librarians' images are viewed as simple work. Therefore, it is required to consider various reading events and reading education to raise the frequency of use. This study shows that the teacher librarians' images have a positive effect on school library users' satisfaction and suggests improvement plan for school library activation.

원문이미지 정보시스템 비교분석

  • 백성규;최재화
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 1997.11a
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    • pp.321-339
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    • 1997
  • 인터넷의 활용과 컴퓨터 기술환경의 새로운 패러다임 변화는 디지털도서관의 등장을 가져오게 하였으며, 동시에 이미 온라인 서비스를 실시해오던 여러 분야의 정보센터들로 하여금 어떠한 유형의 데이터도 저장, 관리, 제공하며 정보라는 상품을 생산해 내는 정보시장(Information Marketplace)의 역할 자로서 요구하고 있다. 본 논문에서는 1980년대부터 진행되어온 도서관 서지자료의 Database화 작업과 병행하여 도서관 이용자에게 보다 광범위하고 효용성 있는 정보를 제공하기 위한 디지털도서관의 이론적 배경에 대하여 기술하고, 디지털도서관의 주요 소장정보인 원문이미지정보의 처리기술에 대한 이론을 정리하며, 현재국내에서 추진중인 원문이미지정보시스템의 분석을 통하여 향후 디지털도서관 구축시 비교분석 모델을 제시해보고자 한다.

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A Study on the Analysis of Color Image of the Web Pages of University Libraries (대학도서관 웹 페이지의 색채이미지 분석에 관한 연구)

  • Lee, Cheol-Chan
    • Journal of Korean Library and Information Science Society
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    • v.38 no.1
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    • pp.89-106
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    • 2007
  • This is to present the information and direction about color scheme image and adjective image in designing web page, by analysing the color image of our country's National University library's web page which is being operated now. The analysis method is to find the RGB of objective site through color emotion standard and to abstract the color chip. It is divided by color scheme image and adjective image. The scope of research is 41 National University libraries registered in National University Libraries Association. The result is that white and grey color of background and colors like light blue and green are main. In case of adjective image, nimble image and clear image was many. next is orderly bellowing image. and elegant image.

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An Exploratory Study on the Development of Citizen's Perception on the Roles of Public Libraries (시민의 공공도서관 역할 인식 형성에 대한 탐색적 연구)

  • Lee, Bo Eun;Kim, Giyeong
    • Proceedings of the Korean Society for Information Management Conference
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    • 2016.08a
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    • pp.45-48
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    • 2016
  • 본 연구는 일반 시민이 공공도서관에 가지는 역할 이미지의 유형과, 그러한 역할 이미지들이 어떠한 경로를 통해 형성되는지 파악하고자 하였다. 연구는 다양한 공공도서관 이용정도를 보이는 서울특별시 시민 6명을 대상으로 한 개별심층면담을 통해 이루어졌다. 면담 내용을 분석한 결과, 다양한 경험 중 직접 도서관을 이용해 본 경험이 공공도서관에 대한 인식을 형성하는 가장 큰 경로로 나타났다. 특히 응답자들의 사서에 대한 이미지와 도서관에 느끼는 이미지가 매우 유사하였다. 간접적인 경험 중에서는 주변인의 공공도서관 경험이 가장 큰 영향을 미쳤으며, 홍보물, 언론, 웹사이트 등은 큰 영향을 미치지 못한 것으로 판단된다.

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A Study of the Interior Image based on the Color Analysis in School Libraries (색채 분석을 통한 학교도서관 실내 이미지 연구)

  • Soomin Ji;Bong-Suk Kang
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.35 no.1
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    • pp.27-45
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    • 2024
  • The purpose of this study is to analyze the colors in the school libraries and identify the images of adjectives derived from the colors. This study investigated the hue (basic color), value (brightness) and chroma (color intensity) in the school libraries through KSCA program. It analyzed 15 school libraries from elementary schools to high schools. Furthermore, with the aids of I.R.I Adjective Image Scale, the adjective images of the colors could be identified. The results are as follows: In the elementary school libraries, the hue was used in the order of YR (yellow red), N (neutral), and Y (yellow), while in the order of YR (yellow red), N (neutral), and R (red) in the middle school libraries. All the school libraries had medium brightness on average, whereas the colors had a low chroma. As for the adjective images of the colors, the adjective 'gentle' has appeared the most in every school library. The school libraries have similar colors and adjective images for all levels, not presenting any particular differences in the colors of every interior space arrangement.

30년전 우리는(6) - 1974년 6월

  • Lee, Yong-Hun
    • KLA journal
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    • v.45 no.6 s.349
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    • pp.57-61
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    • 2004
  • 지어놓은 도서관이 제구실을 할 수 없을 바에야 차라리 짓지 않는 것만 못하다. 오히려 제구실을 못하는 도서관 때문에 지역사회주민들에게 도서관에 대한 이미지가 흐려지고 있다.

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