• Title/Summary/Keyword: 대학이미지

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중국 사이버대학의 서비스 특성화가 성과에 미치는 영향에 관한 연구

  • Jang, Wi-Geon;Gwon, Sun-Dong
    • 한국벤처창업학회:학술대회논문집
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    • 2016.04a
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    • pp.123-132
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    • 2016
  • 본 연구의 목적은 사이버대학의 성과에 영향을 미치는 서비스 특성화 요인을 찾는 것이다. 본 연구에서는 사이버대학의 성과를 교수, 졸업 및 취업, 브랜드 이미지 측면에서 접근하였고, 선행연구를 토대로 하여 사이버대학의 성과에 영향을 미치는 서비스 특성화 요인으로 콘텐츠 다양성, 콘텐츠 품질, 콘텐츠 실무지향성, 강의 실재감, 학습관리를 도출하였다. 연구모형을 검증하기 위해 중국의 사이버대학에 재학 중인 대학생들을 인터넷 설문을 배포하여 총 170부의 유효설문을 수집하여 실증 분석하였다. 실증 분석한 결과, 다음과 같은 다섯 가지의 연구결과를 확인하였다. 첫째, 콘텐츠 다양성 수준이 높을수록 사이버대학의 성과는 높아지는 것을 확인하였다. 둘째, 강의 콘텐츠 품질이 우수할수록 사이버대학의 성과는 높아지는 것을 확인하였다. 셋째, 콘텐츠 실무 지향성이 높을수록 사이버대학의 성과가 높아지는 것을 확인하였다. 넷째, 강의 실재감이 높을수록 사이버대학의 성과는 높아지는 것을 확인하였다. 다섯째, 학습관리 수준이 높을수록 사이버대학의 성과가 높아지는 것을 확인하였다.

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A study on the Design direction for University Publicity promotional products (대학 홍보용품의 디자인 방향 연구 - 교사용 다이어리를 중심으로 -)

  • Cho, Kyu-Myung
    • Proceedings of the Korea Contents Association Conference
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    • 2012.05a
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    • pp.399-400
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    • 2012
  • 최근 대학들은 안팎으로 많은 어려움에 직면하고 있다. 내적으로는 학령인구 감소에 따른 입학정원의 부족을 외적으로는 대학시장 개방에 따라 해외 유학생들 급증에 따른 학생유치 등의 어려움이 가중되고 있다. 이 같은 위기를 타개하기 위한 방안 중 하나로 대학들은 홍보활동을 강화하고 있다. 그 동안 대학들은 대학이미지 제고를 위해 각종매체 등을 활용하여 관계집단에게 직, 간접적으로 홍보를 확대하는 등 홍보를 대학존립을 위한 자구책의 일환으로 인식하고 다각적인 노력을 하고 있다. 이 논문은 대학에서 실시하고 있는 홍보활동에 대한 효율적 방안의 하나로서, 고교 입시생들에게 대학지원 및 선택에 직접적인 영향을 주고 있는 교사를 대상으로 하여 비교적 제작경비가 저렴하면서도 장기 누적적 효과를 줄 수 있는 홍보기념품의 하나인 다이어리에 대하여 다이어리기능과 홍보기능을 결합시킨 교사용 다이어리의 디자인 방향연구를 통해 홍보비용 및 효과를 제고시키기 위한 제안이다.

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The Influence of Nurse Image and Major Satisfaction on Nursing Professionalism of Male nursing students (간호사 이미지, 전공 만족도가 남자 간호 대학생의 간호전문직관에 미치는 영향)

  • Lim, Kyoung-Min;Kim, Heui-Yeoung;Park, Geum Ja
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.10
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    • pp.423-431
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    • 2017
  • This study was conducted to identify the influence of nursing image and nursing as a major, on the professionalism of male nursing students. Totally, 180 male nursing students having experience in clinical practice from B and U cities, were enrolled as subjects. Data were collected from 15th November to 15th December, 2016. Analysis by t-test, ANOVA & Scheff's test, Pearson's correlation coefficients, and stepwise multiple regression revealed a mean score of nursing image at 3.95, major satisfaction score of 3.90, and nursing professionalism score of 3.79. The degree of professional awareness amongst the participants was statistically and significantly different, depending on their year of study and the person who had recommended nursing as a career option. Nursing professionalism was highly correlated with the nursing image, and moderately correlated with satisfaction of nursing as a major subject. Results also indicated that 60.6% results indicating nursing professionalism were most significantly influenced by two factors: the image of the nurse, followed by satisfaction of nursing as major. We conclude that to improve the nursing professionalism of male students requires education and strategy to improve their nursing image, and career education and guidance that focuses towards greater satisfaction for their selected major subject.

The role of foundation courses in industrial design in formation of german design image (독일 디자인 이미지 형성에서의 산업디자인 기초 과정의 역할에 관한 고찰)

  • Yoon, Yeong
    • Archives of design research
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    • v.11 no.1
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    • pp.199-207
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    • 1998
  • The foundation courses of industrial design from Bauhaus to today is, a delivery room of modern industrial design, played an essential role of the image formation in the current German design. In the foundation courses of industrial design that is required in our society, not only the concept gestalt should be understood, approached to industrial design through the integrated meaning of science and culture. In this paper, the historical establishment background of gestalt universities that contributed enormously to the development of German industrial design was analyzed, and then tried to understand the fundamentals of German design education. Also the results of the foundation courses at Bauhaus, Vim university and current German gestalt universities are compared to the products, which illustrates a typical German Image. With this comparison, the importance of the role of the basic design education was recognized, and using the results the necessary direction of the foundation courses in Korean industrial design was presented.

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Painters who Climbed Out the Museum and Disappeared (박물관 넘어 도망친 화가들)

  • Kim, Hyeonji;Song, Jiuhn;Yeo, Hwaseon;Kang, Je-won
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 2020.11a
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    • pp.358-360
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    • 2020
  • 본 팀은 웹캠으로 촬영한 영상에서 원하는 물체를 선택하여 텍스처를 선택한 이미지의 스타일로 변환하는 프로젝트를 수행했다. 영상을 세그멘테이션하고 원하는 물체만을 원하는 텍스처로 변환하여 최종 아웃풋을 얻는다. 제안하는 네트워크는 물체를 다양한 스타일로 바꾸는 것이 가능한데, 이 중에서 이미지에 명화의 화풍을 입히는 것을 중점으로 하여 데모를 구현했다. 빠른 속도로 네트워크를 실행하기 위해 기존 연구들에 비디오 처리의 관점을 접목했다. 여러 프레임을 묶어 옵티컬 플로우를 생성하고, 첫 번째 프레임을 인스턴스 세그멘테이션한 후 마스크를 추출했다. 이후 마스크 영역만 뽑아낸 이미지를 새로운 입력으로 하여 스타일 트랜스퍼를 거치고, 이 첫번째 프레임과 나머지 프레임들의 옵티컬 플로우로 나머지 프레임들의 세그멘테이션과 스타일 트랜스퍼를 예측하여 다시 비디오 프레임으로 만들어 주었다. 본 알고리즘은 옵티컬 플로우 설정으로 네트워크의 계산량을 줄이며 속도를 개선했다. 빠른 데이터 처리로 사용자가 원하는 물체의 텍스쳐가 바뀔 수 있게 되었고, 이는 현실 세계가 실제로 바뀐 듯한 느낌을 들게 한다. 또한, 컴퓨터 비전에서 활발하게 연구되었던 분야를 AR로 끌어와 두 분야의 융합 가능성을 열었다. 현재 코로나의 영향으로 집에서 취미생활을 즐기는 인구가 많아졌다. 본 연구를 통해 많은 사람에게 집에서 쉽게 명화의 감성을 즐기고 느낄 수 있는 양질의 콘텐츠를 제공해주려 한다. 또한, 박물관과 미술관 등의 기관에서도 이 기술이 활용될 수 있다. 명화를 느낄 수 있는 다양한 콘텐츠를 이용하여 박물관이나 미술관의 홍보 효과도 기대할 수 있다.

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A Study on Image Creation and Modification Techniques Using Generative Adversarial Neural Networks (생성적 적대 신경망을 활용한 부분 위변조 이미지 생성에 관한 연구)

  • Song, Seong-Heon;Choi, Bong-Jun;Moon, M-Ikyeong
    • The Journal of the Korea institute of electronic communication sciences
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    • v.17 no.2
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    • pp.291-298
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    • 2022
  • A generative adversarial network (GAN) is a network in which two internal neural networks (generative network and discriminant network) learn while competing with each other. The generator creates an image close to reality, and the delimiter is programmed to better discriminate the image of the constructor. This technology is being used in various ways to create, transform, and restore the entire image X into another image Y. This paper describes a method that can be forged into another object naturally, after extracting only a partial image from the original image. First, a new image is created through the previously trained DCGAN model, after extracting only a partial image from the original image. The original image goes through a process of naturally combining with, after re-styling it to match the texture and size of the original image using the overall style transfer technique. Through this study, the user can naturally add/transform the desired object image to a specific part of the original image, so it can be used as another field of application for creating fake images.

The Study of the Contest Exhibition on Corporate Image and Behavior Intention (공모전이 기업이미지와 행동의도에 미치는 실증연구)

  • Kim, Yoon-Hee
    • The Journal of the Korea Contents Association
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    • v.17 no.12
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    • pp.590-599
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    • 2017
  • This research conducted a positive research to raise the effect of contest exhibitions as PR mechanism, considering the present condition increase in number of consumer participating in contest exhibitions and increase in organizations hosting such exhibitions. This research investigated whether there are differences in corporate image and behavior intention before and after the exhibition. Furthermore, it verified whether there are differences in behavior intention depending on level of satisfaction after exhibition. For the research, 139 university students from 7 universities nationwide who participated in exhibition hosted by public organizations were selected for analysis. The result shows that there are changes in corporate image and behavior intention before and after exhibitions. The corporate image depending on satisfaction level after exhibition shows that there are significant changes in professional image and trust image, but not in social contribution image. Based on the research result, we verified the value and effect of contest exhibitions.

A Study on the Image of Occupation Therapy in the Dep. of Occupational Therapy Students (작업치료학과 학생의 작업치료 이미지 조사)

  • Lee, Hye-sun;Kim, Jung Mii
    • The Journal of Korean society of community based occupational therapy
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    • v.1 no.1
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    • pp.73-78
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    • 2011
  • Purpose : This purpose of this study was to improve the Image of Occupation Therapy for developing profession of Occupation Therapy. Method : The subjects in this study were Dep. of Occupational Therapy Students of University located in Gwang-ju chonnam. After collecting 340 evaluation forms, 316 analyzed and compared them, excluding unanswered or damaged forms. Conclusion : 1) The Image of Occupation Therapy in Dep. of Occupational Therapy Students(M=3.676) was positively perceived. 2) Factor analysis on instrument was conducted that four constructions of professional, social, devotion, and job images. Among four images of Occupation Therapy, professional image was most highly perceived(M=3.925), which were followed by devotion image(M=3.84), job images(M=3.774), and social image(M=3.160). 3) There is no statistical difference of Occupation Therapy image between grade levels.

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Relationship among Service Quality, Corporate Image, and Customer Satisfaction (서비스품질, 기업이미지, 고객만족 간의 관계에 관한 연구)

  • Chung, Ki-Han;Shin, Jae-Ik;Hwang, In-Ho
    • Journal of Industrial Convergence
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    • v.4 no.1
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    • pp.109-132
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    • 2006
  • The purpose of this paper is to examine the relationships among service quality, corporate image, and customer satisfaction of a financial institution in J city of Gyeongnam. The results show as follows. First, service quality affects positively corporate image. Second, service quality affects positively customer satisfaction. Third, corporate image affects positively customer satisfaction. Specifically, among the dimensions of service quality, the most significant predictor of corporate image is responsiveness, while the most significant predictor of customer satisfaction is tangibles. Further discussion and managerial implications can be drawn from these findings.

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Correlation between Symbol Mark and Slogan Design in UI(University Identity) Design (대학 UI에서 심벌마크와 슬로건 디자인과의 상관관계)

  • Kwon, Yun-Kyoung
    • The Journal of the Korea Contents Association
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    • v.13 no.8
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    • pp.101-108
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    • 2013
  • Slogan is used widely from the political action to the area of advertisement that brings companies and products out. It gives a good image to the public and customers. In addition, the more the attitude of the public or customers is lukewarm, the more the appeal of the slogan is great. With the advent of the 21st century, it is time for the University where students become consumers to establish a groundbreaking brand identity strategy with increasing the university's brand value and awareness in rapidly changing environment. The UI Emblem of the University is related to University's identity and slogan must be fresh and appealing, should reflect the core values of brand. In this study, I researched the design relationship between emblem and slogan, visual elements of the UI which should be designed as a strategic marketing program with change of era and lifestyle and proposed the ideas which create mutual synergy effect.