• Title/Summary/Keyword: 대학이미지

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Influencing Factors of Satisfaction of Clinical Practice in Nursing Students in the Convergence Era (융복합시대 간호대학생의 임상실습만족도에 미치는 영향 요인)

  • Lee, Mira;Jeon, Hyensook
    • Journal of Convergence for Information Technology
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    • v.9 no.5
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    • pp.55-64
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    • 2019
  • The purpose of this study was to investigate levels of self-efficacy, nurse image, vocational identity, and clinical practice satisfaction, to examine relationships among them, and finally to investigate predictors affecting of clinical practice satisfaction in nursing students. The participants were 227 nursing students in D city who were surveyed in September 2018 using self-report questionnaires. Self-efficacy, nurse image, vocational identity, and clinical practice satisfaction were related positively among variables. In the multiple regression analysis, self-efficacy, nurse image, vocational identity, health condition, relationship with practical colleague and 'satisfaction of nursing students in patient's recognition of nursing students' were influential factors significantly associated with the clinical practice satisfaction. Those factors explained 17.9% of the clinical practice satisfaction of nursing students. The most important factors were 'satisfaction of nursing students in patient's recognition of nursing students' and nurse image. In order to improve clinical practice satisfaction of nursing students, whole nurses should consider helping nursing students and patients to build up positive nurse image.

Development of Product Brand for University -with the example of Dairy Product Brand for Hankyong National University- (대학교의 제품브랜드 개발연구 -한경대학교의 유.육 가공품 브랜드 개발을 사례로-)

  • 황인화;이경석
    • Archives of design research
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    • v.12 no.3
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    • pp.155-164
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    • 1999
  • With the increase of milk consumption upto 54.5kgjperson as af the year 1994, dairy market has been mainly shared by a few specialized companies. Different from these, there are also remarkable companies like YeonSe Dairy, Konkook Dairy and SamYook University Food which are associated with Universities. These university-originated brands differentiate from others in the market with the advantage of positive university image and result in synergy effect between product image and univiersity PRo Located in Ansung, one of the most famous dairy areas, HanKyong National University designated as characterized university for Dairy by the Ministry of Agriculture and Forestry in 1996 has a big. advantage to build new dairy brand with attractive merits as like high education institute with R'll'&'ll'D, good logistics from market area, environmental condition for dairy industry and historical background as Agricultural university. Our New dairy brand has been created under the following concepts to have concrete brand image ; 1. Confidence - university logo 'll'&'ll' symbol designed together with "Characterized university for Dairy by government" 2. Fresh - Image differentiation through creative brand symbol 3. Health - Individual brand development specialized by each product

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The Relationships between the Advertising of a College Image and the College Image, and the Behavior of Choosing a College and a Major - Focused on the Students of Fashion Related Majors - (대학이미지 광고, 대학이미지와 대학 및 전공 선택행동의 관계연구 - 패션관련 전공자를 중심으로 -)

  • Chang, Geung-Hae
    • Fashion & Textile Research Journal
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    • v.10 no.2
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    • pp.220-227
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    • 2008
  • The purpose of this study was to investigate the relationship between the image advertising of a college and the college image, and the behavior of choosing a college and a major. Data were collected from students of 4 colleges in Daegu. Convenienced sampling was performed, and 259 responses were used for analysis. In the statistical analysis, factor analysis and regression analysis were used for verification. The results were as following; The image advertising concept of a college constituted one factor, and the college image consist of the college's internal image factor and the external image factor. It shows that the image advertising of a college/the college image has a direct influence on the behavior of choosing a college and a major. Furthermore, through interaction with the college image, the image advertising also has an indirect influence.

Image of dental hygienists according to information sources at online or offline: focusing on college preparatory students (온·오프라인 정보수집 경로에 따른 치과위생사 이미지: 대입 준비생을 중심으로)

  • Kyoung-Jin Lee;Hye-Joong Kim;Ji-Eun Um;Joo-Hee Lee;Min-Jeong Ju;Ji-Eun Han;Im-Hee Jung
    • Journal of Korean Dental Hygiene Science
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    • v.6 no.2
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    • pp.13-23
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    • 2023
  • Background: The purpose of this study was to examine the differences in the formation of dental hygienist images based on the pathways of obtaining occupational information and to establish a foundation for the correct perception and positive promotion of the dental hygienist profession. Methods: A survey was distributed to 305 college preparatory students in the metropolitan area. The questionnaire consisted of 34 items, including general characteristics(3 items), pathway-related questions(3 items), dental hygienist image-related question(2 1items), application-related questions(2 items), and admission-related questions(5 items). The images of dental hygienists based on general characteristics, perception pathways, and admission were analyzed using the Mann-Whitney U test and Kruskal-Wallis test. Results: The survey results from all participants showed that the overall image of dental hygienists was 3.75 points. Personal image scored the highest at 4.18 points, while social image was the lowest at 3.20 points(p<0.05). The overall image of dental hygienists was higher for the 'online' group (3.88) compared to the 'offline' group, and statistically significant differences were observed among groups in overall, personal, and professional images(p<0.05). The overall image of dental hygienists was higher for those who learned offline (3.87), and the only significant difference between groups was seen in the personal image. When it came to admission, the 'admitted' students gave a higher overall score (4.00) compared to 'non-admitted' students (3.64), with significance found in all areas except for social image (p<0.05). Conclusion: It is believed that effective utilization of online pathways can inform more people about the importance and expertise of dental hygienists, thereby contributing to promoting oral health and enhancing the perception of the profession. Properly valuing and educating about the role of dental hygienists through promotion and education can help improve the image of the profession.

Effects of Image of Nurse, Clinical Performance, and Major Satisfaction of Nursing Students on Nursing Professionalism (간호대학생의 간호사 이미지, 임상수행능력, 전공만족도가 간호전문직관에 미치는 영향)

  • Jang, Hyun-Jung
    • Journal of the Korean Applied Science and Technology
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    • v.37 no.3
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    • pp.635-648
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    • 2020
  • The purpose of this study was to identify the effects of image of nurse, clinical performance, and major satisfaction of nursing students on their nursing professionalism. The subjects of this study were 303 sophomores and juniors majoring in nursing in G city, who were surveyed between October 15 and 19, 2018. The collected data were analyzed using descriptive statistics, t-test, ANOVA, and multiple regression analysis. According to the results, nursing professionalism showed a significant positive correlation with image of nurse (r=.70, p<.001), clinical performance (r=.23, p<.001), and major satisfaction (r=.62, p<.001), clinical performance had a positive correlation with image of nurse (r=.14, p=.015), and major satisfaction had a positive correlation with image of nurse (r=.55, p<.001) and clinical performance (r=.14, p=.012). Factors affecting nursing professionalism included major satisfaction (β=.32, p<.001), social image (β=.31, p<.001), professional image (β=.21, p<.001), and clinical performance (β=.09, p=.018), in order, with 59.9% explanation power. To establish positive nursing professionalism in nursing students, it is necessary to develop a variety of systematic educational programs to enhance their image of nurse, major satisfaction, and clinical performance.

A Study on the Composition Factors for Making-up University Campus Image - Focused on the Cates & Surroundings Facilities (대학교 캠퍼스 이미지 조성을 위한 구성요소에 관한 연구 - 교문과 주변시설을 중심으로)

  • Moon, Jae-Ho
    • Archives of design research
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    • v.18 no.1 s.59
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    • pp.145-156
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    • 2005
  • The gate of university can be the first impression of the University itself and most important advertising structure which is more than just a structure that people pass by. It can also be the medium that connects the outside with the inside of the campus. Therefore, many universities are willing to have a unique and symbolic gate of their own. Recently, university representatives have become interested in arranging external areas of the campus. At this respect, studying and researching university gates and surroundings facilities must be realized. We visited 104 different universities gates to research and survey people about what they think of the internal and external individuality of each gate. According to these researches we established a full data base of 24 types of classifications, 5 characteristic forms of each shapes, 8 forms of the symbolic characteristics of university gates and 10 surroundings facilities of the university gates.

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Image of nurse and nursing professionalism perceived of nursing students before and after their first clinical practice in the COVID-19 pandemic (코로나19(COVID-19) 유행 시 첫 임상실습 전·후 간호대학생의 간호사이미지와 간호전문직관의 차이)

  • Lee, Oi-Sun;Lim, Jung-Hye
    • Journal of Digital Convergence
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    • v.19 no.5
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    • pp.479-488
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    • 2021
  • This study was attempted to investigate the effect of the first clinical practice on the image of nurse and nursing professionalism of nursing students in the COVID-19 situation. The data were collected from 36 nursing college students using a structured questionnaire from June to July 2020 and analyzed by PASW 22.0. After the first clinical practice in the COVID-19 pandemic, the nurse image (t=-2.219, p=.034) and nursing professionalism(t=-3.444, p=.002) increased significantly compared to before practice. Social image (t=-3.113, p=.004), self-concept of the profession(t=-2.442, p=.021), social awareness(t=-3.829, p=.001) and professionalism of nursing(t=-2.299, p=.028) significantly increased after the first clinical practice. After the first clinical practice, nursing professionalism showed a significant positive correlation with image of nurse(r=.831, p<.001). The attitude of nurses to cope with COVID-19 positively influenced nursing students' nurse image and nursing professionalism. Therefore, it is expected that will be used as basic data for preparing educational strategies after COVID-19.

Influence of Major Satisfaction, Communication Skills, Image of Nurses on Nursing Professionalism of Nursing Students (간호대학생의 전공만족도, 의사소통능력, 간호사 이미지가 간호전문직관에 미치는 영향)

  • Kim, Yu-Jeong
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.8
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    • pp.265-276
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    • 2020
  • The purpose of this study was to investigate major satisfaction, communication skills, image of nurses and nursing professionalism, and to identify the influencing factors on nursing professionalism of nursing students. Data were collected using questionnaires from 214 students who were 3rd years in the nursing university in Gwangju, June 2019. The collected data was analyzed by descriptive statistics, pearson's correlation coefficient and stepwise multiple regression using IBM SPSS 21.0 program. The mean scores for the major satisfaction(3.71±0.53), communication skills(3.50±0.38), image of nurses(3.80±0.52), nursing professionalism(3.70±0.56) were above average. It was found that there were significant differences in the nursing professionalism depending on age, motivation for nursing clinical practice. Significant relationships were found among major satisfaction(r=.531, p=.000), communication skills(r=.531, p=.000), image of nurses(r=.836, p=.000) and nursing professionalism in nursing students. The results of stepwise multiple regression indicates that image of nurses(β=.705, p=.000) and communication skill(β=.136, p=.001) and major satisfaction(β=.133, p=.002) and predicts 72.8% in clinical practice competency(F=191.248, p<.001). In conclusion, to enhance nursing professionalism for nursing students, it is necessary to develop and utilize a program that enhances image of nurses, communication skills and major satisfaction.

Analysis of College University Character (전문대학 캐릭터 경향 분석)

  • Choi, seok-hyun
    • Proceedings of the Korea Contents Association Conference
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    • 2011.05a
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    • pp.139-140
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    • 2011
  • 본 연구는 대학 브랜드 마케팅 시대를 맞이하여 대학의 브랜드 이미지 확립과 각종 홍보 수단으로 활용되고 있는 전문대학의 캐릭터의 유형을 조사 분석하고 이를 활용하는 방안을 제시하고자 한다.

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Proposal for AI/SW Education of Machine learning based on the chemical element symbol image for the Utilizing Future Intelligent Laboratory (미래 지능형 과학실 활용을 위한 "화학원소기호 이미지 기계학습 AI·SW교육 프로그램" 제안)

  • Park, Min-Sol;Park, Ju-Bon;Park, Yu-Min;Cho, Young-Ju
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2020.07a
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    • pp.629-632
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    • 2020
  • 현대사회는 4차 산업혁명 시대가 도래하면서 초연결, 초지능, 초융합 사회로 변화되고 있다. 최근 교육부는 많은 변화가 요구되고 있는 교육분야, 교육정책 방안으로 SW(소프트웨어)교육에 AI(인공지능) 교육까지 추가되야 한다고 제안하고 2024년까지 첨단 기술을 활용한 지능형 과학실을 구축한다고 밝혔다. 이에 본 논문에서는 정부의 교육정책 방안이 원활하게 진행될 수 있고 융합 교육 분야에서 활용될 수 있는 "미래 지능형 과학실 활용을 위한 화학원소기호 이미지 기계학습 AI·SW교육 프로그램"을 제안하고자 한다.

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