• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.17 no.3
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• pp.119-133
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• 2022

The COVID-19 pandemic is rapidly changing the behavior of members of society. Typically, the strong contagious power of the virus minimizes interaction between people in the real world, and they keep interaction activities to a minimum through online activities. Recently, as people demand online activities that enhance a sense of reality, the metaverse, which strengthens the 3D technology-centered sense of presence capability, is being chosen by people. The purpose of this study is to suggest a strategic direction for the establishment of the metaverse business model of startups by presenting factors for users' use and gratification of the metaverse. In detail, this study proposes the motivation for using the metaverse by reflecting the uses and gratification theory, and suggests a method to strengthen the motivation for the metaverse by reflecting the presences provided by the metaverse plotform and individual characteristics (normtive interpersonal influence). We surveyed people over 20 years of age who experienced metaverse and obtained 314 samples. In addition, we conducted the main effect analysis using the structural equation model and the moderating effect analysis using Process 3.1. As a result of hypothesis testing, we confirmed that metaverse presence (telepresence, social presence) has a positive effect on intention to continuous use by increasing metaverse's use and satisfaction factors (information, enjoyment, social interactivity). In addition, we found that individuals' normative interpersonal influence moderated the positive relationship between uses and gratification factors(enjoyment and social interactivity) intention to continuous use. Our study suggests strategies for establishing a user-centered business model for companies related to the metaverse.

• Journal of Leisure Studies
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• v.9 no.2
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• pp.39-59
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• 2011

The purpose of this study is to understand and investigate the process of making negotiation strategy to do leisure activity with overcoming leisure constraints which highschool students participating in their club activity meet. For this study, students who have at least one-year career for their club activity -more than two times a week and two hours at a time -were selected. Survey through in-depth interview, non-participating observation and field note were conducted. The results are as follow. Firstly, the fascination for club activity was the important factor for overcoming leisure constraints. Secondly, leisure constraints never let students stop doing their activity. Thirdly, the subjects of this study practiced negotiation strategies and came to have self-achievement and self-esteem, improving their relationships effectively. Finally, it was found out that they were creating their own club culture with continuous leisure constraints negotiation. The results of this study present the case and the method of continuous students' participation in their leisure and are able to help them to build up their positive leisure experiences.

• Journal of Engineering Education Research
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• v.27 no.1
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• pp.50-62
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• 2024

This study examined how emotion regulation strategies specifically function in the interpersonal conflict coping strategies of engineering students. For this purpose, a interpersonal conflict coping strategies and emotion regulation strategies scale was used for 548 engineering students. Multiple regression analysis was conducted. Among the emotion regulation strategies, the "return to body" strategy was related to understanding, validation, focusing, and the "stop action" strategy. In particular, the "stop action" strategy was closely related only to the "return to body" strategy. Among interpersonal conflict coping strategies, the dominating strategy used both positive emotion regulation strategies, such as high refocus on planning, and negative emotion regulation strategies, such as other-blame. Additionally, among negative conflict coping strategies, it was confirmed that both aggression and negative emotional expression, which seem to have similar attributes, share a common feature of having high difficulty in emotional clarity. However, in the case of negative emotional expression, it is characterized by a lack of putting into perspective and high other-blame. On the other hand, the agression strategy seemed to have different characteristics, such as high self-blame and low return to body. By investigating the relationship between interpersonal conflict coping strategies and specific emotion regulation strategies, this study provides implications for education and intervention on which specific emotion regulation strategies need to be cultivated for engineering students to improve their interpersonal conflict resolution capabilities.

• Korean Journal of Psychosomatic Medicine
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• v.10 no.1
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• pp.18-26
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• 2002

Objectives : The object of this study was to investigate the relationship between coping strategies and perceived stress or pain discomfort in patients with chronic low back pain. 80 patients with chronic low back pain and 100 normal controls participated in this study. Methods: Global assessment of recent stress (GARS) scale and Stress Response Inventory (SRI) were used to measure perception for stressors and stress responses. Coping scale and pain discomfort scale were used to measure coping strategies and pain perception. Results : Scores of perceived stress related to work or job, interpersonal relationship, changes in relationship, sickness or illness and the total scores on the GARS scale were significantly higher in those with chronic low back pain than normal controls. Scores of the SRI fatigue subscale scored significantly higher in those with chronic low back pain than normal controls. No significant difference was found on total scores of the pain discomfort scale between those with chronic low back pain and normal controls. The patients with chronic low back pain scored significantly higher on planful problem solving and positive reappraisal than normal controls. In the patient group, pain perception had significant positive correlations with total scores of the SRI and scores of stress perception related to illness or injury. The extent of escape-avoidance showed significant negative correlations with age, whereas the extent of distancing or escape-avoidance had significant negative correlations with the level of education. Significant difference was also found in accepting responsibilities between male subjects and females. However, no significant correlations were found between coping strategies and perceived stressors, stress responses or pain perception. Conclusion : The results suggest that patients with chronic low back pain were more likely to use more active coping strategies than normal controls, though the former had more perception for stressors than the latter. It was also found that coping strategies used by the patients were associated with sociodemographic factors, but that they were not associated with perceived stressors, stress responses or pain perception.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.9
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• pp.3296-3303
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• 2010

This study attempted to identify the strategic factors of conflict management in making decisions of family travel by age focusing on the different conflicts occurred in the family travel currently in Korea. by doing this, it tried to provide the basic data that can draw out constant participation, higher involvement and commitment by identifying the strategies for conflict management centering around not only tourism studies of tourist psychology and behavior but also the strategic variables of conflict management in terms of the promotion of tourism industry. To examine the result of this study, first, it was found that in all age groups, strategies of compromise and moderation strategy to meet the needs of surrounding people and the person him/herself were used as a strategic plan for conflict management between decision-makers and conflicting groups. Second, it was analyzed that when a conflict is caused, from order to negotiation strategies; from authority to democratic strategy, they turned out to make efforts to solve the conflicts occurred during family travel by collecting the opinions of the surrounding people; tune the opinions; and make decisions by majority. Lastly, it was found that they turned out to make efforts to ease the conflicts caused during family travel through active problem-solving regarding internal/interpersonal/structural restriction factors.

• Proceedings of the Korean Information Science Society Conference
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• 1999.10b
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• pp.93-95
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• 1999

웹 기술에 기반한 전자상거래 시스템은 시간과 공간을 초월한 상품 판매를 가능하게 함으로써, 상거래 분야의 새로운 전략적 도구로 떠오르고 있다. 기존의 전자상거래 시스템은 쇼핑몰에서 제시한 일방적인 상품 정보와 가격에 따라 구매자가 상품을 구매하는 방법으로 이루어져 왔다. 그러나 전자상거래 시스템을 이용하여 보다 효율적이고 실질적인 상거래를 위해서는 서로간의 요구조건을 최대한 반영할 수 있는 방법이 필요하다. 본 논문에서는 판매자와 구매자가 서로 흥정함으로써 양측의 요구조건을 반영할 수 있는 에이전트를 이용한 흥정 시스템 모델과 알고리즘을 제안한다. 제안하는 흥정 알고리즘을 통하여 구매자는 보다 저렴한 가격에 물건을 구매할 수 있고, 판매자는 많은 고객의 확보와 상품 판매를 증가시킬 수 있는 이점을 얻을 수 있다. 그리고 해석적 모델을 이용하여 제안하는 흥정 쇼핑몰 시스템의 효율성을 보인다.

• Journal of Information Technology Applications and Management
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• v.19 no.2
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• pp.197-215
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• 2012

SNS has been recognized as a means of expanding social capital by promoting interaction and efficient communication among users. On the other hand, there are serious concerns on negative side of social network which is often called epidemics. Trust plays a critical role in controlling the spread of distorted information and vicious rumor as well as reducing uncertainties and risk from unreliable users in social network. This study focuses on what the antecedents of interpersonal trust are in social network. We performed online survey from 252 Twitter users and tested candidate antecedents which are chosen from previous literature. As a result, propensity to trust of trustor, ability and sincerity of trustee, intimacy between trustor and trustee significantly affected to the interpersonal trust in Twitter.

• Archives of design research
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• v.11 no.1
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• pp.89-98
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• 1998

Advertising is persuasion activity, carrying concept to the aimed target through non-personal media. This study concerns on the very concept. Its meaning, their relations and strategic ' position in advertising. This study tried to clarify concept of concepts used as various meanings and set up making-concept method. Accordingly, this study begins with surveys of product concept, advertising concept and creative concept. And then tried to clarify their relations and strategic position in advertising, On the ground of the above achievements, this study set up the effective making-concept rules through TV commercials case study.

• Life and Agrochemicals
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• v.29 no.10
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• pp.33-35
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• 2008

전통문화와 첨단산업이 공존하는 자족형 혁신도시를 추구하는 나주시. 영산강 문화의 뿌리를 둔 생명의 당이다. 배 주산단지인 이곳 나주에 '천우지베레린'을 확인시킨 에스엠비티(주) 전남지점(지점장 김현옥 44)이 자리하고 있다. 2006년 최초 1호 지점으로 설립, 에스엠비티(주)와 인연을 시작한 김지점장은 "고객과의 만남을 위해 현장으로 떠나는 매일 아침이 적지 않게 설레인다"면서 "하루 이동거리가 보통 250여km를 상회, 때론 지치기도 하지만 항상 생명이 살아 숨쉬는 현장의 목소리에 귀 기울이며 함께 꿈을 이룰 수 있어 행복하다'며 그의 환한 웃음 속에 열정을 내비친다. 이 같은 열정은 지난해 전국 우수지점에 선정된 영예와 무관치 않다. "영업력은 성실, 정보력, 대인관계, 적시적소의 운영 등 개인의 능력에 좌우된다"며 선두지점의 자부심을 드러내는 김 지점장은 "농가들은 작물보호제품의 인지도를 쉽게 바꾸려 하지 않아 우선 고객의 마음에 신뢰와 믿음을 심어주어야 한다. 끊임없는 제품연구와 정확한 정보 전달, 수요와 판매예측의 시장분석을 통해 적시적소에 적합한 제품을 공급해야 한다"면서 타사와의 차별화 전략에 대해 역설하며 그의 일상이 빼곡히 적혀있는 다이어리를 넘기며 또 다른 미래를 준비하고 있다.

• The Journal of Information Technology
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• v.2 no.1
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• pp.91-101
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• 1999

In today's firms, there is an increasing awareness amongst managers and executives on the importance of secretary's role. This is a study on the profile of the corporate executive secretary's job responsibilities with emphasis on communication skills, interpersonal and foreign language fluency, which I deem relevant to their position. As a result, I believe that an executive secretary must obtain at least a two-year secretarial degree, Furthermore, I propose that their education must include and stress emphasis in foreign languages. Nevertheless, I feel that in today's global economy, it is important that executive secretaries are fluent in at least two(2) foreign languages that would enable him/her to write his/her boss' speeches, editing dictated materials and creating corresspondences. This study is believed to contribute to the education of the future executive secretaries and the managers etc.