• Title/Summary/Keyword: 다양성 추구 성향

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A study on the shape of popular container that the university girl students with different lifestyles are interested in - Focused on basic cosmetic cases - (중국 여대생의 라이프스타일 유형별에 따른 선호 용기 형태디자인 특성에 관한 연구 - 기초화장품을 중심으로 -)

  • Sun, Sheng;Chung, Sung-Whan;Hong, Jung-Pyo;Hyoung, Sung-Eun
    • Science of Emotion and Sensibility
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    • v.11 no.4
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    • pp.531-540
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    • 2008
  • This study, based on the college life style and the courage to make that the purpose of the design process of finding out the correlation. Chinese students study the life style can be categorized into 4 kinds. The courage to top a crowded bottom with a broad form of courage prefer to be brought down, getting smaller and smaller. Regular and relevant inclination stores are independent of trust. 2 as a whole are crowded with smooth curves and the courage to the asymmetric shape is preferred. Active investment, emphasis on foreign languages, tends to prefer shopping on the Internet were related.3 outstanding courage, just a little crowded in the cylindrical form is preferred. Trust the big stores, stores see the taste, his taste for products that are relevant to the tendency of pursuing said. 4, a lot of the colony gradient technique Protruding prefer to be in the form of courage. Home will, that tends to emphasize the brand and design were related. Home will, that tends to emphasize the brand and design were related. To recap the contents of the consumer lifestyle, based on the characteristics of their favorite cosmetics containers vary designs. Different forms, depending on their courage to feel emotions that can see the image. Therefore, the design in courage cosmetics on the characteristics of these granular for consumer research, the granular form of product research and the relationship between the elements in their care are made. The marketing strategy is in the consumer market, but needs more fine-grained analysis methods that can tell people.

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Study on the Switching behavior of Customers of Local Monopolistic Department Store (지방 독점 백화점 고객들의 전환행동에 관한 연구)

  • Kang, Hee-Suk
    • Journal of Global Scholars of Marketing Science
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    • v.12
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    • pp.29-57
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    • 2003
  • Customers of local monopolistic department store can switch their store more easily than ever due to the rapidly changing environment in distribution system represented by multi-store-strategy of large department stores, increase in discount store and growing non-store retailing system. Consequently, local department stores which enjoyed their business with little competition are forced to study and understand the customer switching behavior. This work is intended to understand the switching behavior characteristics of monopolistic local clepartrrent store users. For the end, previous researches are reviewed firstly, then characteristics of store-switching behavior of custorrers amid rapidly changing distribution environment are studied in view of the relations of dissatisfaction factor, switching barrier, switch intention and custorrer characteristics such as shopping orientation, variety-seeking behavior, degree of openess to competition and sociodemographics. Study shows that; 1) dissatisfaction factor is related to customer characteristics (shopping orientation and degree of openess to competition), 2) switching barrier recognition is related to customer characteristics (degree of openess to competition and sociodemographics) and dissatisfaction factor, 3) intention to switch to expected competitor is related to customer characteristics (shopping orientation, degree of openess to competition and sociodemographics) and switching barrier recognition. Accordingly, switch control strategy of the monopolistic local department store facing competitors' entry into market, must be made, specifically, in a way to understand customer characteristics and to make deliberate effort to reduce customer dissatisfaction.

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A Study on the Web-based Information Literacy Model Development for University Libraries (대학도서관의 웹기반 정보활용교육 모델 개발에 관한 연구)

  • Chung, Jae-Young
    • Journal of Korean Library and Information Science Society
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    • v.39 no.1
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    • pp.195-217
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    • 2008
  • Providing web-based information literacy is a new turning point in the library instruction. After 2005 many university libraries are adopted to web-based information literacy. However as a result of research found out that initial problems of introduction to web-based information literacy are shown such as the lack of interest and motivation causing factor, the simplicity of providing method and so on. In order to maximize the effectiveness of web-based information literacy, working out in the way how to use library, how to search, demand of information, information ethics are the factors which should be constructed in the overall content aspect of web-based information literacy. Also, understanding and analysis of the tendency of users through the provision of diversity, flexibility of IT technology is based on a secure, and the need to pursue a variety of media are the factors which should be needed the way how to provide.

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A Case Analysis on Preference of Lighting Design - Focused on Well-being Design - (조명디자인의 기호도에 의한 사례 분석 연구 - 웰빙 디자인을 중심으로 -)

  • Kim, Chae-Yeon
    • Journal of Science of Art and Design
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    • v.12
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    • pp.5-41
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    • 2007
  • As public attention on Well-being culture increases, it is now considered to be a new trend of modern society. The purpose of this study is to publicize the necessity of design products which are advanced in quality and encourage the use of it. The researcher judged that study on design of lighting product to adopt well-being trend is in preliminary level and aims to research on the tendency of well-bing trend and lighting design which the consumer of this age is demanding. As the result of changes in modern consumption trend, design is considered to be a factor of capricious cultural phenomenon. In addition to this, as high technology such as ubiquitous develops with the degitalisation and informatization, the consumer are paying attention to dynamic products rather than static products or products which respond to external stimulus. Products which adopt well-being trend pursuing nature friendly life are particularly preferred It means that not only the basic function of products but also design which satisfy the five sense is required. Modern consumers use products in various way. However, the pro-environmental and human-centered tendency is tried only in very limited area and general study on this matter is extremely rare. This study analyzes the factors which intercepts the adoption of well-being trend to lighting products and seeks for an alternative to solve the problem. Interaction design with well-being trend was adopted to lighting design and the result presented that there is a possibility to differentiate existing lighting design by adding interaction design to the existing lighting design. Therefore, the need for further study on this matter is presented.

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The study on immaterial role of traditional furniture

  • Lee, Dae-Woo;Moon, Dae-Sung
    • Journal of the Korea Furniture Society
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    • v.21 no.6
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    • pp.439-448
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    • 2010
  • Furniture world which is closely associated with human life had been constantly developed, but traditional furniture disappeared after modernization almost. The reason lies rather in the importance of the diversity of Western-style furniture pursuing convenience and shapes, than in change of life style meanwhile. The diversity however reached the limit and it made a new advanced role of not only furniture, also design sector in general necessary, and as solution to solve this problem the immaterial value based on Eastern philosophy/mental was suggested in architecture and all around design sector overall as well. It means that the immaterial point which traditional furniture involved should be focused now and furthermore it's emotional and mental value which is more natural and has close relation with human being accordingly could be judged rightly. The reason why traditional furniture had been used since long time is the immaterial tendency which is well harmonized with the surrounding environment rather than the function. To verify this, the present study aimed to analyze not only the basic, also additional function of traditional furniture used in Hanok (traditional Koran-style house) by the inductive method for investigating the additional effects which users felt. Such immaterial role offers the user more convenience besides the original function of furniture and this made it available that furniture dominates the space. As good examples of such roles it was investigated that traditional furniture played meaningful roles like extensional serviceability, variable space, formation & movement of space, expression of grade of rank. That allowed that this study suggested the sustainable design and also the direction of development of interactive function of furniture through the expected effect having been showed in the modern space where the immaterial role of traditional furniture was applied to and the related cases.

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How do Physical Stores Survive in the Market: An Investigation into Consumer Switching Behavior from the Online to the Offline Channel (물리적 매장이 시장에서 살아남는 방법: 소비자의 온라인 채널에서 오프라인 채널로의 전환행동에 관한 연구)

  • Duan, Xiaowei;Zong, Lu
    • The Journal of the Korea Contents Association
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    • v.22 no.1
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    • pp.224-239
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    • 2022
  • Despite an impressive growth of online sales, the bricks-and-mortar bandwagon still remain high-profile in the realm of consumer channel switching behavior. Different from the existing research exploring the consumer switching behavior from the offline to the online retailer, this study is an effort to investigate why and when do consumers switch from the online to the offline channel by applying the push-pull-mooring framework. Thus, structural equation modeling and SPSS were used to test the established hypotheses. The results, as expected, show that both push factors (i.e., perceived risk and dissatisfaction) and pull factors (alternative attractiveness and perceived ownership) are positively related to a consumer's intention to switch from the online to the offline channel. Moreover, all of expected interactions between push factors and mooring factors (i.e., switching costs, variety seeking, and subjective norms), and between pull factors and mooring factors are supported, except for the interactions between push factors and switching costs as well as between pull factors and subjective norms. Finally, implications and limitations are discussed.

Ethnic Conflicts of the Have-nots: Emergent Hispanic Ethnicity (미국 빈민층 민족집단간의 갈등: 남미계 이민집단의 등장을 중심으로)

  • Kwon, Sang-Cheol
    • Journal of the Korean Geographical Society
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    • v.31 no.4
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    • pp.672-684
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    • 1996
  • This paper explores the inter-ethnic conflicts between Blocks and Hispanics focusing on the emergent Hispanic ethnictity that reveals situational character in the US contexts. In the US census categories, major groups are indetified by race and ethnicity in which the Hispanic orgin is a category based on their common language while diverse in nationality. The census defined Hispanic category extends conveniently to acquiesce Affirmative Action and other government resource distribution. Internally, Hispanics have established numerous organizations to coalesce and assure their interests. The achieved dual language program and jurisdictional revision to represent language minority work as leverages to their cohesiveness. Under diminishing public resources and welfare payment, it is more difficult sharing burdens than benefits between minority groups. Block are not comfortable with the benefits Hispanics receive form the civil rights achievement without having had to struggle for it. The ethnic conflicts of the have-nots have become a new ethnic phenomenon attributable to the emergent Hispanic ethnicity.

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A Comparison of The One-side Water repellency in Polyester and Nylon/PU Fabrics by Low Temperature Plasma Treatment (저온 플라즈마를 이용한 Polyester, Nylon/PU 직물의 편면발수성 비교)

  • Ma, Jae-Hyuk;Son, Kung-Tai;Choi, Jin-Young;Koo, Kang
    • Proceedings of the Korean Society of Dyers and Finishers Conference
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    • 2012.03a
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    • pp.60-60
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    • 2012
  • 최근 들어서 소비성향의 고급화 추세와 고기능성 및 쾌적성의 추구는 발수성의 개발로 이어져왔다. Polyester, Nylon 등 다양한 합성섬유소재의 발전으로 발수기능이 상품가치의 중요한 요소로 자리잡고 있다. 더 나아가 표면과 이면이 서로 다른 특성을 가지도록 유도하여 편면기능성을 부여하는 가공을 응용한다면 더욱 더 고부가가치를 기대할 수 있다. 본 연구에서는 불소계로 발수 처리된 Polyester직물 및 Nylon/PU 혼방직물에 저온 플라즈마를 출력 50W, 1, 3, 5, 7 분 처리하여 편발수성을 검토하였다. 불소계 발수제로 코팅처리한 Polyester직물의 경우 5분간 Plasma처리하면 접촉각이 미처리 시료의 $149^{\circ}$에서 처리 후, 앞면 $71.56^{\circ}$, 뒷면 $126.94^{\circ}$,Nylon/PU 혼방직물의 경우에는 $155.3^{\circ}$에서 앞면 $63.24^{\circ}$, 뒷면 $139.26^{\circ}$로 크게 편면 친수화 되었다. 그 결과로 볼 때 플라즈마처리에 의해 편면발수 가공으로 서의 효과를 얻을 수 있었다. SEM 관찰을 통해 Polyester직물 및 Nylon/PU혼방 직물에 플라즈마 처리한 후 처리시간에 따른 펴면의 발수가공 층이 파괴되는 것을 알 수 있었다. 이는 표면에서의 발수효과가 플라즈마처리에 의해 친수화가 진행된 결과와 일치한다.

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An Internet Addiction Self-Diagnosis Technique based on Formal Concept Analysis (FCA) (형식개념분석을 활용한 인터넷중독 자가진단)

  • Kang, Yu-Kyung;Lee, Hyun;Park, Jung-Ho
    • The Journal of Korean Association of Computer Education
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    • v.16 no.5
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    • pp.39-47
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    • 2013
  • In the case of a weak self-control youth, young students easily tend to fall into addiction by using the Internet as a sensation seeking and an alternative to escape the reality. Until now, internet addiction self-diagnosis techniques such as Internet addiction scale have been developed and used to solve this kind of internet addiction issue. However, traditional methods do not assess the correlation of addiction and the effects of the environment systematically because they are simply composed of redundant addiction scale criteria and questionnaire forms of the diagnostic methods. Thus, in this paper, we propose a new internet addiction self-diagnosis technique based on Formal Concept Analysis (FCA) and implement a self-diagnosis system in order to make a systematic internet addiction self-diagnosis system. In addition, we analyze the correlation of the measured data based on different perspectives such as home environment, family relationships, peer relationships, school life, and so on.

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A Study on Viewers' Subjective Perception of Food TV Program -Focus on Program Planning Intentions- (음식 TV 프로그램에 대한 시청자들의 주관성 연구 -프로그램 기획의도를 중심으로-)

  • Yoon, Sun-Min;Hong, Jang-Sun;Kim, Myung-Hee
    • The Journal of the Korea Contents Association
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    • v.18 no.1
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    • pp.651-664
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    • 2018
  • With the rising popularity of food shows driven by the development of information and communication technologies, food-incorporated broadcasting programs based on various materials are produced in large numbers. This situation has raised a need for each program to examine viewers' preference factors for planning intentions in order to produce competitive programs. This study thus examined viewers' preference factors for food programs and planning intentions and discovered total three factors. The first factor places importance on practicality and entertainment and enjoys food and food programs as a means of resting. The second factor searches for specialized information and focuses on the essential meanings of food and the delivery of the right information. Finally, The third factor gets satisfaction from interactions with food programs and finds joy in storytelling and communication provided by broadcasting programs. These factors have different tendencies from one another, and the present study proposed a concept design for food broadcasting programs based on them.