• Title/Summary/Keyword: 뉴스 채널

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The Network Analysis of the Diffusion on the Disaster Issue Via SNS based on Types of Information, Issue Contractiveness and Diffusion (재난 발생 시 SNS를 통해 확산된 재난 이슈 네트워크 분석: 유튜브의 정보 종류 및 이슈의 집중도·확산성을 중심으로)

  • Hong, Ju-Hyun
    • The Journal of the Korea Contents Association
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    • v.18 no.3
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    • pp.138-147
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    • 2018
  • The network analysis is done to explore what kind if issues are diffused about earthquake and the role of social media. The types of disaster information is classified into formal and informal. The role of actor is classified based on the concentrativeness and the diffusion of issue. Youttube is functioned as a formal channel and an informal channel when disaster happened. In case of government's video, issue contractiveness is high but the diffusion is low. In case of media's video, issue contractiveness and the diffusion are all high. In case of individual channel, issue contractiveness is low, but diffusion is high. In disaster, youtube is a tool to respread the disaster issue. Government needs to try diffusion of government's news actively in disaster.

A Study on Implementation of the PRM System in the Distribution Enterprise - The Case of H Company - (유통기업에서의 PRM 시스템 구축에 관한 연구 - H 사의 사례를 중심으로 -)

  • Kim, Min-Jeong;Choi, Jin-Young;Lee, Jin-Hoo
    • Proceedings of the Korea Information Processing Society Conference
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    • 2011.04a
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    • pp.1337-1340
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    • 2011
  • 기업의 매출이 증가하고 성장함에 따라 유통채널은 다양해진다. 일반적으로 기업은 직접채널과 중간 판매채널을 거치는 간접채널을 통해 고객에게 상품과 서비스를 제공하고 있다. 이 두 가지 채널 중 중간유통채널, 즉 파트너를 통해 거래하는 방식이 가장 높은 비중을 차 지하고 있으며 그 비중은 점점 더 확대되고 있는 추세이다. 그러나 고객에게 기업의 가치를 전달하는 파트너들은 기술의 변화와 혜택에서 상대적으로 소외되어 있는 경우가 많다. PRM 시스템은 파트너가 원하는 가치, 제품정보, 뉴스, 시장정보, 공동마케팅을 할 수 있는 기반 등을 마련하기 위해 필요하고, 기업도 파트너를 정확히 이해하기 위해 라이프 사이클 운영 및 분석기술이 필요하다. 이러한 시장의 변화로 인하여 유통기업의 PRM 시스템 도입의 필요성이 부각되고 있다. 본 논문에서는 유통기업에서 PRM 이 지니는 가치를 알아보고 유통기업 H 사의 PRM 시스템 구축과정과 시스템 구축이 기업에 창출한 성과에 대하여 이야기 하고자 한다.

Exploring Persuasion Effects of Online Science Technology News (온라인 과학기술 뉴스의 설득효과 탐구)

  • Lee, Jae-Shin
    • Journal of Internet Computing and Services
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    • v.17 no.4
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    • pp.135-143
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    • 2016
  • The Internet is being utilized as a means of communication channel for science information. In this study, an experiment was conducted against college students, in which participants were assigned to one of the following four conditions: source status(professor, student) x social categorization(in-group, out-group). When the participants finished reading an online news article, perceived usefulness of and attitude toward the science technology were measured. The results show that the effect of source expertise on perceived usefulness was moderated by social categorization.

An Analysis on the Value of Korea Professional Baseball as TV Contents (TV콘텐츠로서의 한국프로야구 가치분석)

  • Chung, Ji-Gyu
    • The Journal of the Korea Contents Association
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    • v.14 no.4
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    • pp.379-388
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    • 2014
  • This study analyzed the status of Korean professional baseball as TV contents utilizing ratings. For the purpose of the study, Korea professional baseball's relative status to other genres though ratings is investigated. For this study, ratings per minute for the whole cable TV channel viewer ratings in 2010 were analyzed, and the following is the result of comparing and analyzing ratings per genre and channel of cable TV. Among 11 genres, drama showed the highest rating, and entertainment, movies, kids, news/reports, sports, music, etc followed. Drama and entertaining channels showed the highest ratings and sports did not show any high ranking. However, when analyzing times for broadcasting Korean professional baseball separately, Korean professional baseball in both genre and channel showed the highest r ratings and it was significant statistically. Thus, it is considered that Korean professional baseball is the most valuable contents for the related cable TV times.

Importance Analysis on the Trytoursumer Social Media Channel (체험관광객(트라이투어슈머:Trytoursumer)의 관광 소셜미디어 채널 중요도 분석 연구)

  • Kim, Young-Ha
    • Journal of Digital Convergence
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    • v.14 no.4
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    • pp.193-200
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    • 2016
  • This study is focused on analyzing the tourism social media channel importance of Trytoursumer. On the basis of previous studies, the factors were divided into tourism communication, tourism cooperation, tourism contents sharing, tourism entertainment. As a result of the empirical analysis using AHP, Analytic Hierarchy Process, tourism communication relatively appeared as the most important factor. And order showed that the high importance of such tourism content sharing, tourism entertainment, tourism cooperation. Also, there was the highest priority of social networking in the area of tourism communication among 14 types of total evaluation factors regarding priority, followed by social news in the area of tourism cooperation, and micro-blog in the area of tourism communication. Analysis result, may contribute to the increase of social media channels effectiveness and strategy of application in social media channel of Trytoursumer.

업체탐방 / IT공익인터넷방송국

  • Sin, Jong-Hun
    • Digital Contents
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    • no.11 s.126
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    • pp.66-67
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    • 2003
  • IT공익인터넷방송국은 지난 2001년 디지털콘텐츠 산업 육성 5개년 계획의 일환으로 추진된 사업으로 웹캐스팅 산업의 활성화와 사회 공익 실현을 위해 설립됐다. 때문에 방송국은 그간 ‘이산가족찾기’, ‘미아찾기’등 일반인을 대상으로 한 프로그램과 함께 IT산업 발전을 위한 IT뉴스, IT정책 전달, IT교육 등 다채로운 프로그램들을 제작, 방영했다. 그런 공익인터넷방송국이 지난 4월 웹사이트의 대대적인 개편과 함께 채널가이드 중심의 웹캐스팅 정보 전문포탈로 탈바꿈했다. 당초 웹캐스팅 산업 육성을 위한 목적이 있었지만, 이전까지의 모습이 IT전반에 대한 현황보도와 정보전달에 초점을 맞췄다면 이후에는 인터넷 방송 산업 중심의 전문포탈로 다시 자리매김한 것이다.

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Relationship between Internet Buzz Share and Market Share : Movie Ticket Case (인터넷 언급 점유율과 시장 점유율의 관계 : 영화 티켓 사례)

  • Kim, Jungsoo;Kim, Jongwoo
    • The Journal of Society for e-Business Studies
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    • v.18 no.2
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    • pp.241-255
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    • 2013
  • In this study, the relationship between movie ticket reservation rates and Internet buzz share is analyzed. The correlations between movie ticket reservation rates and Internet buzz share in blogs, Internet cafes, news site, and Internet video in NAVER which is a representative Internet portal in Korea are analyzed empirically. The results show that there are positive correlations between buzz shares and movie ticket reservation rates. In particular, before movies at the box office, the correlations with Internet video is relatively higher than those of other channels, and after movies at the box office, the correlations with blogs and Internet cafe are relatively higher. Also, we can find that the correlations between Internet buzz shares on movies and movie ticket reservation rates are different depending on time lags and Internet channels.

Exposure to Crime News, Multicultural Acceptability, and the Mediation Effects of Perceived Risk (범죄 뉴스 노출과 다문화수용성 위험지각의 매개효과를 중심으로)

  • Heo, Yun-Cheol;Im, Yung-Ho
    • Korean journal of communication and information
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    • v.76
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    • pp.92-123
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    • 2016
  • This paper aims to examine systematically how audiences' exposure to crime news influences their multicultural acceptability. In particular, the analysis has focused on how the variance in the effects of contacts with crime news on foreigners takes place, according to the types of media and communication favored among the audiences. Also, with perceived risk toward crime as a mediating variable, this research scrutinizes the way crime news on foreigners comes to influence multicultural acceptability among the audiences. While various news sources and communication channels are influential in strengthening the perceived possibility of crime on the individual level, the results show, television seems to be particularly more effective with regards to the perceived prevalence of crime on the social level (RQ 1). Also, while contacts with crime news through 'dialogic' media rarely influence multicultural acceptability significantly, 'discursive' media and face-to-face contacts have negative impacts on the multicultural acceptability (RQ 2). Consequently, perceived risk on the social level seems to play the role of full mediation in the process where audiences' contact with crime news through discursive media influences their multicultural acceptability (RQ 3). Based on these findings, both theoretical and practical implications were discussed.

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The Channel Brand of Terrestrial Television Video News : Focusing on SBS's Subusu New sand MBC's 14F (지상파 방송사 동영상 뉴스의 채널 브랜드에 관한 연구 : SBS 스브스뉴스와 MBC 14F를 중심으로)

  • Yoon Hongkeun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.20 no.1
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    • pp.133-147
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    • 2024
  • In this study, we examine the components and characteristics of channel brands, the renewal process of channel brands, and the competitiveness of SBS Subusu News and MBC 14F, online channels of Korea's leading terrestrial broadcasting company. We conducted in-depth interviews with staffs YouTube news channels such as Subusu News and 14F. First, examining the brand components and characteristics of SBS's Subusu News and MBC's 14F vertical channel, Subs News maintained its direction through the renewal of the logo type, graphic characterization, emoticon production, and campaign design production. 14F focused on brand renewal of the logo type and modification of thumbnail design to reveal the identity of the channel brand. Subusu News and 14F have achieved success through a spin-off approach that considers content relevance, expanding their brand extension. As a result of analyzing the competitiveness of the channel brand, Subusu News maintained its identity as a combination of B-class sensibility and journalism, while 14F positioned itself as a channel that delivers useful information content.

Clarity Enhancement for Virtual Sound (가상 음향 공간에서의 음의 선명도 향상)

  • Cho Yong-Choon;Oh Yoonhark;Kim Sunmin;laryguine Serguei;Jang Seongcheol
    • Proceedings of the Acoustical Society of Korea Conference
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    • autumn
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    • pp.257-260
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    • 2004
  • HRTF 를 사용하여 가상적인 음향 효과를 내는 시스템에서의 음의 왜곡은 필수적이다. 하지만 음성과 같은 사람이 민감하게 느끼는 부분에서의 음의 선명도 저하는 다른 대역의 왜곡보다 더욱 크게 느껴진다. 그리고 모노 및 두 채널의 주파수 특성이 비슷한 스테레오에서는 음질을 보상할 수 없다는 단점이 있다. 본 논문에서는 이러한 음의 선명도의 저하를 유발하게 하는 가상 음향 발생 필터의 특징을 분석하고, 간단한 필터 설계에 의해서 본래의 가상 음향을 그대로 유지하면서 선명도를 높일 수 있는 방법을 제시한다. 제시한 방법은 특히 모노 및 뉴스모드와 같이 음성이 많이 들어 있는 부분에서 뛰어난 성능을 보인다.

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