• Title/Summary/Keyword: 기업사료

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Perceptional Difference of Logistics Service Contract between Shipper and Logistics Service Provider (화주기업과 물류기업의 물류계약 인식차이에 관한 연구)

  • Kim, Jin-Su;Song, Sang-Hwa
    • International Commerce and Information Review
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    • v.14 no.3
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    • pp.281-306
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    • 2012
  • Global competition has resulted in companies' expectations to heighten competitiveness and enhance customer service through ownership companies' reduced investment on logistics costs, in turn focusing on the development of core competence, in addition to logistics companies' increased tendencies to satisfy customers' needs and requirements through logistics outsourcing. However, a partial perspective of the logistics contract exists due to its flexible characteristic in order to act accordingly in times of sudden changes and uncertainty. Therefore, this study is designed to test through a survey the standard of desired format of logistics contract in comparison to the currently existing format based on the results of researcher's previous study on the specific clauses in the logistics contract and its effect on the logistics outcome. A hypothesis has been designed to test the differences of perspective between two test groups, and a t-test &IPA (Importance-Performance Analysis) was performed. As a result, firstly, there was a significant difference of perspective between the ownership companies and logistics companies when dealing with the logistics contract; secondly, a significant difference of perspective was also expressed between the two groups on how to guide and re-direct the present standard of logistics contract. In addition, the two groups also showed a difference of expectations between the current and future service standard. Therefore, this study is designed to specify the difference of perspective and expectations between the ownership companies and the logistics companies in order to provide a gateway for the two groups in order to further develop and enhance the field of logistics.

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Effects of Person-to-Person Service Encounters on Service Values and Repurchase Intentions in Hotel Industry (호텔 대인 서비스 인카운터가 서비스가치와 재구매 의도에 미치는 영향)

  • Ha, Yong-Kyu
    • The Journal of the Korea Contents Association
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    • v.9 no.5
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    • pp.304-313
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    • 2009
  • Along with variables like the person-to-person service encounter, perceived service value and repurchase intentions by customers plays a vital role in customer evaluation of service results in hotel industry. This study aimed to explore the relationships between person-to person encounter, service value, and repurchase intention by customers in deluxe hotel. The results of this study are, person-to-person encounter direct impacts on service value, and repurchase intention. And service value direct influences to repurchase intention. These results suggests that new direction of marketing managements on competing environments in hotel industry for customer satisfactions and customer retentions.

마이크로 이미지 파일을 이용(利用)한 비지니스 도큐먼트 정보(情報)의 활성화방법(活性化方法)(I)

  • 토거의삼
    • Journal of Information Management
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    • v.18 no.2
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    • pp.59-92
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    • 1985
  • 이윤추구(利潤追求)를 목적(目的)으로 하는 유기적(有機的) 결합체(結合體)인 기업(企業)에 있어서 오피스의 생산성(生産性)을 향상(向上)시키기 위해서는 통합적(統合的)인 정보관리(情報管理)시스템의 확립(確立)이 급선무(急先務)이다. OA의 본질(本質)은 오피스에 있어서 정보(情報) 생산성(生産性)의 효율향상(效率向上)에 있다. OA의 출현이후(出現以後) 기업(企業)은 아직도 정형정보처리(定型情報處理)의 하드웨어지향적(指向的)이며 비지니스 토큐먼트 등과 같은 비정형정보처리(非定型情報處理)에는 그다지 관심(關心)을 기울이지 않았다. 제4(第四)의 자원(資源)인 정보(情報)의 정보력(情報力)은 개인(個人)이나 기업(企業)에 있어서 생존전략(生存戰略)의 기반(基盤)이며 정보력(情報力)의 강화(强化)가 항상 필요(必要)하다. 이것을 늘 유지(維持)하기 위해서는 정보센터의 설치(設置)와 $\ulcorner$동적(動的) 온라인 정보(情報)시스템$\lrcorner$의 구축(構築)이 필요(必要)하다. 보고(本稿)는 Journal of Micrographics 27권 7호(1984)로부터 계속하여 연재(連載)되었는데 기업(企業)에 있어서 OA, 비정형정보(非定型情報)의 관리(管理)와 활용방법(活用方法)에 대해 관심(關心)이 있는 이에게 도움이 될 수 있으리라고 사료(思料)되어 총(總) VI장(章)으로 구성(構成)되어 있는 중에서 금회(今回)에는 $I{\sim}III$ 장(章)을, 다음 회(回)에는 IV장(章)부터 VI장(章)까지 편역(編譯)키로 하였다.

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The Impact of Corporate Social Responsibility in Food Incidents (식품안전사고시 기업의 사회적 책임활동이 미치는 영향)

  • Lim, Jeehyun;Yoon, Yohan;Lee, Soomin;Youn, Hyewon
    • Journal of Food Hygiene and Safety
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    • v.30 no.4
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    • pp.315-322
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    • 2015
  • This study was performed to investigate the influence of Corporate Social Responsibility (CSR) activity on corporate image and repurchase intention (pre and post measure) after the news of food incident. A questionnaire survey was carried out for 235 college students in Seoul, Korea. The participants were given an instruction with CSR activity of company in food industry and completed the survey. We collected the survey and did the statistical analysis by SPSS. The result of this study was as follows: Significant differences (p < 0.05) were found between the two groups, one was aware of corporation's CSR activity and the other was not. The ranges of score of each question on corporate images after and before providing CSR information were 3.21-3.94 and 3.89-4.62, respectively. Also, the ranges of score of each question on repurchase intention after and before providing CSR information were 3.11-4.64 and 3.60-4.67, respectively. Thus, the result confirms that the previous studies' conclusion which explains CSR can shield consumers' negative attitude toward the company. The finding of this study emphasizes the importance of CSR activity to the companies in food industry and the need for making public awareness of CSR activity.

Effect of Venture Capitalists on the ChiNext IPO First-Day Return in China (중국 차이넥스트 시장의 벤처캐피탈이 IPO 첫날 수익률에 미치는 영향)

  • Kang, Kai;Ahialey, Joseph Kwaku;Kang, Ho-Jung
    • Management & Information Systems Review
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    • v.36 no.4
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    • pp.117-127
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    • 2017
  • In recent times the size of the world IPO in general has skyrocketed. Specifically, China's financial market development is becoming important as both the size of China's capital market and the number of companies going public are gradually increasing. This has led to a rapid development of venture vapital(VC) institutions in China for the past couple of decades. This study focuses on one of the three markets of China's Shenzhen Stock Exchange-the Growth Enterprise Board((GEB) hereafter, ChiNext). The ChiNext is established in October, 2009 to enable hi-tech or high growth potential technology companies that find it relatively difficult to fulfil the listing requirements of either the Shenzhen Main Board or Small and Medium Size Enterprise Board(SMEB) to go public. This study covers a three-year period(2012/01/-2015/01) and analyze first day initial return of 83 venture capital-backed companies and 53 non-venture capital-backed companies using T-test. Regression analysis is used as to examine the variables affecting IPO's first-day return. The empirical results are four-fold. First, the level of first day return of venture-backed is significantly lower than non venture capital backed support in the Chinese venture capital market. Second, the level of first-day return of listed companies supported by foreign venture capital is significantly higher than that of companies receiving domestic venture capital support. Third, the firms that have a large number of venture capital firms showed a low level of first-day return. Fourth, regression result for the IPO first-day return which is as dependent variable indicates that the venture capital support(VCAP), number of venture capital(VCNum), offering size(Lnsize) and PER all affect have negative effect on the first day initial return. Also, the venture capital type(VCType), turnover ratio and the the firm type(Tech-firms) statistically affect IPO first day return positively. Finally, by shedding more light on the IPO first-day return, this paper provides meaningful information to investors about the Chinese IPO market.

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A Study of Effect of Trust and Relational Norms on Interfirm Cooperation, Conflict and Performances in Project Supply Chain (프로젝트 공급망 참여기업의 신뢰와 관계적 규범이 기업 간 협업 및 갈등 그리고 성과에 미치는 영향연구)

  • Cheong, Heung Gyo;Cho, Namhyung;Kim, Tae Ung
    • Journal of Digital Convergence
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    • v.12 no.4
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    • pp.227-235
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    • 2014
  • Supply chain management for complex project requires continuous integration activities with the suppliers and subcontractors. This study proposes the firm performances, trust, relational norms, interfirm conflict and cooperation as major research variables, and collected the survey responses from the suppliers and subcontractors having experiences with complex projects. The statistical results indicate that the cooperation and conflict influence the firm performances, and that the inter-firm trust have some impact on the level of cooperation and conflict. It was also found that the inter-firm cooperation is influenced by relational norm. But on the contrary to our expectation, the relational norm has no significant impact on the inter-firm conflict. These findings may offer the significant implications leading to successful implementation of collaborative supply chain management in the context of project engineering area.

Relative Importance of Executive Competency Factors of SMEs and Venture Firms in Credit Evaluation (신용평가에서 중소벤처기업 경영자 역량 요인의 상대적 중요도에 관한 연구)

  • Lee, Chun Hee;Lee, Dong Myung;Chen, Lu
    • Journal of Digital Convergence
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    • v.17 no.4
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    • pp.123-136
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    • 2019
  • This study is to provide a method to increase the credit rating of the company by examining and managing the executive competency of the CEO of SMEs and Venture Firms. We analyzed the importance and priority of AHP by surveying bank loan staff and CEOs. According to the analysis results, ethics management, strategic thinking, and expertise level were the highest in the relative importance of bank loan staff. The relative importance of CEOs was higher in order of marketing, bank transaction reliability, and financing. Result of this study is similar to the relative importance of the previous research. This study suggests to disclosing credit rating system and reflect the opinions of the CEO in order to protect financial consumers. The significance of this study is to present the factors and the importance that can help to develop advanced models.

Delisting risk of firm with a new technological innovation and research & development intensity (기술도입기업의 연구개발 집약수준에 따른 시장퇴출위험에 관한 실증연구)

  • Lee, Po-Sang
    • Journal of Digital Convergence
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    • v.17 no.10
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    • pp.141-147
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    • 2019
  • This paper analyzes the price movements and the possibility of delisting by research and development intensity of firm which made technological innovation disclosure in the Korean stock market. The sample consists of firms listed on the KRX which made technological information disclosure between January 2002 and December 2014. The results are summarized as follows. The higher R&D intensity is observed for the delisted firms group. The logit regression result shows that the research and development intensity is a significant predictor of the possibility of delisting. This shows that exposure to the risk of delisting may increase as the proportion and uncertainty of intangible assets in the assets of individual firms increases. This empirical result is expected to serve as a good guide line for the stakeholders.

The Influence of Company's Culture & Arts Sponsorship Activities on Purchase Intention of the Consumer (기업의 문화예술후원 활동이 수요자의 구매의도에 미치는 영향)

  • An, Sung Nam;An, Jong Suk
    • Journal of Korea Society of Industrial Information Systems
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    • v.22 no.5
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    • pp.101-111
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    • 2017
  • This Research is to Find how the CSR Activities for the Growth of Stable and Sustainable Family Business do Influence the Improvement of Company's Brand Image and Service Purchase Intention. It is Aimed for Finding how the Image of Company Pursuing the Diverse CSR Activities is Recognized by General Consumers and the Correlation between the Improvement of Company's Image and the Product & Service Purchase Intention. 323 Exemplars were Distributed to the University Students in Seoul Metropolitan and Chungcheong Area, and 314 Finally were Used for the Analysis. It was Investigated the Demographical Factors, the Important Fields among Company's CSR Activities, the Reason for Company's CSR Activities, the Preferred Companies among Sponsoring Companies. It was Analyzed Three Items of Company Image such as Product/Service, Potential Competence, Relation to Public Benefit and the Regression Model was Investigated how these Three Items do Influence the Purchase Intention. The Research Results Show 'the Improvement of Social Awareness for Company' and 'Negative Awareness Change for Company' as the Reason for CSR. Consumers have the Preference to the Companies Actively Sponsoring Culture & Arts, and this Generally Affects the Business Results, and thus, it is Considered that the Companies have to Contribute the Local Society with the Sprit of Corporate Citizenship in Accordance with the Consumers needs, and Actively to Extend the Culture & Arts Sponsorship.

A Study on the Sustainability of Social Enterprises Focusing on Companies in the Field of Culture and Arts (문화예술분야 사회적기업의 지속가능성에 대한 탐색적 연구)

  • Lee, Jeong-Yeon
    • The Journal of the Korea Contents Association
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    • v.21 no.5
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    • pp.668-680
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    • 2021
  • Recently, measures for successful settlement and sustainability of social enterprises have become an important topic. Accordingly, researches related to social enterprises are increasing, but studies measuring sustainability are still insufficient. In this study, in order to seek the sustainability and development of social enterprises in the field of literature and arts, a theoretical model for the sustainability of social enterprises in the field of culture and arts was presented. To this end, interviews were conducted with social enterprises in the field of culture and arts, and the results were analyzed to derive the concept and categorization of sustainability of social enterprises in the field of culture and arts. In addition, the integration between the derived categories is illustrated. For a social enterprise in the field of culture and arts to be sustainable, differentiated culture and arts services are important, and each company must constantly strive for its mission and vision, and a differentiated branding strategy unique to companies is required. This research is expected to lay the foundation for empirical research on social enterprises in the culture and arts sector as data for entrepreneurs and prospective entrepreneurs who run social enterprises in the field of culture and arts.