• Information Systems Review
• /
• v.6 no.1
• /
• pp.123-139
• /
• 2004

It is needed to transfer the technology actively which has already developed to improve a up-to-date technology and foster the technological innovation. The technology transfer also can bring about a commercial success. To promote the technology transfer, it is needed to develop a new technology valuation model for a specific technology from a objective point of view, as well as to equip an institution such as the technology transfer center. The technology valuation from a objective point of view is of importance as the basic information for the price negotiation between a technology-buyer and a technology-seller. This paper takes aim at investigating a new technology valuation model and developing a technology valuation system for promoting the technology transfer. A new technology valuation system is developed as a Web-enabling base. Using this users are able to estimate the value of a specific technology on a real time efficiently.

• Journal of Technology Innovation
• /
• v.22 no.2
• /
• pp.221-245
• /
• 2014

In the era of fierce global competition and short product life cycle, firms have been interested in the technology valuation to improve their competitiveness. As the technology valuation may become a key issue for countries and industries, the development of technology valuation method has become increasingly important. Thus, this study aims to suggest a novel method to assess technology value by applying conjoint analysis to bibilographic information of patent. For this purpose, we firstly identified nine patent indexes categorized in three attributes - technological superiority, marketability and legal rights. Then, we collected actual data on patent transactions including their patent attributes and market prices. Based on the data, we could obtain the patent index values. Finally, we applied conjoint analysis to the prices and patent index values as a basis for technology valuation. The suggested method is expected to be an effective tool for technology valuation by using real transaction data rather than relying heavily on experts assessment.

• Proceedings of the Korea Contents Association Conference
• /
• 2014.11a
• /
• pp.389-390
• /
• 2014

국내 과학기술 연구자의 요구를 만족시키는 고품질 콘텐츠를 제공하기 위한 기초작업으로 국가과학기술정보센터(NDSL) 콘텐츠의 가치평가 기준을 수립할 필요가 있다. 본 연구는 NDSL의 대표적인 콘텐츠인 논문의 가치에 영향을 미치는 요인들을 도출하고 각 요인별 측정 방안을 모색하였다. 제시된 콘텐츠 가치평가 기준에 의거하여 NDSL 콘텐츠 표본을 평가하고, 콘텐츠 가치평가 방안 기준이 적절한지를 분석하였다.

• Spatial Information Research
• /
• v.19 no.2
• /
• pp.1-7
• /
• 2011

For desirable ubiquitous web environments, one of the R&D projects by Korean Land Spatialization Group, has been done to develop a geospatial platform for custom ized land information and geospatial services. To make a better judgement for the investment in the project, analyses for evaluating value of the platform technology and others are done to propose better strategies for the future project management and commercialization of the platform technology. Wiith review of theories and evaluation methods for the technological values, this study suggests 3 evaluating methods: cost approach methods, market approach methods, and income approach methods with focusing on the customized geospatial information platform technology. Results of the evaluation are as follows: the value(over 3,600 million won) estimated by using cost approach methods is larger than the value(over 2,200 million won) using income approach method. Based on evaluation time and methods, the estimated value of geospatial platform technology can be different. This study is performed in relatively early stage of technology developments and results of it will be a reference for commercialization of customized geospatial information platform technology.

• Journal of Korea Technology Innovation Society
• /
• v.3 no.2
• /
• pp.14-32
• /
• 2000

This paper is talking about the background, market demand, and government policy of technology valuation. The function and role of technology valuation analysts is appeared and suggested through the examples, such as the related specialists, the related organizations, the laws, and the references of foreign organizations. In particular, we wish this paper the good suggestion for the technology transfer, transaction, investment, M&A and so on.

• The Journal of Information Technology
• /
• v.6 no.3
• /
• pp.75-85
• /
• 2003

It is highly required to evaluate the economic value of technology in many decision making of the technology management area, for example, technology acquisition, transfer, and investments. Also evaluating the performance of R&D objectively is very important subject in the public side. So, developing the objective technology evaluation system has much usefulness in practice. In many studies, the patent information has been suggested to the valid measurement for evaluation of technology. The purpose of this study is to explore the validity of patent information as a measurement of technology evaluation.

• Journal of Industrial Convergence
• /
• v.15 no.2
• /
• pp.17-26
• /
• 2017

In light of the fact that the effect of intellectual property rights like patent on enterprise competitiveness is growing, rational valuation of patent rights, which are own by enterprises, is required because accurate patent valuation can bring about the activation of the technology exchange market and enhancing the values of enterprises as well as the security of funds through technology security. However, in reality, interest in the value of patent rights is not great due to many variables, affecting patent rights, and diverse attributes, and non-generalized methods of valuation. Therefore, studies on patent valuation for patent management of Small and Medium Enterprises is required. This thesis examined patent valuation for the patent management of Small and Medium Enterprises based on literature studies, and attempted to find factors, affecting patent valuation by finding patent valuation factors through experts, organizing, and analyzing these factors. 10 essential factors, which are demonstrated in this research, are the commercialization possibilities of technology, market competitiveness, the possibility of technology commercialization, market size, the originality of acquired technology, the stability of the right(the possibility of invalidating), the level of technology, technology competitiveness, the ripple effect of technology, and the characteristics of technology(original technology/application technology).

• Journal of Scientific & Technological Knowledge Infrastructure
• /
• s.12
• /
• pp.122-125
• /
• 2003

정보에 대한 정량적 평가방법으로 조건부 가치평가방법을 응용하여 정량화 하였다. 조건부 가치평가 법은 간단히 말해 직접적으로 사람들에게 비시장 재화에 대해 어느 정도 지불의사가 있는가를 설문지를 통해 사용자들에게 직접 묻는 것이다. 기존의 가치평가 법은 해당 정보 재화와 유사한 재화의 시장수요를 추정하여 평가하는 간접적 가치 평가법이 널리 사용되어 왔다. 그러나 정보는 유사한 재화의 명확한 정의가 곤란하므로 이러한 요인들을 고려하여 설문조사를 통한 정보의 가치평가 방법을 선택하여 정보제공 웹 사이트의 경영성과를 측정하였다.

• Journal of the Korean Society for information Management
• /
• v.17 no.2
• /
• pp.7-18
• /
• 2000

In this paper, we have tried to evaluate the economic value of technological information. Toward this aim, we have adopted the newly emerging method of contingent valuation which capitalizes on the direct survey through users. The estimated result indicates the strong support for the public activities to provide and diffuse technological information. We also tried to shed light on the implications of the research finding for government technology policy.

• Proceedings of the Korea Technology Innovation Society Conference
• /
• 2017.11a
• /
• pp.735-746
• /
• 2017

기업의 이윤창출은 보유 제품 기반의 사업으로부터 거둬들이는 미래 수익을 기반으로 예측되기도 하는데, 과거 발생한 매출실적에 기여한 요인은 일반적으로 인적자산, 시장자산, 기술자산으로 구분된다. 이 중에서 특허, 디자인과 같은 기술자산이 일정 비중을 차지하는 반면에, 고가의 소비재(예. 고급시계, 핸드백, 남성/여성 정장, 승용차 등)에서는 브랜드 자산이 매출창출에 상당한 역할을 한 경우를 종종 접하게 된다. 그렇다면, 새롭게 시장에 출시된 경쟁제품의 사업화에서 브랜드가 차지하는 비중은 얼마인지 어떻게 결정할 것인가? 브랜드 이전 라이센싱, 투자의 의사결정, 브랜드전략 등 다양한 목적을 위해 브랜드 자산의 경제적 가치를 객관적을 판단하는 것은 매우 의미있는 일이라 하겠다. 그러나 현재 시점에서 브랜드 자산의 가치평가 방법에 대한 표준화된 가이드라인이 없는 실정이다. 이에 본 연구는 기업 브랜드자산의 가치평가를 위한 사업가치 산출방식을 수익접근법 기반으로 개발하고, 실제 브랜드 보유 기업의 과거 2~3년간 매출실적과 제안된 평가모형에 적용한 결과를 비교 분석해본다. 또한, 브랜드자산의 가치평가에서 브랜드 인지도와 브랜드 충성도가 어떻게 반영되는지를 살펴보기로 한다. 향후 연구에서는 브랜드자산의 가치평가 모형을 실제 시범사례에 적용할 때 발생하는 한계점을 극복하기 위한 개선방안을 고도화 연구로 수행하기로 한다.