• Journal of Digital Convergence
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• v.11 no.2
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• pp.347-354
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• 2013

This study has attempted to figure out differences between emotional labor and psychosocial stress by occupation-related variables against hairdressing industry workers. For this, a total of 191 hairdressers in Busan were examined using emotional labor scale and psychosocial stress scale. The survey was conducted from July 1 to 30, 2011 using t-test, ANOVA and Scheffe's test. Then, the following results were obtained: First, according to analysis on difference in emotional labor by occupation-related variables, difference was found by monthly income in 'control of emotion' category. In terms of 'emotional dissonance,' difference was observed by job title and monthly income. In 'positive expression of emotions,' difference was detected by monthly income and number of off-days per month. Second, according to analysis on difference in psychosocial stress by occupation-related variables, differences were found by age, job title, education, work experience, monthly income, working hours and number of off-days per month. According to the analysis above, monthly income is related with both emotional labor and psychosocial stress among occupation-related variables.

• Culinary science and hospitality research
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• v.19 no.1
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• pp.70-84
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• 2013

The study aimed at grasping the factors of sommelier service quality and analyzing how customers' emotional responses based on sommelier service quality had a big impact on the revisit intention for the customers who received sommelier service from food service industries located in Seoul. The findings are as follows. The effects of sommelier service quality on positive emotions were respectively significant in specialty factor(${\beta}$=.257, p<0.001), reliability factor(${\beta}$=.314, p<0.001), and responsiveness factor(${\beta}$=.387, p<0.001). And the effect on negative emotions was significant in specialty factor(${\beta}$=-.178, p<0.05). Meanwhile, the result of the effect on the revisit factor of sommelier service quality was significant in reliability factor(${\beta}$=.286, p<0.001). And the effects of customers' emotional response on revisit factor were significant in positive emotion factor(${\beta}$=.350, p<0.001) and negative emotion factor(${\beta}$=-.195, p<0.01) respectively. As the emotional responses based on sommelier service quality had a great impact on customers' revisit intention according to positive or negative emotions, it is necessary for food service industry operators to improve customer satisfaction with consolidating the factors to give customers positive emotions which eventually can lead them to revisit wine restaurants.

• Journal of The Korean Association For Science Education
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• v.37 no.4
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• pp.705-717
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• 2017

The purpose of the study is to explore secondary science teachers' emotional display rules, types of emotional labor, science-specific emotional display rules and the episodes of emotional labor. For this purpose, the survey to measure emotional labor of science teachers (The Emotional Labor of Science Teaching Scale: TELSTS) was developed and the participants were 145 secondary science teachers in Korea. Results showed that first, secondary science teachers recognized the emotional display rules defined by their schools, especially, positive display rules. Second, secondary science teachers showed that they were carrying out emotional labor in order to keep their emotional display rules in check. The mean value of responses to deep acting was high. Also, there were statistically significant differences in emotional labor depending on whether they were full-time or part-time teachers and their teaching career. Third, as a result of analyzing the specificity of science teachers, it was mainly related to the objective and logical image of science, and experimental instruction. Seventy-four percent (74%) of responses were negative or neutral emotional display rules. Finally, implications for science education are discussed.

• Journal of Global Scholars of Marketing Science
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• v.13
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• pp.49-70
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• 2004

Recently, consumer researchers have suggested that consumers evaluate brand by subjective memory-based-emotion which was formed by their experience. However, relatively little consumer research has been done to explore conditions under which memory-based-emotion is used in brand evaluation. Therefore, this study explored the conditions to facilitate usage of memory-based- emotion such as accessibility, representativeness, relevance of consumption goal, when consumers evaluate brand. In addition, we investigated the factors that influence responses of memory-based- emotion, such as similarity of encoding and retrieving condition and level of organization. The results of this study suggest that level of organization was positively related to accessibility and representativeness. But similarity of encoding and retrieving condition was not related to them. And accessibility, representativeness influence on use of memory-based-emotion in consumer brand evaluation. But relevance of consumption goal did not influence on use of memory-based-emotion in consumer brand evaluation.

• Journal of Korean Library and Information Science Society
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• v.48 no.1
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• pp.227-243
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• 2017

This study aims to explore older adults' experiences on cognitive and physical barriers and emotional changes of interactions from their health information seeking. Total of 10 older adults aged 65 or more were individually interviewed. The results show that the older adults may experience more difficulty from the perspectives on cognitive and physical barriers. The cognitive barriers are to: 1) know information resource and information search skills, 2) to choose relevant information, and 3) to know information search tools. The physical barriers for them to consider are eyes, hands, legs, and the whole body when accessing health information. In terms of emotion, the older adults express curiosity and negative emotion and at the beginning of the search and then they have more emotional expressions in the middle, and then they express positive emotion at the end of the search. The results suggest that information professionals should consider library as a connection to help them reduce these barriers and stabilize emotional changes.

• Journal of Digital Convergence
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• v.9 no.2
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• pp.89-100
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• 2011

The purpose of this paper is to see whether a corporate's social activity has any influence on purchase intention and corporate image, and how it affects consumers' feelings with that correlation. This study empirically proves that the influence of purchase intention and corporate image can be different according to the corporate's social activities. The study suggested for a crucial marketing direction on a practical affairs level, along with a need of corporate social activities. Corporate social activities affects to build a positive corporate image, product image and purchase intention. When companies need to improve the corporate's image enhance, corporate social activities will be bring social and economic benefits and to be a very useful activity other than the corporate's communications activities. Therefore, corporate needs to pursue a more systematic and strategic social activities under a perception that a corporate social activities.

• Management & Information Systems Review
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• v.36 no.2
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• pp.223-237
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• 2017

This study focus on the effect of switching barrier on negative performance. To suggest the negative effect of switching barrier, we reviewed the researches on service-failure and attribution theory. The model which we present in the research study includes the antecedents and consequences of negative emotions(regret, resentment) that caused by switching barriers. The former factors consist of internal attribution and external attribution. The latter factors consist of acceptance, complain, negative word-of-mouth. Survey research is employed to test these hypotheses. Previous researches, such as service marketing, psychology, have been referenced to measure constructs. We collected data involving various service area, and used 189 respondents to analyze these data with LISREL structural modeling. The hypothesized relationships were statistically significant. Internal attribution had positive effect on regret and external attribution had positive effects on resentment. And then regret had significant effects on acceptance and complain behaviour. Also resentment strongly effects on complain behaviour and negative word-of-mouth. We concluded with managerial implications, including the potential to deeper understanding switching barrier.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.10 no.1
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• pp.153-165
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• 2015

The purpose of this research is to verify that how Emotional Labor of surface acting and deep acting influences on work engagement and job burnout, effect on turnover intention, and customer orientation. It studies the effect of reward on manager at support centers for startup. The results of the study are that the surface acting do not influence on work engagement and job burnout and the deep acting has positive influence on work engagement and negative influence on job burnout. The work engagement has negative effect on turnover intention and affirmative effect on customer orientation. The reward can control work engagement and customer orientation of practicians at support centers for startup. This study decribes academic and practical meanings based on these results.

• Annual Conference on Human and Language Technology
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• 2009.10a
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• pp.155-159
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• 2009

본 논문은 한국어 문서 감정분류를 위한 중요한 어휘 자원인 감정자질(Sentiment Feature)의 의미지향성(Semantic Orientation) 추정을 위해 일반적인 특성과 영역(Domain) 의존적인 특성을 반영하여 한국어 문서 감정분류(Sentiment Classification)의 성능 향상을 얻을 수 있는 기법을 제안한다. 감정자질의 의미지 향성은 검색 엔진을 통해 추출한 각 감정 자질의 스니핏(Snippet)과 실험 말뭉치를 이용하여 추정할 수 있다. 검색 엔진을 통해 추출된 스니핏은 감정자질의 일반적인 특성을 반영하며, 실험 말뭉치는 분류하고자 하는 영역 의존적인 특성을 반영한다. 이렇게 얻어진 감정자질의 의미지향성 수치는 각 문장의 감정강도를 추정하기 위해 이용되며, 문장의 감정 강도의 값을 TF-IDF 가중치 기법에 접목하여 감정자질의 가중치를 책정한다. 최종적으로 학습 과정에서 긍정 문서에서는 긍정 감정자질, 부정 문서에서는 부정 감정자질을 대상으로 추가 가중치를 부여하여 학습하였다. 본 논문에서는 문서 분류에 뛰어난 성능을 보여주는 지지 벡터 기계(Support Vector Machine)를 사용하여 제안한 방법의 성능을 평가한다. 평가 결과, 일반적인 정보 검색에서 사용하는 내용어(Content Word) 기반의 자질을 사용한 경우보다 3.1%의 성능향상을 보였다.

• Iberoamérica
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• v.22 no.1
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• pp.73-109
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• 2020

In the tourism industry, emotional labor-related problems are highly likely because workers cannot avoid frequent face-to-face contacts with customers. Emotional labor, however, is not always recognized in the same pattern by every worker in similar situations. As can be see in this research, emotional labor appears to vary depending on individual characteristics and sociocultural and economic conditions. In fact, there are so many factors affecting emotional labor, and the level of influence concerning these factors can vary depending on when and where they are. Psychological and mental pains and stress from emotional labor depend on a number of factors. The expression of emotional labor, depending on age, length of employment and gender, shows a clear difference. In particular, for those who are planning to participate in international labor migration to the United States in the future, emotional labor was often not recognized as a serious problem or rather a positive social and cultural experience. In fact, there are various types of tourism workers in Oaxaca, and their experiences vary greatly depending on individual and economic and sociocultural environments. The emotional labor of the workers in the tourism sector of Oaxaca also has various forms depending on various conditions. Positive or negative perceptions and consequences of emotional labor vary depending on the circumstances of the individual and working conditions. In other words, socioeconomic conditions, individual personality or experiences, sociocultural characteristics, and autonomy in the workplace, have a significant impact. As a result, the forms and effects of emotional labor expressed and understood by tourism workers vary considerably and may vary depending on the situations. Considering these problems, the way emotional labor emerges is greatly influenced by sociocultural or personal factors as well as economic factors. In addition, rather than considering the existence and seriousness of emotional labor as given depending on the nature of a particular industry or work, it should also be recognized that the expression of emotional labor differ considerably from individual to individual. Also, the seriousness of problems caused by emotional labor can be diversified. In this sense, it is necessary to clearly understand the meanings of the dynamism, diversity and multidimensionality of emotional labor from a new perspective.