• Title/Summary/Keyword: 광양만권경제자유구역

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A Study on the Marketing Mix for Inducing Investment to the Free Economic Zone in the Gwangyang Bay Area (광양만권 경제자유구역의 투자유치를 위한 마케팅믹스 전략에 관한 연구)

  • Jang, Heung-Hun;Lee, Jong-Gyu
    • Journal of Korea Port Economic Association
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    • v.24 no.3
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    • pp.101-123
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    • 2008
  • This paper is intended to suggest a development device for Gwangyang Free Economic Zone(GFEZ) to strengthen the competitiveness of its maritime port of Gwangyang and promote the regional development in Gwangyang Bay Area. This study will evaluate the background, processes, and targets for foreign investment, I examined historical treatises as they relate to inducing investments to Free Economic Zones. I will explore good operation and inducing investment methods GFEZ within the 4P(product, price, promotion, place) framework. I tried to suggest a new management methodology for the Free Economic Zones as suggested by the central government from the regional view point. The purpose of this paper is to investigate the marketing strategies; compare them to the 4P for deploying an actual more efficient governing structure body for the GFEZ. As proposals to promote and activate GFEZ, I recommended in this paper several benchmarks. First, GFEZ must construct good clusters related to regional strengths as they relate to products. Second; to give more flexible incentives to foreign companies as compared with China, England, Ireland, India, Malasia, Thailand and Vietnam using prices as a guideline. Third, it is required to cultivate expert manpower who can communicate with foreign clients relate to promotion. A proactive public information system is also required in addition to marketing strategies for inducing investment. Lastly, GFEZ needs to became independent and separate from the central government and even from regional province.

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Spatial Structure Change of Triangle-Cities in Gwangyang Bay Region: From Central Place Structure to Network City (광양만권 트라이앵글 도시의 공간구조 변화: 중심지형에서 네트워크형으로)

  • Lee, Jeong-Rock
    • Journal of the Economic Geographical Society of Korea
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    • v.23 no.1
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    • pp.93-109
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    • 2020
  • The purpose of this study is to examine the effects of industrialization and urbanization of Gwangyang Bay Region on the change of urban system and spatial structure between triangle-cities located in Gwangyang Bay, Yeosu City, Suncheon City, and Gwangyang City, one of the famous industrial zones in Korea. Large-scale development projects carried out by the central government in the Gwangyang Bay Region such as construction of the Second Oil Refinery in the mid-1960s, completion of the POSCO Gwangyang Steelworks in the mid-1980s, construction of the Gwangyang Port Container Terminal in 1987 and designation of the Gwangyang Bay Area Free Economic Zone in 2003, and EXPO 2012 Yeosu Korea, affected to changes of the urban system and spatial structure between triangle-cities in Gwangyang Bay Region. The above four-development projects transformed the urban and spatial structures between the three cities in the Gwangyang Bay Region from a mononuclear urban system centered on Suncheon to a network city system. Historically, Suncheon has served as an exclusive center in the eastern region of Jeonnam, including the Gwangyang Bay Region. However, the hosting of the 2012 Yeosu Expo Korea is reorganizing the three cities into a network-type spatial structure with the strengthening of connectivity and integration in the region. And this trend is expected to intensify in the future.

Performance and Development Process of the Phase 1 Project in the Gwangyang Free Economic Zone (GFEZ), Korea: 2004-2010 (광양만권경제자유구역(GFEZ) 제1단계 사업의 개발과정과 성과분석: 2004-2010)

  • Lee, Jeong-Rock;Kim, Seung-Gon
    • Journal of the Korean Geographical Society
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    • v.49 no.1
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    • pp.91-105
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    • 2014
  • The objective of this study is to analyze the project performance and development process of the phase 1 project of GFEZ from 2004 to 2010. The phase 1 project from 2004 to 2010 is consist of eleven project zones. Among these zones, eight zones are currently underway and three zones have been completed. The performance of the phase 1 projects is no so much because it were stated later than planning with the difficulty of business developers selection. The major performances are development and supply of industrial & residential land, construction of road and railway, investment promotion of 102 companies, and creation of 20,971 new jobs. Most of the direct invested companies were located at Gwangyang and Yulchon Districts, and were mainly logistics and related service, iron and steel, machinery, shipbuilding, and fine chemicals. The main problems, however, are the limit of promotion of high-tech industries and large firms, low FDI reported rate, difficulty of superior business developers, delayed business progress of Hadong district. Therefore, efforts to solve these problems are required for the success of GFEZ.

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A Study on the Effect of EXPO 2012 Yeosu on the Economy of Gwangyang Bay Area (여수세계박람회의 경제적 효과 제고방안: 광양만권을 중심으로)

  • Kim, Gil-Seong;Park, Bok-Jae
    • Journal of Korea Port Economic Association
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    • v.24 no.3
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    • pp.37-55
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    • 2008
  • This paper attempts to examine the effect of EXPO 2012 Yeosu on the economy of Gwangyang bay area. Based on previous successful EXPOs, We identified four major positive effects (direct economic impact, regional infrastructure developments, redevelopment of slum areas and industrial complex, and internationalization of Gwangyang bay area). Especially, EXPO 2012 Yeosu will contribute to make the job creation of 97,842 employees and promote tourism industry. To maximize the above positive effects of EXPO 2012 Yeosu, we suggest several strategic alternatives in this paper. First of all, we need to make several plans for realizing the specialized theme of EXPO 2012 Yeosu. Second, local governments should create a more favorable business environment for foreign investors. Third, we have to make the strategic tourism programs to attract foreign tourists. Finally, local governments need to make the several communication strategies of utilizing mass media and non-mass media.

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Port's Successful Global Supply Chain Strategies - Focusing on the case of Dubai port - (항만의 성공적인 글로벌 공급사슬 전략 - 두바이항의 사례를 중심으로 -)

  • Han, Chul-Hwan
    • Journal of Korea Port Economic Association
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    • v.24 no.2
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    • pp.175-192
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    • 2008
  • Today's individual firms no longer compete as solely autonomous entities, but rather as supply chain. As such the competitive position of a port is not only determined by its internal strengths but also it is also affected by its links in a global supply chin. In other words, port competitiveness is becoming increasingly dependent on external coordination and control of the whole supply chain. The main purpose of this paper is to examine how a port embeds itself into supply chain in order to strengthen its competitive position by focusing on Dubai port case. This paper found that Dubai port used three phases-insertion, integration and dominance-as a strategies for how it can embedded into global supply chain successfully. Dubai's global supply chain strategies give some implications for the further development of the Port of Gwangyang. First, the Port of Gwangyang should fully utilize symbiotic relationship with Gwangyang free Economic Zone. Second, the integration between Korea Container Terminal Authority and GYFEZ can be recommended for fast decision-making and providing a one-stop-service. Finally, Gwangyang should pursue an aggressive supply chain strategy, aims at dominance in the regional port network through port alliance with small and medium ports in neighboring area.

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The development device of Gwangyang port and Gwangyang bay in accordance with its free economic zone (광양항 및 광양만권 경제자유구역의 활성화 방안에 관한 연구)

  • 장흥훈
    • Journal of Korea Port Economic Association
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    • v.20 no.1
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    • pp.123-140
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    • 2004
  • With the globalization of economy, there is keen competition among rountries to be a logistics hub and companies are striving to be first in establishing logistics system centering on advantageous sites, especially airport and seaports, to perform supply, production and distribution. Korea competing with Northeast Asia countries is also working out strategies in order to make Korea peninsula a logistics center of Northeast Asia taking advantage of its geographical strength. Gwangyang port has designated as Free Economic Zone together with Pusan and Jinhae, Incheon from October 24th, 2003. However, the introduction of Free Economic Zone in Korea lagged behind other major countries and it has a lot of operational problems. Approximately 600 areas worldwide are designated and operated as a Free Economic Zone and Gwangyang port and its surrounding area has several points to be settled as one of FEZ. First one is its limited functions and related laws. Next is imperfection on development, investment and management system of the hinterland. Lark of promotion activities could be one of the problems. This paper analyzes the above problems and presents various measures to activate Gwangyang Port and Gwangyang Free Economic Zone as follows Benchmarking to promote Gwangyang Free Economic Zone as follows Benchmarking other countries' system, governmental support, introduction & logistics functions, early development of the hinterland, supply of effective one-stop service, investment attraction into the area and diversified promotion & marketing activities.

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A Study on the Development Device of Innovation Cluster and Investment to Free Economic Zone of Gwangyang Bay (광양만권 경제자유구역에의 투자유치와 혁신클러스터 구축방안)

  • 장흥훈
    • Journal of Korea Port Economic Association
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    • v.21 no.1
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    • pp.111-132
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    • 2005
  • With the globalization of economy, there is keen competition among countries to be a logistics hub and companies are striving to be first in establishing logistics system centering on advantageous sites, especially airport and seaports, to perform supply, production and distribution. Korea competing with Northeast Asia countries is also working out strategies in order to make Korea penninsula a logistics center of Northeast Asia taking advantage of its geographical strength. Gwangyang port has designated as Free Economic Zone together with Pusan and Jinhae, Incheon from October 24th, 2003. However, the introduction of Free Economic Zone in Korea lagged behind other major countries and it has a lot of operational problems. Approximately 600 areas worldwide are designated and operated as a Free Economic Zone and Gwangyang port and its surrounding area has several points to be settled as one of FEZ. First one is its limited functions and related laws on Gwangyang Bay. Next is imperfection on development, investment and management system of the FEZ. Lack of promotion activities could be one of the problems. If we want to activate the FEZ, we must induce investment at Gwangyang Bay. This paper analyzes the above problems and presents various measures to activate Gwangyang Free Economic Zone by inducing investment for innovation cluster as follows Benchmarking to promote Gwangyang Free Economic Zone as follows Benchmarking other countries' system, governmental support, introduction & logistics functions, early development of the hinterland, supply ofeffective one-stop service, investment attraction into the area and diversified promotion & marketing activities.

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Change in Migration and Population Structure of the Firm City: The Case of Gwangyang City in Korea (기업도시 인구이동과 인구구조의 변화: 광양시를 사례로)

  • Lee, Jeong-Rock
    • Journal of the Korean Geographical Society
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    • v.51 no.6
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    • pp.837-851
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    • 2016
  • The growth and development of Gwangyang city was a result of the POSCO Gwangyang Works, and Gwangyang city is one of typical firm citys in Korea. The objective of this study is to identify and examine the change of migration and population structure in Gwangyang city from 2001 to 2010. Since 1981, total number of population of Gwangyang city increased from 78,478 in 1981 to 145,512 in 2010. The population structure by age was changed with population increase since 2001, and 30-40 aging group was 35% of total in 2010. During 2001-2010, the netmigraion showed -2,925 people, however, the number of inmigrants were overtaking the number of out-migrants since 2008. The most common reason of in-migrants was occupation(49.5%). Factors influencing Gwangyang City's population growth and oversupply are the location of POSCO Gwangyang Works and steel-related enterprises, opening and construction of Gwangyang container berth, the related development projects and establishment of Gwangyang Bay Area Free Economic Zone, and the local policies of Gwangyang City connected with these large-scale national projects. As a result, the number of manufacturing-related businesses increased due to various regional development projects conducted in Gwangyang City, and the growth of the business continued to increase due to the increase of younger people and births.

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