• Title/Summary/Keyword: 관광활성화

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A Study on the Promoting Policies for Cruise Industry in Yeosu Port (여수항 크루즈산업 육성 방안에 관한 연구)

  • Maowei Chen;Hyangsook Lee;Kyongjun Yun
    • Journal of Korea Port Economic Association
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    • v.39 no.1
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    • pp.1-16
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    • 2023
  • As the transfer of cargo functions to Gwangyang Port is completed, Yeosu Port has established a vision to become a hub for maritime tourism in Korea. Revitalization of the marine tourism industry through cruise development is recognized as a major strategy. Major domestic cruise tourism ports (Busan Port, Jeju Port, Incheon Port) have established a basic plan for fostering port cruises in response to the "Basic Plan for the Promotion of the Cruise Industry" established in 2016. However, the plan for Yeosu Port is insufficient. The cruise tourism industry, which is in recession due to Corona 19, is expected to recover due to with-Corona and Post-Corona. Therefore, Yeosu Port needs to take the lead in promoting the cruise industry to prepare for this. Accordingly, this study intends to derive evaluation items for the fostering of the Yeosu Port cruise industry through prior research and the gathering of expert opinions. An IPA (Importance Performance Analysis) analysis is conducted to identify problems and suggest promoting policies for the Yeosu Port cruise industry. According to the IPA analysis results, in the major categories, the creation of cruise infrastructure, and the establishment of a support system were evaluated as weak items (high importance but low satisfaction), and sub-categories corresponding to the two major categories were identified as weak points. Based on the results of this analysis, measures to promote the cruise industry in Yeosu Port were presented as cruise infrastructure, route expansion, tourism product development, and support system. This study is expected to be utilized when establishing policies for constructing Yeosu Port as the hub port of maritime tourism in Korea.

A Study of Activation plan for Korean restaurant business -Based on Literature of Preceding Studies- (한식당 영업활성화 방안 연구 - 선행연구 문헌을 토대로 -)

  • 계수경;진영일
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.16 no.2
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    • pp.135-151
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    • 2005
  • In accordance with changes in life style, people's desire to eat out is getting changed in their preferring factors from whether they can buy food they want to eat fast and easily to mood of the dining space, content and quality of service, hygiene condition of restaurant, quiet location and surrounding circumstance, and discount coupon and price destruction. In addition, consumers who begin to recognize the seriousness of environmental pollution prefer health-oriented food. On the other hand, excessive presence of competitors, growing personnel expense, increasing expenditure in accordance with swelling price of rent and material expenditure, increase of tax burden, decrease of income because of credit card service charge and high expected level by consumers make it difficult for restaurant's owners to manage restaurant business. Therefore, this study purposes to establish development of menu from the consumer's and the supplier's point of view and propose how to develop menu aiming at convenience, health and diversity.

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A Study on the Strategics of Tourism Revitalization based on Motive of Tourist to Seaside Villages in Jeju Island (제주도 어촌관광 동기분석에 따른 관광활성화 방안에 관한 연구)

  • Lee, Jin-Hee
    • Journal of Korean Society of Rural Planning
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    • v.17 no.3
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    • pp.43-53
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    • 2011
  • Today, seaside village has been met with much difficulty from aggravation of fishing conditions including decrease of fishery resources, marine products market opening, reduction of coastal fishing ground. Thus, seaside village tourism can become an useful alternative to revitalize the local community. This study deals with on the tourism activities based on motive of tourist to Seaside Villages in Jeju Island. And it will be find out though the cross analysis of tourism motivation factors and tourism activities factors. With 298 effective responses gathered from an on-site survey. The statistical analysis of the data was conducted using techniques of frequency analysis, factor analysis, cluster analysis, and canonical analysis. The tourism motivation and activities were conformed by Chi-Square Analysis and ANOVA analysis. For the growth of seaside village, many tourist must visit four seasons and tourism facilities and programs will be develop as seaside village experience activities, marine leisure activities, and circumference inquiry activities.

A Study on "How to Promote Local Food & Restaurant Brands to go global" (국내 외식 브랜드 해외 진출 활성화 방안에 관한 연구)

  • 조구현
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.8
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    • pp.197-216
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    • 1997
  • In tandem with Korea's globalization efforts, local restaurant business in growing leaps and bounds. By the year 2000, the industry is expected to soar to one of the major industries with hosting many large-scale international events. Rising to the occasion, the Korea Restaurant Industry needs change itscurrent modus operandi focusing on management skill improvement and globalizatin of its network. In Particular, they need to have their competity edge against multinational Restaurant brands both in local and overseas markets. To further develop the local industry, we need to work on the following areas. 1. Top management is required to show firm commitment to development of local brand that can be a real player in the global market. 2. To make any impact in the global market, a specific marketing strategy needs to be developed fit for each market. 3. To save initial investment expenditure, a close cooperation among local industries is prerequisite. 4. To make the industry easier to go global, local government needs to provide them with financial and taxational benefits.

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관광 활성화 전략으로서 미술문화공간 운영가이드라인 개발 프로세스 연구

  • Jung, song-yi;Lee, myung-hee
    • Proceedings of the Korea Contents Association Conference
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    • 2008.05a
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    • pp.176-181
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    • 2008
  • This study aims at providing developmental process for art and cultural space putting into an alternative in pursue of territorial arts and applicable tourist resources by bridging connectivity between arts and tourism. It overviews art promotional policies by a variety of associations since the end of 1990s, focusing on studios for art creation, while attempting to develop effective and practical operational process by analytically identifying in detail various touch points possibly occurrently in the field of arts and culture.

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Development of NFC-based solution to enter the prize events (NFC기반의 이벤트 응모 솔루션 개발)

  • Yang, Seok-Hoon;Kim, Hyun-Woo;Song, Wang-Cheol;Song, Jae-Hoon
    • Proceedings of the Korea Information Processing Society Conference
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    • 2012.11a
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    • pp.317-319
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    • 2012
  • 본 논문은 NFC(근거리무선통신), M2M(사물지능통신) 기술을 활용한 이벤트 응모 단말시스템을 개발하여 관광객들에게 흥미를 유발할 수 있는 이벤트 응모 시스템을 도입, 관광지 이미지 향상으로 인한 관광 수익창출 및 제주관광 서비스를 활성화시켜 제주지역 발전에 크게 기여할 수 있도록 M2M 기반의 이벤트 응모 단말 시스템의 개발 내용을 기술 하였다.

Busan Tourism Industry applying OECD Tourism Policy and ICT Convergence Platform (OECD 관광정책과 ICT 융합 플랫폼을 적용한 부산관광산업)

  • Lim, Yong-Suk;Jung, Ho-Jin;Lee, Jung-Won
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.7 no.12
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    • pp.871-879
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    • 2017
  • The purpose of this study is to propose a Busan tourism industry in which the 2016 OECD Tourism policy and ICT convergence platform are applied. OECD proposed 3 policies to promote the tourism industry: First, to maintain the competitiveness of the tourism industry as well as improve its efficiency and sustainability, second, to establish a seamless traffic system, and third, to build a response to the sharing economy. Centering on the OECD's three policies, we propose the developmental possibilities of tourism in Busan. At the same time, we suggest the necessity to build an ICT convergence platform that will help foster the industry. In building an ICT convergence platform, we especially focus on the necessity of: 1. Sharing and creating experience-based interactive contents on the software side, and 2. Developing high quality user experience (UX) and providing a data analysis-based customized service on the hardware side. In addition, we insist on the establishment of the Tourism Promotion Agency for the continuous performance and management of Busan tourism industry. The study ultimately suggests that the construction of ICT convergence platform based on OECD tourism policy can result in the expected outcomes of high effects with low cost for both consumers and suppliers related to the tourism industry.

Insadong History Experience Program Activation Measuresof The March First Independence Movement of 1919 (3.1운동 중심의 인사동 역사체험프로그램 활성화 방안)

  • Choi, In-dam;Chu, Chin-oh
    • Proceedings of the Korea Contents Association Conference
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    • 2015.05a
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    • pp.447-448
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    • 2015
  • 인사동은 전통문화의 거리로 알려졌으나 관광상품 위주의 일시적 개발이 진행되어 역사적 장소로서 그 중요성이 부각되지 않았다. '3.1운동' 유적지를 중심으로 한 역사체험프로그램을 통해 교육적 효과를 높일 수 있는 장소로 인사동을 활성화시켜야 한다. 이를 통해 3.1운동의 발생지로서 인사동의 역사적 의미를 되찾고 공간과 학습이 결합한 역사적 공간으로 근대문화유산의 가치를 교육적으로 활용하는 방안을 모색한다.

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Art Design for Urban Renovation in Chunchon City (문화특별시 춘천의 도시재생을 위한 예술 디자인)

  • Cho, sung hee
    • Proceedings of the Korea Contents Association Conference
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    • 2019.05a
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    • pp.253-254
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    • 2019
  • 문화특별시 춘천의 혁신적인 도시재생을 위해서는 문화 예술로의 접근을 기반으로 클러스터가 조성 되어야하며, 현재 진행되고 있는 사업을 활성화하기 위해서는 사회 시설 기반 활용을 통하여 기존의 원 도심과 도시 재생 개발과의 연계를 구축하여야한다. 춘천의 지속 가능한 문화예술 활성화 공동체 공간 확대와 사업의 확장은 문화예술, 관광, 산업 융 복합 도시재생의 새로운 랜드마크 성공사례가 될 것으로 사료된다.

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어촌 자원을 활용한 소득증대 방안 연구 -경상남도 남해군 초전항을 중심으로-

  • 박경태;안웅희
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2021.11a
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    • pp.148-150
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    • 2021
  • 어촌은 바다, 섬, 자연경관, 해양레저, 수산자원 등의 다양한 해양 관광자원을 보유하고 있어 성장 잠재력이 풍부하나, 이를 통해 성장할 수 있는 기본적 인프라 및 콘텐츠가 절대적으로 부족한 실정이다. 또한 수산업 침체와 어촌인구 감소 및 고령화로 어촌 공동화 현상이 심화되고 있으며, 정주환경 저하 등 삶의 질 전반에 걸쳐 낙후된 상태이다. 본 연구에서는 어촌마을의 자원활용과 자원 간의 연계를 촉진시킴과 동시에 정주기능, 생산기능의 활성화를 도모할 수 있는 소득증대 방안을 마련하고자 함

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