• The Journal of the Korea Contents Association
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• v.22 no.4
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• pp.130-144
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• 2022

The purpose of this study is to verify the mediating effect of goal commitment and the moderating effect of entrepreneurial orientation in the relationship with relationship continuity about the win-win strategy with a foreign company. For this study, a total of 427 work-level employees who participated in trade shows were surveyed by on-line. First, most of the elements of the win-win strategy with a foreign company were found to be of a significant impact on goal commitment. Second, most of the elements of the win-win strategy with a foreign company had a positively significant impact upon relationship continuity. Third, the goal commitment with a foreign company had a significant impact on relationship continuity. Fourth, the analysis of the mediating effect of goal commitment in the relationship between the elements of the win-win strategy with a foreign company and relationship continuity showed that some elements of win-win strategy played a mediating role. Fifth, in the relationship between the elements of the win-win strategy in cooperation with a foreign company and relationship continuity, entrepreneurial orientation had a significant moderating effect on some of the elements of the win-win strategy with a foreign company.

• Sleep Medicine and Psychophysiology
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• v.1 no.1
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• pp.76-86
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• 1994

Objectives: This research was performed in order to observe the neuropsychological implication and functional anatomical source of event related potentials(ERP) by studying of correlations between event related potentials and neuropsychological tests. Methods: The latency and voltage of P100 of visual evoked potential (VEP), and N120 and P300 of event related potentials were studied in 56 patients and their correlations with neuropsychological tests were computed. Results: The tests showing significant correlation with latency P100 were visual continous performance test(VCPT) and contingent continous performance test(CCPT) without any significant correlation with voltage of P100. In latency of N120 category test and verbal IQ of KWIS showed significant correlation, and in voltage of N120, finger tapping test, VCPT, CCPT and digit symbol test displayed significant correlations. The latency of P300 had significant correlation with trail making A test and Stroop test. In the voltage of P300 significant correlations were shown with trail making B test, digit symbol test and Wechsler memory scale, finger tapping test, stroop test, VCPT and CCPT. Conclusion : N120 may be considered to reflect the function of medial frontal lobe and P300 may be considered to be developed from the subcortical connection of medial temporal lobe, hippocampus, thalamus, basal ganglia and medial frontal lobe.

• Asia Marketing Journal
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• v.7 no.2
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• pp.1-22
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• 2005

This paper reports on a study testing a model of relationship quality in the context of new versus mature export-import relationships. The model posits that perceived similarity, relationship performance, and opportunism predict relationship quality, moderated by relationship duration. The model also posits relationship quality affects commitment. A survey of importers with regard to their relationships with foreign exporters was conducted to test the model. It has been found that perceived similarity has a significant effect on relationship quality at the early stage of the relationship, but not at the later stage of the relationship. It also has been found that relationship performance and opportunism have significant influence on relationship quality. Regardless of relationship duration, the study results provided good support for our model. Theoretical and managerial implications of the study results are discussed.

• Proceedings of the Korea Water Resources Association Conference
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• 2006.05a
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• pp.1991-1995
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• 2006

본 연구에서는 제반 수문학적 문제 해결을 위하여 강우사상에 대해 최대평균우량깊이-유역면적-지속기간 관계곡선의 항목 중 최대평균우량깊이를 가뭄심도의 항으로 대체한 가뭄심도-영향면적-지속기간 관계 곡선의 작성방법을 제시하고자 한다. 제주도를 포함한 우리나라 전역의 기상청 월강수량을 이용하여 SPI 가뭄지수를 산정하고 EOF 기법을 적용하여 공간정보로 축약하였다. 이후 Kriging 기법으로 $6km{\times}6km$의 해상도를 가진 SPI값으로 할당함으로써 격자기반의 가뭄지수 자료의 시간 및 공간특성을 고려할 수 있다. 이에 근거하여 주요 가뭄사상을 식별 및 분석하여 영향면적별 가뭄지수를 산정하고 이에 따라 가뭄심도-가뭄면적-가뭄지속기간 관계곡선을 도시하였다. 관계곡선 작성 결과 각 지속기간에 대하여 특정한 면적 이상에서 가뭄심도가 완만하게 감소하는 형태를 보여 공간적 국지성 및 시간적 단속성이 강한 홍수와는 시 공간적으로 다르게 거동되고 있었으며 가뭄심도의 면적에 따른 감소율은 가뭄분석시의 강우깊이의 면적에 따른 감소율과 비교하였을 때 훨씬 작은 것으로 분석되었다.

• Journal of the Korean Institute of Intelligent Systems
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• v.25 no.3
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• pp.287-292
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• 2015

The aim of this study was to provide a method to assume the value of the continuous and possible management part to investigate the relationship between component of evaluation of Disaster Management and Sustainability Management in enterprise by obtaining Fuzzy Relation Matrix in view of necessity and possibility when there are new data. The index of Disaster Management was yielded from 100 small and medium-sized enterprises for 4 component of evaluations of based on ISO standard, and that of Sustainability Management was obtained from same enterprises for 6 component of evaluations in GRI G4 version of Sustainability Management guideline. The above results suggest that this model is significant by using 80 data as a training data and 20 data as a checking data from the 100 data obtained in this study.

• Journal of Korea Entertainment Industry Association
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• v.14 no.7
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• pp.55-68
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• 2020

This study is purposed to make sure of the Effects of Enterprise Trust on Relation-Continuing Intention and the Mediation Effects of Relation-Continuing Intention in the effects of Enterprise Trust on Customer Citizenship Behavior. Enterprise Trust consists of two elements(Enterprise Sincerity, Enterprise Ability), Customer Citizenship Behavior is made up of two elements(Guest Preference, Guest Cooperation) and Relation-Continuing Intention has one element itself. As a result, two things have been found. First, Enterprise Trust has a partly positive impact on Customer Citizenship Behavior. In details, both of two elements of Enterprise Trust have positive influences on Guest Preference, one element of Customer Citizenship Behavior, on the other hand, Enterprise Sincerity, one element of Enterprise Trust has a positive influence on Guest Preference, one element of Customer Citizenship Behavior but Enterprise Ability, the other element of Enterprise Trust, has no meaningful impact on Guest Preference. Second, Relation-Continuing Intention has a mediating effect between Enterprise Trust and Customer Citizenship Behavior. In details, Relation-Continuing Intention has a partial mediating role between Enterprise Sincerity and Guest Preference, between Enterprise Ability and Guest Preference and between Enterprise Sincerity and Guest Cooperation. However Relation-Continuing Intention has a full mediating role between Enterprise Ability and Guest Cooperation.

• The Journal of the Convergence on Culture Technology
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• v.4 no.2
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• pp.97-105
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• 2018

This study examined the psychological process in which Facebook access motivation impact upon offline interpersonal relationship change and continuance usage intention of Facebook, A questionnaire was administered to 420 college students in the Busan, and Gyeongnam provinces This research resulted in a number of key findings: First, Facebook access motivation of maintenance of social connection had a positive influence on offline interpersonal relationship change. Second, Facebook access motivation of social pressure from others had a positive influences on offline interpersonal relationship change. Third, Facebook access motivation of habitual use had a positive influences on continuance usage intention of Facebook, Fourth, Offline interpersonal relationship change mediates between Facebook access motivation of maintenance of social connection & Facebook access motivation of social pressure from others and continuance usage intention of Facebook, This study reveals that, Facebook access motivation of maintenance of social connection and Facebook access motivation of social pressure from others were a significant predictors of offline interpersonal relationship change, and Facebook access motivation of maintenance of social connection and Facebook access motivation of social pressure from others indirectly affected continuance usage intention of Facebook through the offline interpersonal relationship change.

• 한국IT서비스학회:학술대회논문집
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• 2002.11a
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• pp.1-6
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• 2002

기업간의 경쟁이 치열하여지며 새로운 고객의 유치에 많은 비용과 노력이 드는 상황에서, 고객과의 관계를 어떻게 유지하고 발전시켜 나가느냐가 기업의 지속적인 경쟁우위를 확보하는 중요한 수단이 되고 있다. 요즈음 산업계에서 화두가 되고 있는 고객 관계 관리(CRM)가 치열해지는 경쟁시장에서 기업의 지속적인 경쟁우위를 확보하는 주요한 전략으로 등장하였다. 성공적인 고객관계 관리를 실행하기 위하여 고객의 가치, 브랜드 자산 등을 포함하는 고객자산의 개념정립과 전략적 관리가 필요하다. 본 연구 에서 고객관계에 관련된 고객자산의 개념을 고찰하고 이를 전략적으로 활용하는 방안 을 분석하고자 한다. 또한 CRM의 성공적인 도입과 활용을 위하여 필요한 여건과 조치를 제시한다.

• Journal of Korea Water Resources Association
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• v.41 no.6
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• pp.587-595
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• 2008

In order to aid the derivation of the IDF relationship for a station with insufficient duration-rainfall data, an approach to derive a simple and practical IDF formula is presented. The IDF formula is described simply by the term of the two parameters and a design frequency. The model parameters were estimated from a statistical technique based on the normal distribution of transformed rainfall intensities. In order to give the transformed data, both the Kruskal-Wallis statistic and the Manly transformation of duration-rainfall data were adopted. With the methods, the proposed IDF formula becomes a simpler model that compares well with conventional form. In addition, it allows avoiding an exceptional condition of the higher rainfall intensity for longer duration. The performance of the proposed formula was evaluated by using the limited rainfall data for short duration from two gauge stations. The result showed that the IDF formula developed in this work was an effective tool, providing a reliable relationship between the intensity and duration even though insufficient data are only available.

• The Journal of the Korea Contents Association
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• v.8 no.9
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• pp.66-73
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• 2008

Under the changing circumstances of broadcasting, this study aims at the corelation of television drama's rating and television image production techniques, analyzing TV image production techniques and TV rating of drama, the highest rating genre. For this research, 6 dramas were selected as samples except the dramas about history and violence on the basis of the TNS media korea's top 100 of the year 2007. This study analyzed camerawork, shot size, shot duration and scene duration with the contents of replay and manuscript viewing of broadcasting companys' homepages. As the result of the analysis of corelation, TV rating is inverse proportionate to multiple camerawork and shot average duration with a very close relationship, showing no relationship with other variables. The result of this study shows that multiple cameraworks and long durated shots should be avoided for higher TV rating.