• Title/Summary/Keyword: 공동구매

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A Study on the Rethinking of Acquisitions & Services of e-Books (전자도서의 수서 및 유통에 있어서 인식 전환에 관한 연구)

  • Kwack, Dong-Chul
    • Journal of the Korean Society for Library and Information Science
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    • v.37 no.4
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    • pp.113-130
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    • 2003
  • Libraries manage e-Books as a new kinds of library materials and provide library users with information services in Korea. Initially, this study was intended to be an investigation into several misconceptions surrounding e-Books and their pricing structure. This study is also concerned with the fallacies of unifying e-Book techniques from four perspectives: (1)the misunderstandings related to unifying viewer and DRM, (2)the misconceptions about unifying service techniques in the industrial structure, (3)the analyses of essence of e-Book techniques, (4)the settlement of users´ inconveniences through continuous technique refinement. Based on the results, this study suggests various problems associated with the collaborative purchase of e-Books and presents several ideal strategies for their acquisition and services.

두엄누리

  • 한국부산물비료협회
    • 두엄누리회보
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    • s.5
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    • pp.1-10
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    • 2003
  • 부산물비료 및 유기질비료의 공급확대방안 - 협의내용 결과 - 비료수분측정기 공동구매실시 - $\ulcorner$농협지정 부산물비료우수생산업체$\lrcorner$ 신청 - 제품에 수분함량 관리철저

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The Role of Merchandiser Feedback Comments and Performance Profiles in Building Trust in Group Buying Sites (공동구매형 소셜커머스에서 신뢰메커니즘형성을 위한 머천다이저의 피드백코멘트와 성과프로파일의 역할)

  • Park, Jongpil;Lim, Heami;Son, Jai-Yeol
    • Information Systems Review
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    • v.16 no.1
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    • pp.1-15
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    • 2014
  • Despite the sizable growth of the group buying market, consumer complaints have recently raised skepticism about the future of these sites. Thus, building a trustworthy transaction environment has become a critical issue. In exploring a trust-building mechanism, we pay particular attention to the role of merchandisers who specialize in finding products or services and marketing them to potential buyers on group buying sites. The purpose of this study is to examine whether providing merchandiser feedback comments and performance profiles on group buying sites leads consumers to evaluate the community of merchandisers more favorably and makes them more likely to purchase products or services. Research hypotheses were tested with data obtained from 124 subjects who participated in a laboratory experiment. The results empirically demonstrate that merchandiser feedback comments and performance profiles enhance buyers' trust in the community of merchandisers participating in a group buying site. This enhanced trust, in turn, increased buyers' intention to purchase products or services through the group buying site.

A Study on the Buying Behavior of Fashion Products in the Group Buying Type of Social Commerce - Focused on Shopping Value, Attitude, Purchase Intention, and Clothing Involvement - (공동구매형 소셜커머스를 통한 패션제품 구매행동 연구 - 쇼핑가치, 태도, 구매의도, 의복관여도를 중심으로 -)

  • Cho, Yunjin;Seo, Sangwoo
    • Journal of the Korean Society of Costume
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    • v.62 no.8
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    • pp.134-148
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    • 2012
  • Social commerce is not only a new form of shopping malls that did not exist in the past, but also a new form of media as it gets combined with social networking services. The purpose of this study is to analyze the influence of clothing involvement on the relationship between shopping values, attitudes, and purchase intentions of consumers in the group-buying type of social commerce. A specialized Internet survey company carried out the survey targeting consumers in their 20s and 30s with experience of purchasing fashion products using group-buying type of social commerce. A total of 200 questionnaires were used for the final analysis. Descriptive statistics, factor analysis, t-test, and regression analysis were conducted by using SPSS 12.0 and AMOS 19.0. The results are as follows. First, diversity/informativeness, impulse/accumulation, price, convenience, reliability, interaction, and adventure were identified as shopping value dimensions. Second, especially in cases of diversity/informativeness, price, and interaction, there were significant differences between the high involvement group and the low involvement group. Third, five of the categories, which were diversity/informativeness, price, convenience, reliability, and interaction, had significant influence on attitude and purchase intention. When the attitude variable was included with shopping value as independent variables in the regression model to predict purchase intention, the attitude variable presented a full mediating effect or a partial mediating effect between shopping value and purchase intention. Also, the relationship among shopping value, attitude, and purchase intention was different to some degree according to the level of consumer clothing involvement.

Internet Consumers' Perception of Relative Advantages and Disadvantages of Internet Croup Buying in Comparison of Internet Individual Buying (인터넷 개별구매와 비교한 인터넷 공동구매의 상대적 장점과 단점에 대한 소비자들의 지각)

  • 이웅규;박준철
    • Journal of the Korean Operations Research and Management Science Society
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    • v.28 no.1
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    • pp.63-77
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    • 2003
  • Group buying is one of the most popular transaction patterns on the internet at least in Korea. Nevertheless, it is hard to find academic researches for it in view of consumer behavior. In this paper, we analyze factors which determine consumer's attitude toward and intention of participation in Internet group buying by comparison of Internet individual one. For this purpose, we propose “lowering price”, “decreasing risk” and “reducing transaction cost” as relative advantages and "lack of product assortment" and "delay of time" as relative disadvantages over individual buying on the Internet. For empirical test, Internet users who have some experiences of individual buying but not group ones on the Internet are surveyed and analyzed. In result, a satisfying model fitness for structural equation model is derived and most hypotheses except the relationship between "decreasing risk" and "attitude toward Internet group buying" are accepted. Our results provide not only academic contribution by suggestion of a research framework but also practical insight by discussion of diverse features in Internet group buying.verse features in Internet group buying.

유리면 보온재 구매난$2\sim3$년은 지속될 듯 - 설비공사업계 공동구매등 대책강구 시급 -

  • 대한설비건설협회
    • 월간 기계설비
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    • s.19
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    • pp.92-97
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    • 1991
  • 2백만호 주택건설을 비롯한 국내건설경기의 활황이 연 3년째 지속되고 있는 가운데 자재난, 인력난, 노임단가의 급상승 등은 건설경기의 활황 이면에 어두운 그림자를 던져주고 있다. 특히 자재가격의 상승 및 구득난은 공사원가의 상승 및 공기의 자연 등으로 이어져 건설경기의 압박요인으로 작용하고 있는 것이다. 이러한 현상은 설비공사업계에도 미치고 있는 것으로서 만성적인 자재구득난의 하나로 지적되어온 위생도기류는 대량 수입과 생산시설의 증가 등으로 해소될 기미를 보이고 있으나 최근들어 유리면보온재 및 밸브류, 강관, 주철관등은 아직도 구득이 어려운 실정이다. 본지는 설비공사업계에서 심각한 구득난을 빚고 있는 보온재, 위생도기, 밸브류 등을 차례로 점검, 진단해 본다.

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A Bid Pricing Agent for E-Commerce Systems (전자상거래시스템에서의 입찰가 생성 에이전트)

  • 박성은;김신우;이용규
    • Proceedings of the CALSEC Conference
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    • 2004.02a
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    • pp.129-133
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    • 2004
  • 최근에는 다양한 에이전트를 전자상거래시스템에 적용함으로써 전자상거래를 보다 활성화시키려는 연구가 늘어나고 있다. 그러나 현재의 에이전트 연구들은 주로 구매자의 선호도에 따른 물품을 추천하는데 있고, 판매 가격이 판매자의 실제 이윤에 미치는 영향을 파악하기 어려운 문제가 있었다 따라서 본 논문에서는 이러한 문제를 해결하기 위해서 원가 회계 이론에 기반한 고저점법과 학습 곡선법을 비교·분석하고 원가를 보다 정확하게 산정하여 입찰가를 결정함으로써 판매자가 적정 이윤을 얻을 수 있도록 한다. 이를 위해 본 논문에서는 각 원가 산정법을 적용한 에이전트의 성능 실험을 통해 성능이 좋은 원가 산정법을 알아내고, 이 에이전트를 활용할 수 있는 XML 기반의 공동구매시스템을 설계한다.

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Study on Chinese Repurchase Intention of Group-buying Social Commerce:The Moderating Role of Shopping Habit (공동구매형 소셜커머스에 대한 중국 소비자의 재구매 의도에 관한 연구:쇼핑습관을 조절변수로)

  • Cheng, Shuang;Lee, Kyeong-Rak;Lee, Sang-Joon
    • Journal of the Korea Convergence Society
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    • v.8 no.2
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    • pp.169-181
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    • 2017
  • This is a study to examine the factors that affect group-buying social commerce users' repurchase intention. In order to verify research hypotheses, this paper collected data from 396 users who currently use the group-buying social commerce in China. We used the AMOS 22.0 analysis. The results show that value, trust and satisfaction are the strong predictors of repurchase intention. And Information quality, System quality and Service quality are the significant antecedents of value, trust and satisfaction. Finally, perceived value exerts stronger effect on repurchase intention for high-shopping habit customers, where as trust and satisfaction have higher influence on repurchase intention for low-shopping habit customers. Implications and limitations are discussed.