• Title/Summary/Keyword: 계층 분석적 의사결정방법

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Application of GIS Based AHP for Route Location (노선 선정에서 계층분석과정을 이용한 GIS의 적용)

  • Roh, Tae Ho;Jeong, In Ju;Lee, Sung Rock
    • Journal of the Korean Association of Geographic Information Studies
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    • v.8 no.2
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    • pp.55-67
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    • 2005
  • This study presented the route location method by applying AHP and evaluating quantitatively. This study developed the program that can be easily applied to this kind of road design, and built the decision support system for route location. The study results are summarized as follows ; We could quantitatively evaluate the appropriateness of exiting routes by applying the AHP based on GIS. If we apply this to the roads that will be newly constructed, we can make the objective and reliable route location when making road plans and basic designs. We improved the technique of route location by applying the decision support system with third-dimensional data, which considers even the vertical alignment plan, to the existing decision support system with second-dimensional data. And, since we can set those data such as vertical slope, earth-volume, structure size, location and construction cost to independent variables, we can make road designs more scientifically and reasonably.

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Location Selection for Residential Development with AHP and GIS Analysis Modeling Method (계층적 GIS분석 모델링에 의한 주거지개발 적지선정)

  • Han, Seung-Hee
    • The Journal of the Korea Contents Association
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    • v.11 no.4
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    • pp.440-447
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    • 2011
  • Selecting a suitable place is to determine the attributive conditions and qualified areas for the aim as factors and is to be fulfilled systematically for selecting the area which satisfies all these. This research tries to achieve a rational suitability analysis of residential development using the GIS modeling method and the hierarchical analysis process. A spatial and attributive analysis has been systematized for selecting a suitable place for the study and GIS analysis model has been used for the effective conclusion drawing for different levels. As a next step, a quantitative and qualitative evaluation index was created through complex consideration of the criteria and decision factors of the location selection, and weights were added depending on the relative importance of these factors. In particular, 3D terrain model simulation method has been used in order to reflect the aesthetic factors of the scenery which is an element of the subjective evaluation factors and considered qualitative and subjective evaluation factors which were not considered for the existing AHP technique. After the research, a location that satisfies complex requirements was found rapidly and accurately through the GIS model and hierarchical analysis.

An Empirical Study on the Importance of Sales Agency in Apartment Sale by AHP and Fuzzy Analysis (AHP 및 Fuzzy 분석을 통한 분양대행사의 분양성 결정요인 중요도 분석)

  • Park, Hyung Nam;Eum, Soo Won
    • Journal of Digital Contents Society
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    • v.19 no.7
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    • pp.1365-1372
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    • 2018
  • The purpose of this study is to analyze the importance of the determinants of housing sales agency's role in the sale of apartment housing. For this purpose, a hierarchical decision model was constructed to understand the role and importance of the sales agency. The analytical variable items structured by the research model were set up through literature review, precedent research, and expert brainstorming. The questionnaire consisted of two comparisons for AHP analysis and the importance of absolute importance for fuzzy analysis. Afterwards, the work of correcting the importance was carried out. As a result of the analysis, it was found that the contractor prioritized the sale conditions and the sales agency had priority over the planning for the sale. As a result of analysis, planning of customer pre-sale counseling data, planning of client subscription and contract maximization plan, planning method of advertisement public media method were found to be the most important factors. The results of measurement of absolute importance(fuzzy) & relative importance(,AHP) showed similar tendency. Therefore, it can be seen that the timing of the model house operation is an important period in which the subscription rate depends on the role of the sales agency and the marketing strategy.

Design of Evaluation Method for Business Models Considering Spectrum Sharing using Analytic Hierarchy Process(AHP) Method (AHP를 이용한 주파수 공유 비즈니스 모델 평가방법 설계)

  • Kim, Taehan;Park, Hyun Min
    • The Journal of the Korea Contents Association
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    • v.15 no.12
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    • pp.525-533
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    • 2015
  • The evolution of spectrum sharing technology enables the creation of many business scenarios and business models such as TV white space service. Business models considering spectrum sharing should guarantee economic feasibility for service providers and increasing benefit for service users. In addition, new business models should contribute to economic activation in the wireless telecommunication service industry. It is therefore necessary to design quantitative evaluation methods for selection of the best business models. The methods should reflect the various points of view of valuation. Our research addresses evaluation method for business models considering spectrum sharing. We define evaluation indicators to reflect the distinct characteristics of spectrum sharing. Also, we adopt analytic hierarchy process(AHP) to derive the weights of each indicator to evaluate business models considering spectrum sharing.

The Quantitative Analysis of Alternative-Decision in Missile Test: Focusing on Selecting a Foreign Test Site through Data Envelopment Analysis (미사일 시험을 위한 대안결정의 정량적 분석: 자료포락분석을 이용한 국외 시험장 선정을 중심으로)

  • Han, Seung Jo
    • Convergence Security Journal
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    • v.20 no.4
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    • pp.3-12
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    • 2020
  • Although the related regulations or guidelines are not specified in the defense weapon system R&D process, R&D authorities frequently encounter problems that require rational decision-making. If the rational process is not applied in the matter of alternative choice, the project could be disrupted, which can result in longer project periods or more resource provision. In particular, a variety of decision-making methods are needed for test&evaluation of missile R&D. The issue of selecting a test site is one of the representative decision-making problems. If it is needed to determine the priority of multiple sites, Delphi Method and Analytic Hierarchy Process(AHP) will be applied. However, if the input of cost is to be considered, Data Envelopment Analysis(DEA) is more valuable to solve the problem. This paper proposes a solution to handle quantitatively various decision-making problems that can occur in missile flight test, and shows how DEA is applied through a simulated case study of selecting a foreign test site.

A Study of Selecting CRM Package in Financial Institute Using Analytic Hierarchy Process (AHP 기법을 이용한 금융기관의 CRM 패키지 선정요인에 관한 연구)

  • Hong, Tae-Ho;Kim, Eun-Mi;Suh, Bo-Mil
    • 한국IT서비스학회:학술대회논문집
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    • 2007.05a
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    • pp.141-147
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    • 2007
  • 오늘날 다양하고 복잡해지는 고객들의 요구를 충족시키기 위해 고객과의 관계를 구축하고 유지하기 위한 고객관계관리(CRM)가 중요해지고 있다. 금융기관에서도 CRM이 중요해짐에 따라 금용 기관의 CRM 패키지 도입 필요성이 높아지고 있다. 본 연구에서는, 금융기관에서 고객관계관리를 위해 CRM 패키지를 도입할 때 고려해야 할 중요한 요소가 무엇인지 알아보고자 한다. 다기준 의사결정 모델 중 계층분석적 의사결정방법인 AHP 기법을 활용하여 요소들의 상대적 중요도와 우선 순위를 조사함으로써 금융기관에서 CRM 패키지를 도입하고자 할 때 가장 중요하게 고려해야 할 요소를 파악하고, 금융기관의 CRM 패키지 도입을 위한 가이드라인을 제시해 본다.

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Evaluating Usability of E-government Web Sites Using the AHP (AHP를 이용한 전자청부 웹사이트의 사용성 평가 방법론)

  • Byun, Dae-Ho
    • Journal of Digital Convergence
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    • v.8 no.3
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    • pp.19-37
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    • 2010
  • One of the core issues in the realization of e-government is the effective implementation of a website. The current trend of e-government is developing individual web sites and portals, covering such fields as education, tax, economics, real estate, travel, and health. Evaluating e-government web sites is essential for improving web sites. These principles can be included in usability in a broader concept. Website usability has attracted considerable research on website evaluation and has been regarded as one of the most important criteria for measuring and evaluating websites. Usable e-government web sites make citizens willing to search for helpful information or solve their civil applications. The objective of this paper is to suggest an Analytic Hierarchy Process (AHP) method for evaluating e-government web sites. The proposed AHP method has two special characteristics compared to general AHP approaches. First, all citizens who are e-government users can evaluate both the usability criteria and the web sites, but the weighting mechanism differs between criteria and web sites. Secondly, a pairwise comparison is time-consuming and not cost effective with many criteria. Therefore for evaluating a website with respect to a sub-criterion, we develop checklist items as measure scales with a seven-point rating. This method is efficient as it enable us to avoid the pairwise comparison mechanism between sub-criteria. A new computation procedure for the AHP is developed that combines and synthesizes priorities of portals in the case that two decision maker groups are involved.

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A Study on the Determinant Factor Analysis for the Characterization of Saemangeum New Port (새만금신항만 특화에 관한 결정요인 분석에 관한 연구)

  • Kim, Nam-Suk;Choe, Do-Won;Jeon, Young-Hwan
    • Journal of Korea Port Economic Association
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    • v.28 no.1
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    • pp.263-288
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    • 2012
  • This study aims to define which factors will contribute to vitalization of Saemangeum New Port to secure international competitiveness in order to attract international shipping companies, shippers and forwarders in constructing Saemangeum New Port, and to propose subsequent implications. For research methods of the current study, a factor analysis and a decision making method of analytic hierarchy process(AHP) were used. Through precedent studies, total 11 measuring variables were selected including short entrance and exit channels, main infrastructure development project, tax cut and deregulation, and through a factor analysis, total 3 high rank evaluation factors including 'location and facilities', 'surrounding infrastructure and hydrophile property', and 'local policy and environment'. Analysis results summarizing a test of reliability of measuring variables in this study indicate that as Cronbach alpha coefficient of total 11 measuring variables were turned out to be over 0.8, it is surpassing general average 0.6, which means there is reliability.

Developing the information security risk index using network gathering data (네트워크 수집정보를 이용한 정보보호 위험도 예측지수 개발)

  • Park, Jin Woo;Yun, Seokhoon;Kim, Jinheum;Jeong, Hyeong Chul
    • The Korean Journal of Applied Statistics
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    • v.29 no.7
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    • pp.1173-1183
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    • 2016
  • In this paper, we proposed an information security risk index to diagnose users' malware infection situations (such as computer virus and adware) by gathering data from KT network systems. To develop the information security risk index, we used the analytic hierarchy process methodology and estimated the risk weights of malware code types using the judgments of experts. The control chart could be used effectively to forecast the information security risk for the proposed information security risk index data.

The Application of Analytic Hierarchy Process to the Web-Site Selection (AHP를 이용한 고객선호 웹사이트 선정기법에 관한 연구)

  • Kang, Ye-Hyeon;Chu, Gyeong-Gyun;Rhew, Sung-Yul
    • Proceedings of the Korea Information Processing Society Conference
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    • 2003.05c
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    • pp.1693-1696
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    • 2003
  • 인터넷의 발달로 웹 상에서 상품을 거래하는 전자상거래가 대두되었고 이러한 거래를 발생시키는 곳이 웹사이트이므로 그 역할은 매우 크다. 따라서, 고객이 선호하는 웹사이트의 비교 분석은 반드시 필요하게 되었다. 본 논문에서는 대표적인 온라인 서점 세 곳의 웹사이트에 AHP(Analytic Hierarchy Process, 분석적 계층과정)를 적용하여 비교 분석하고, 고객이 선호하는 웹사이트를 제안했다. AHP란 어떤 기준에 의거하여 요소들을 선택할 때 사용할 수 있는 의사결정방법이다. 이 논문을 통하여 AHP가 고객이 선호하는 웹사이트 선정 시 매우 유용함을 보여주었고, 나아가 발전가능성이 높은 전자상거래의 다른 분야에도 효과적으로 활용하고자 한다.

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