• Title/Summary/Keyword: 경험과정

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A Study on the Improving Commitment toward Store through Customer Experience Management in Retail Stores (소매점포의 고객경험관리를 통한 점포몰입 증대 방안에 대한 연구)

  • Shin, Jong-Kuk;Oh, Mi-Ok
    • Management & Information Systems Review
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    • v.34 no.1
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    • pp.103-120
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    • 2015
  • This study tries to explain customer experience in retail stores from a holistic perspective including hedonic, economic, symbolic, and relational dimensions. We also attempt to empirically investigate the effect of each dimension of customer experience on the store attitude and store attachment and the differential influence of the store attitude and attachment on the commitment toward store. The major findings from empirical analysis are as follows. First, all four dimensions of customer experience positively impact on the store attitude. Second, symbolic and relational dimensions of customer experience have a positive effect on the store attachment while hedonic and economic dimensions don't. Third, the store attachment more positively influence the commitment toward store than the store attitude do. This paper extends the scope of the study on consumer experience in retail setting by broadening the dimensions of it and testing the differential effect of each dimensions empirically. The results of this research can provide useful implications for practitioners to build successful strategies on customer experience management in retail stores.

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The Effect of Experienced Memory on Virtual Reality Contents Satisfaction (경험이 가상현실 콘텐츠 만족도에 미치는 영향)

  • Jin, Hwa-Soo;Song, Eun-Jee
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2018.05a
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    • pp.622-624
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    • 2018
  • 인간에게 경험이란 삶의 흔적이며 과정이다. 어떤 경험을 했는지, 느낌을 갖게 되었는지, 본적이 있는지, 만진 적이 있는지 등 다양한 인지 요소들은 그 기억만으로 그 인간의 특성이 되고 성질이 된다. 이러한 모든 경우를 재인이라고 한다. 이러한 기억 인출 단서들이 현존감이 강한 가상환경에서 발견되느냐, 발견되지 않느냐에 따라 미디어적 환상성이 아닌 사용자에게 가상에서의 '현실'을 제공하는 중요 요소로 작용할 것이다. 또한 가상현실 콘텐츠의 이해가 미숙한 사용자라도 가상환경에서 선행경험에 대한 재인요소를 제공받을 수 있는 중요한 단서가 될 수 있다면, 콘텐츠에 대한 높은 만족감을 기대할 수 있을 것이다. 본 연구는 가상현실 콘텐츠의 만족도를 올리는 요소로서, 재인에 대하여 고찰하고 개인의 재인과 가상현실 콘텐츠 만족과의 상관관계를 연구하여 양질의 콘텐츠 서비스를 제공하는데 기여하고 가상현실을 경험하는 사용자의 심리적인 영역까지 이해의 폭을 넓히고자 함이다.

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A Study on Difference of Computational Thinking by Programming Experience (프로그래밍 경험에 따른 Computational Thinking의 차이에 관한 연구)

  • Sung, Jung Sook;Kim, Minja;Kim, Hyeoncheol
    • Proceedings of the Korea Information Processing Society Conference
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    • 2013.11a
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    • pp.1699-1701
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    • 2013
  • 최근 프로그래밍 교육이 새로운 방식의 사고력을 길러준다는 점에서 컴퓨터 공학 전공자뿐 아니라 일반인에게도 그 중요성이 강조되고 있다. 이러한 추세에 따라 프로그래밍 교육을 통해 길러지는 새로운 사고 과정인 computational thinking 관련 연구가 다양하게 시도되고 있다. 그러나 대부분의 연구가 특정 프로그래밍 언어에 의존적인 평가도구를 개발하여 측정하고 있으며 프로그래밍 경험 자체가 일상생활에서 일어나는 현상의 문제 해결을 위한 computational thinking에 영향을 주었는지를 연구한 결과는 아직 명확히 알려진 바가 없다. 따라서 본 연구는 프로그래밍 경험 유무에 따라 computational thinking에 차이가 있는가를 알아보았으며 그 결과 프로그래밍 경험이 있는 학생이 일상에서 일어나는 복잡한 문제를 더 논리적이고 상세하게 추상화하고, 구조화를 통해 더 명확한 모델링을 하였음을 알 수 있었다. 결론적으로 프로그래밍 경험 유무에 따라 computational thinking의 차이가 있음을 알 수 있었으며, computational thinking의 함양을 위해 프로그래밍 교육이 도움이 될 것으로 기대할 수 있다.

Effect of Flow on Purchase Intension (플로우(Flow) 경험이 구매의도에 미치는 영향)

  • Kim, Byung-Cheol;Choi, Soo-Ho
    • Survey Research
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    • v.3 no.2
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    • pp.17-45
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    • 2002
  • The purpose of this study is to examine the effect of the Flow experience on purchase intention. The results of this study show that (1) the purchase intention through internet is increased in proportion to the degree of cognition of users' experience. (2) The "Flow" experiences during the time of navigating internet shopping-mall sites lead to different results due to the separate motive of searching internet shopping-mall sites. (3) It should analyze the market segmentation of internet users, using Flow experience in the future based on the relationship between Flow and on-line and off-line purchase intention. (4) Finally, it should study more profoundly on "experiential" Flow and "goal-directed Flow that it has to analyze the difference in Flow experiences between separate purposes of searching internet shopping-mall sites.

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Changes of the Reflection Level of Elementary School Teachers Experienced a Self-review in Science Class (과학수업 자기비평 과정에서 나타난 초등교사의 반성 수준의 변화)

  • Kim, Hyang Suk;Choi, Byungsoon
    • Journal of Science Education
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    • v.39 no.3
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    • pp.389-403
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    • 2015
  • The goal of this study were to look into the elementary school teacher's experience in the self-review of science class and analyze the changes of reflection level revealed in it. This study was a qualitative example research where two elementary school teachers participated and performed self-review via reflective writings regarding their science classes. Both teachers showed changes in aspect and frequency of review to a certain extend by reflective writings based on their class experience and the educational settings they are at. They all revealed a high level of changes on reflection by the feedback from the class reviews. Affirmative changes of cognition on science class and the perception of factors affecting the practice of the class such as understanding students, class observation of the peer teachers et al. contributed to the elevation of reflection level by continuously adjusting and complementing the practical knowledge through the reflection during or after the class.

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The Context and Pattern of Turnover Social Workers Have Experienced (사회복지사들이 경험한 이직의 맥락과 패턴)

  • Kwon, Jisung;Park, Aesun;Lee, Miseon;Lee, Hyunjoo
    • Korean Journal of Social Welfare
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    • v.65 no.4
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    • pp.195-220
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    • 2013
  • The purpose of this study is to discover the context and pattern of turnover social workers have experienced. To achieve this purpose, researchers collected data from in-depth interviews with seven social workers who have experiences of turnover and analysed the data using context-pattern analysis method. Research findings are composed of individual context-pattern analysis and integrated context-pattern analysis. In individual context-pattern analysis, researchers mixed time-dimension(before turnover/on the process/after turnover) and level-dimension(experienced phenomenon/meaning of experiences/context connected with phenomenon and meaning) and analysed the context of every stages and serial pattern. Also, we connected with each contexts and patterns and integrated the context-pattern of turnover. Integrated context-pattern structure is divided for four areas; organization before turnover, organization after turnover, social worker as a stakeholder of turnover, and network of social worker. Based on the results of the study, administrative recommendations were suggested in order to manage the turnover of social workers in social work fields.

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Increasing Sense of Self-Control over Pregnancy: Information Seeking Patterns of Pregnant Women's (임신에 대한 자아통제감 향상하기: 임신부의 정보추구 경험 유형)

  • Kim, Kapseon
    • Journal of Korean Library and Information Science Society
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    • v.44 no.3
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    • pp.125-152
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    • 2013
  • The purpose of this study is to construct a substantive theory that described and explained how pregnant women are seeking information in context of pregnancy. A qualitative design based on the method of grounded theory was utilized. In-depth interviews were conducted with 16 pregnant women, selected by theoretical sampling who receiving antenatal care 3 different university hospitals. The interview data were transcribed and systematically analyzed according to the open coding, axial coding and selective coding. 'Increasing Sense of Self-Control over Pregnancy' was the core category for describing and guiding the process of seeking information during the pregnancy. To construct a theory of 'Increasing Sense of Self-Control over Pregnancy' in this study, eight hypothetical statement were generated from the relationships among the core category and the other categories, thus four patterns were derived as follows: 'Desperately Seeking', 'Actively Seeking', 'Unconcernedly Seeking', 'Resignedly Seeking'. The implications of the findings are discussed in terms of development of LIS theory in Korea, theory development of information behavior, education for LIS, and information service practice. The suggestions for further research are provided.

An Investigation on Pre-service Chemistry Teachers’ Difficulties in Practice of Inquiry-based Experiment (문제 해결 중심 탐구실험에서 예비 화학교사들이 경험한 어려움에 대한 연구)

  • Baek, Jongho;Choi, Chui Im;Jeong, Dae Hong
    • Journal of the Korean Chemical Society
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    • v.59 no.5
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    • pp.434-444
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    • 2015
  • Inquiry-based experiments provide opportunities to understand scientific knowledge and acquire nature of science. In this study, the difficulties which pre-service teachers experienced in inquiry-based experiment class were investigated and analyzed. Twenty-two pre-service teachers attended course designed as ‘ill-structured inquiry’ for 13 weeks, and researchers investigated their difficulties by questionnaires and interview. They showed difficulties mostly in designing experiment and interpretation and also in understanding inquiry purpose, lack of prior knowledge, confidence in inquiry performance, and understanding of experimental instruments and facilities. As a result, it is necessary to provide opportunities to engage in inquiries and environments to properly instruct pre-service teachers the inquiry ability in college of education.

The Effects on Flow at Using Robots of Introductory Programming Course (프로그래밍 초급과정에서 로봇의 활용이 몰입에 미치는 영향)

  • Yoo, InHwan
    • Journal of The Korean Association of Information Education
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    • v.17 no.3
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    • pp.329-337
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    • 2013
  • Introductory programming course using robots that makes good effect to learners. I investigated that the effects on flow at using robots of introductory programming course. According to experiment result, the flow level showed significant change and all of it's element(antecedents, experiences, effects) had changed significantly. This result means that using robots of introductory programming course makes effect that is very positive in flow level of learners. There was strong interrelation by each element of flow in the result of correlation analysis about flow element. In particular, interrelation of antecedents element and experience element was high. Therefore, using robot is precondition of flow, and the level of experience element is high according to level of antecedents, and also experience element elevate the learner's intrinsic satisfaction. The conclusion is that using robots of introductory programming course is helpful enhancing learner's flow level and is positive in study achievements.

The Influences of Experiences of Productive Failures on Mathematical Problem Solving Abilities and Mathematical Dispositions (문제해결에서 생산적 실패의 경험이 초등학생의 수학적 문제해결력 및 수학적 성향에 미치는 영향)

  • Park, Yuna;Park, Mangoo
    • Education of Primary School Mathematics
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    • v.18 no.2
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    • pp.123-139
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    • 2015
  • The purpose of this study was to investigate the effects of the experiences of productive failures on students' mathematical problem solving abilities and mathematical dispositions. The experiment was conducted with two groups. The treatment group was applied with the productive mathematics failure program, and the comparative group was taught with traditional mathematics lessons. In this study, for quantitative analysis, the students were tested their understanding of mathematical concepts, mathematical reasoning abilities, students' various strategies and mathematical dispositions before and after using the program. For qualitative analysis, the researchers analyzed the discussion processes of the students, students's activity worksheets, and conducted interviews with selected students. The results showed the followings. First, use of productive failures showed students' enhancement in problem solving abilities. Second, the students who experienced productive failures positively affected the changes in students' mathematical dispositions. Along with the more detailed research on productive mathematical failures, the research results should be included in the development of mathematics textbooks and teaching and learning mathematics.