• Title/Summary/Keyword: 경쟁우위(전략)

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The Effect of IST Structure and Competitive Strategy on Competitive Advantage : An Empirical Investigation (실증적분석을 통한 전략정보 시스템 구축 방안에 관한 연구 -경쟁적인 우위를 얻기 위한 정보기술 구조와 경쟁 전략-)

  • Kim, Seung-Nam;Jeong, Rak-Chae
    • Asia pacific journal of information systems
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    • v.5 no.2
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    • pp.177-197
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    • 1995
  • In a study involving 52 large organizations in the savings institutions industry, the relationship between information systems technology (IST) structure and competitive strategy was investigated based on structural contingency theory. Structural contingency theory argues that organizational performance is contingent on the congruence between structure and contingent factors. Competitive strategy is considered to be the most important contingent factor among organizational context variables. Two dimensions of IST structure and three types of competitive strategy were employed to test a contingency model. It was found that enhanced congruence between IST structure and competitive strategy was associated with higher competitive advantage. The structural dimension significantly associated with the "defender" strategic stance was more centralized and more integrated application of IST, while the structural dimension significantly associated with "prospector" positioning was more decentralized and less integrated application of IST.

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A Study on IT Outsourcing Model for Small and Medium Sized Firms (중소기업을 위한 정보시스템 아웃소싱모형 연구)

  • 정선필;김도형;김영렬
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2003.11a
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    • pp.613-618
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    • 2003
  • 많은 중소기업들은 정보시스템 적용과 운용에 있어서 정보기술의 전략적, 운영적 차원의 사용보다는 당면한 기업조직의 현문제와 기존의 시스템의 적절한 유지와 보수문제를 어떻게 해야 하는가 하는 문제에 더욱 집중되어 있다. 그러나 정보기술은 기업의 전략적 무기로 인식하여 경쟁우위를 점할 수 있는 가장 큰 수단으로 인식되어 져야 한다. 본 연구는 대기업중심의 아웃소싱관련 선행연구를 통해 우리나라 중소기업의 정보시스템 아웃소싱 상황에 맞는 모형연구가 필요하다는 것을 알게 되었다. 선행연구에서는 파트너십에 대한 문제와 기술적, 통제적, 경제적에 대한 성공요인에 대한 검토되었는데 한편 우리나라 중소기업 상황에서는 자금 회사규모 문제 40.3%, 시스템 운영인력 부족 24.1%, 임직원 활용능력 부족 8.9% 등이 문제로 나타났다 이처럼 대기업과 위험요인과 중소기업의 요인을 비교하였다 그리고 지금까지 나타난 대기업 아웃소싱 문제점과 함께 지난 2년간 정부주도하의 중소기업 정보화 지원사업을 연구하여 중소기업 정보화 아웃소싱 성공요인들을 도출하여 성공적인 중소기업 정보시스템 아웃소싱 모형 만들 수가 있을 것이다.

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A Study on Analysis of Cyber Security Companies Superiority-securing strategy in Competition and Problem-solving Strategy (국내 사이버 증권사의 경쟁우위 전략요인 및 문제점 분석에 관한 연구)

  • 양경훈;김도일;이태호;송병희
    • Proceedings of the Korea Database Society Conference
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    • 2000.11a
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    • pp.289-296
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    • 2000
  • The utilization of Internet, which started only at the level of advertisement, has been gradually expanding its application areas as the trial commercial transaction becomes successful, the password-coding technology which removes the risks on the cyber transaction develops, the electronic money appears and other various related technologies progress. Following this trend the securities industry has been experiencing changes along with efforts to use it commercially. This study is to analyze the work of cyber securities companies on the basis of the theoretical background through preceding studies and literature and also analyze the common and different reasons for superiority-securing strategy in competition along with problems and their reasons. And also the objective of this study is to offer new superiority-securing strategy in competition and problem-solving strategy.

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The Application of Porter's Five Forces Model on the Electronic Components Industry in the United States and the Strategy of the Korean Company (미국 내 전자부품산업의 5 Forces Model과 한국기업전략)

  • Kang, Boksun;Lee, Minjung
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2022.01a
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    • pp.179-180
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    • 2022
  • 미상무성이 2021년에 발표한 미국의 전체 무역량 중 한국의 비중은 3.4%로 미국의 수입국중 7위를 기록하고 있다. 그중 전자부품이 차지하는 비율은 26.7%로 미국 내에서도 주요 수입품목으로 분류된다. KOTRA는 미국의 디지털화에 따른 5G, 6G, 클라우드 컴퓨팅, 인공지능(AI) 등의 산업 시장 확대와 더불어 소재부품의 수요도 증가할 것으로 전망하고 있다[1]. 한국의 부품산업이 미국 시장에 보다 효과적으로 진출하기 위한 전략 수립을 위해 마이클 포터의 5 Forces Model을 미국의 산업 환경에 적용하였다. 한국의 부품기업들이 미국시장진출을위해서는 국가 내부적으로는 원천 기술력을 최대한 확보하고, 원자재 공급망을 안정화시켜 외부의 위협을 견제함과 동시에, 미국 시장에서는 한국 전자부품의 차별성을 인증받아 소비재 개발의 초기단계에 파트너사로 진입 산업 내 경쟁우위를 선점하는 것이 중요하다.

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A Study on the Foodservice Quality of Japanese Restaurants using the Importance-Performance Analysis (IPA) (중요도-만족도 분석을 활용한 일식 레스토랑의 품질특성에 관한 연구)

  • Sohn, Jeong-Min;Kim, Hak-Seon
    • Culinary science and hospitality research
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    • v.20 no.2
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    • pp.199-213
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    • 2014
  • Japanese restaurant owners seek to secure their competitive advantage by implementing a unique competition strategy that may overcome hostile environment. Brand power, aggressive expansion and the partnership strategy with other businesses may be suggested. The present study is to find out the competitive advantages of Japanese restaurants, to compare the importance and satisfaction by different customer factors of choices and then, to identify what kinds of factors affect customer satisfaction. Total 205 copies of questionnaire, out of 230 distributed, were used for analyses. Cronbarch's alpha coefficient of all 20 items was 0.911. In terms of importance, Cronbarch's alpha coefficients were 0.887(food), 0.796(menu), 0.851(employee), 0.815(service), and 0.730(physical environment). For satisfaction, the coefficients were 0.876(food), 0.860(menu), 0.880(employee), 0.851(service), 0.730(physical environment). In addition, the exploratory factor analysis showed an acceptable factor loading, supporting 20 items' validity. The result showed that customers' perceptions of the importance of Japanese restaurant service quality was higher than their level of satisfaction in general. In particular, IPA analysis revealed that food and service factors were well operated as located in the first quadrant. However, service factor located in the second quadrant was perceived to be important yet perceived as being satisfied poorly. So this study suggests that Japanese restaurant owners should concentrate on the attributes included in this quadrant to improve the quality of foodservice. Lastly, menu and physical environment factors were located in the third quadrant showing low level of importance and satisfaction. On the basic of the IPA analysis, Japanese restaurant owners should identify their strengths and weaknesses and draw up a plan to improve service quality and to maximize their profits.

An Empirical Study on the Determinants of Korean FDI focused on China&Asean six Countries for years 2007 through 2012 (한국의 해외직접투자 모형설정 관한 실증 연구 (중국&아세안 6개국 중심: 2007년-2012년중심))

  • Lee, Eung-Kweon
    • International Commerce and Information Review
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    • v.16 no.2
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    • pp.251-278
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    • 2014
  • This research is about global investment for managing the important position, what Korea is doing in World's main market. Considering there are some differences between developed countries' model and developing countries' model in doing direct overseas investment, they target to get political agreement and develop the new invest plan and strategy by understanding changes of Korean manufacturing companies in direct overseas investment between 2007 and 2012 and analyzing the change of yearly investment motivation factors and acturing factors for investment. The result from this result let us know that company should develop their own idea for their competitive advantage by doing direct overseas investment with the existing the on which convinces the competitive advantage for investing overseas. From the analyzing result, even though it is fairly true that raising wage and getting resources, avoiding customs, and developing alternating industries for export had influenced at the beginning, overseas investing companies' policy will be influenced by the results from studying marketing-pursuit type, which emphasizes to manage trade income and outgo, keeping the balance in the black, ensuring raw materials, local producing and manufacturing by using low-wage people for local sale, and situation for changing investing tendency as service industry.

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An Empirical Study on the Determinants of Korean FDI focused on six East Asean Countries for years 2004 through 2011 (한국의 해외직접투자 모형설정 관한 실증 연구 동아시아 6개국 중심 : 2004년-2011년 중심)

  • Lee, Eung-Kweon
    • International Commerce and Information Review
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    • v.15 no.1
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    • pp.67-93
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    • 2013
  • This research is about global investment for managing the important position, what Korea is doing in World's main market. Considering there are some differences between developed countries' model and developing countries' model in doing direct overseas investment, they target to get political agreement and develop the new invest plan and strategy by understanding changes of Korean manufacturing companies in direct overseas investment between 2004 and 2011 and analyzing the change of yearly investment motivation factors and acturing factors for investment. The result from this result let us know that company should develop their own idea for their competitive advantage by doing direct overseas investment with the existing the on which convinces the competitive advantage for investing overseas. From the analyzing result, even though it is fairly true that raising wage and getting resources, avoiding customs, and developing alternating industries for export had influenced at the beginning, overseas investing companies' policy will be influenced by the results from studying marketing-pursuit type, which emphasizes to manage trade income and outgo, keeping the balance in the black, ensuring raw materials, local producing and manufacturing by using low-wage people for local sale, and situation for changing investing tendency as service industry.

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특허가치 평가에 영향을 미치는 요소에 관한 연구

  • Park, Seong-Taek;Lee, Seung-Jun;Kim, Yeong-Gi
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2008.10b
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    • pp.269-277
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    • 2008
  • 지식기반경제에서는 기식을 창출하거나 활용하는 능력이 기업의 경쟁력을 결정하는 중요한 요소가 될 뿐만 아니라 국가적 경쟁우위의 기본이 된다. 산업경제에서 지식기반경제로의 이행이 가속화됨에 따라 부동 산 및 설비 등 유형자산 보다는 노하우, 특허권 등의 무형자산이 기업 경쟁력에 미치는 영향이 더욱 커지고 있다. 유형자산과 마찬가지로 기업이 소유하고 있는 무형자산인 특허권의 합리적 가치평가도 중요하다. 왜냐하면 특허 가치의 정확한 평가는 기술 거래 시장의 활성화를 가져올 수 있고 또한 기업의 특허전략 수립에 필수적이기 때문이다. 하지만 유형자산과는 달리 무형자사인 특허권의 정확한 가치평가는 매우 어려운 것으로 알려져 있다. 본 연구의 목적은 특허가치 평가에 영향을 미치는 요소들을 살펴보고자 함에 있으며, 그 중에서도 제품 특성에 초점을 맞추었다.

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De facto standard in Information Communication Techology (사실상의 표준 부각과 대응방안)

  • 이진영
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.29 no.2B
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    • pp.174-182
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    • 2004
  • Recently, the comparative gap of technology and product has been decreased in the global market, and the globalization has been extended rapidly. Industries try to get de facto standard as the global standard. De facto standard has become a standard not because it has been approved by a standards organization but because it is widely used and recognized by the industry as being standard. Advanced countries already have their own organizations under the government, and they cooperate tightly with companies. As a result, we also try to have the organization and build the good relationship between companies and the government to get de facto standard in the global market.

An Exploratory Study on the Development Progress and the Strategies of the Major Ports and the Busan New Port (주요항만과 부산 신항의 개발현황과 운영전략에 대한 탐사적 연구)

  • Park, Chan-Hi;Kim, In-Kyung
    • Journal of Korea Port Economic Association
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    • v.26 no.1
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    • pp.234-258
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    • 2010
  • This research attempts to explore the competitive advantage of the Busan New Port based on the comparative analysis against the major ports. The competitive environment of the global shipping business poses a variety of challenges for the port authorities. Pursuing the hub position in the Northeast Asia, Busan new port needs an in-depth competitive analysis against the major ports in Singapore and China. This research proposes the strategies to exploit the locational advantage of the port while upgrading the operational efficiency. The recent development of the information technology suggests a viable solution for the Busan port.