• Title/Summary/Keyword: 경쟁력분석

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Case Study on Amorepacific : Focusing on Analysis of Competitive Advantage through Diamond Model (아모레퍼시픽에 대한 사례연구: 다이아몬드 모델을 통한 경쟁우위 분석을 중심으로)

  • Shin, You-jin;Park, Sang-hyeon
    • Journal of Venture Innovation
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    • v.4 no.2
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    • pp.43-55
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    • 2021
  • Based on the modifier 'K', the Republic of Korea has been drawing attention from around the world in various fields. Therefore, if you look at a representative field, it can be called the beauty, that is, the cosmetics industry. In particular, paying attention to the fact that interest in appearance has been increasing in recent years, regardless of age or gender, we intend to explore ways to create competitiveness in the industry. In particular, from this perspective, we tried to deal with the company case of AMOREPACIFIC, one of Korea's leading cosmetic companies, and seek the direction of development through analysis of corporate competitiveness. Therefore, as an analysis method for this study, we tried to subdivide and examine the factors that have been possible for a company to succeed using the diamond model of Michael Porter. Based on the factors derived after that, we intend to present the direction for the company to discharge in the future.

The Study on the SEP (Standard Essential Patents) Procurement Strategy to accelerate the Trade Negotiation Competitiveness (통상 협상의 경쟁력 강화를 위한 표준특허 확보전략 연구)

  • Cho, Dongmin;Cho, Wongil
    • International Commerce and Information Review
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    • v.18 no.4
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    • pp.263-281
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    • 2016
  • The Importance of SEP (Standard Essential Patents) Procurement Operation is on the side of Governmental and Public both to accelerate the national trade negotiation competitiveness. To operate cooperative system of SEP creation and management, Government should monitor the effect and performance periodically to public sectors. and To achieve the support objectives, it should establish the virtuous circle infrastructure between R&D and economic performance on SEP. This can make the SEP enhancement to pursue the international competitiveness on Intellectual Property Rights. Especially the specific support approach to each phase of the SEP declaration matrix is essential to consolidate the possibility of SEP creation and acquisition. In this study, the concepts of SEP to accelerate the national trade negotiation competitiveness and the prior research were verified through the investigation of market trend and current state of affair analysis. Through the analysis of international and domestic situation of SEP procurement and management, We have found the results as follows. First of all, the leading conglomerates and the Government should focus on the secondary and tertiary industries to create and acquire SEPs to accomplish the effectiveness of selection and concentration. In second, the SMEs and Univ. Labs should focus on the quaternary sector of the economy to retain the competitiveness of speed and challenge on SEP related. From this study, the appropriateness of the tailored-support management model should be institutionalized, and the results implied an research in order to examine the suitability among the current SEP to enhance the competitiveness of national trade research issues.

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셀레늄 급여원에 따른 쇠고기의 육색 안정성 비교 연구

  • Park, Beom-Yeong;Seong, Pil-Nam;Kim, Dong-Hun;Ha, Gyeong-Hui;Lee, Seong-Hun;Lee, Jong-Mun;An, Jong-Nam;Kim, Wan-Yeong
    • Proceedings of the Korean Society for Food Science of Animal Resources Conference
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    • 2005.10a
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    • pp.267-270
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    • 2005
  • 유기셀레늄급원을 달리하여 쇠고기 육색 안정성에 미치는 영향을 분석한 결과는 다음과 같다. Myoglobin의 함량은 대조구와 시험구에서 각각 6.39%, 14.18%로 대조구가 시험구에 비하여 낮은 결과를 보였으며, Oxy-Myoglobin의 함량은 반대로 대조구 89.07%, 시험구 83.47%로 시험구가 대조구에 비하여 낮은 결과를 보였다(p<0.05). 그러나 Met-myoglobin 함량은 대조구가 4.56%이였고 시험구가 2.35%로 대조구가 높은 결과를 보였다. 보다 정확한 결과를 평가하기 위해서는 시료를 Met화 시킨 후 측정해 볼 필요성이 대두되어 도축후 $4^{\circ}C$에서 14일 및 21일간 숙성한 시료를 $20^{\circ}C$에서 48시간 산화시킨 후 측정 육색소 화학적 조성을 비교한 결과, 육색소 화학적 조성을 비교한 결과로 Myoglobin 함량은 저장 14일차와 21일차에서 유의적인 차이를 보이지 않았으나, Oxy- myoglobin은 저장 14일차와 21일차 모두 유기셀레늄 강화 버섯 폐배지 급여구가 대조구와 무기셀레늄 급여구에 비하여 높은 결과를 보였다. Met-myoglobin함량에 있어서는 대조구와 무기셀레늄구가 유기 셀레늄구와 유기셀레늄강화 버섯 폐배지 급여구에 비하여 높은 결과를 보였다(p<0.05). 유기셀레늄 강화 버섯 폐배지 급여구가 대조구나 유기셀레늄구에 비하여 Oxy-myoglobin production이 유의적으로 높았으며, Met-myoglobin Activity는 유기 셀레늄 급여구가 가장 높았으며, 그 다음으로는 유기셀레늄강화 버섯폐배지 급여구가 높았다(p<0.05). 이러한 결과는 소매상품 으로 제조 판매시 Oxy-Mb이 Met-Mb으로의 전환을 억제하여 이상적인 육색을 장시간 유지할 수있을 것으로 판단된다.조직감과 염도에서 매우 좋게 평가되었다. 이러한 결과는 제조 가능한 식염첨가최저수준은 0.5%이상임을 보여주었다. 따라서 로인 햄의 제조에 필요로 되는 식염의 첨가량은 0.5${\sim}$1.5% 범위로 평가된다. 차후의 연구로는 저염 로인 햄의 경우 품질의 저하를 보완할 수 있는 기능성 첨가물이나 가공기법이 필요할 것으로 보인다.97.22로 가장 낮았고, 기타 처리구는 1.19${\sim}$1.59의 처리를 보이고 있는데 비하여, 대조구(100) 대비 증체율에서는 생봉독 처리 2구에서 103.30으로 3.30%가 높았다.양성이 무엇보다 중요하다. 특히 지역자원 활용 소스 중심의 문화관린 산업의 seeds 발굴과 향토상품의 상품화와 네트워크 조직망 구축을 위한 지역중심의 복합 생활문화 공간이 필요할 것이며, 이를 촉진키 위한 mentor academy시스템 접근을 통해 점점 고령화되어 가고 있는 재래시장에 대해 차별적 특성이 반영된 종합적이고 체계적 접근 방법연구가 필요하다./TEX> 자체기술개발, 선진기술 도입, 산업간 및 산업내 기술확산, 국제기술협력 ${\rightarrow}$ 기술혁신의 촉진 ${\rightarrow}$ 총요소생산성과 기업경쟁력(자원 및 역량, 프로세스 경쟁력, 품질경쟁력, 시장경쟁력, 고객성과, 시장성과, 재무성과)의 제고 ${\rightarrow}$ 가격경쟁력(임금, 금리, 물류비용, 환율 등)과 비(非)가격경쟁력(디자인, 에프터서비스, 품질, 운송 등)의 제고 ${\rightarrow}$ 국가경쟁력의 제고 ${\rightarrow}$ 국제수지 흑자 ${\rightarrow}$ 성장 ${\rightarrow}$ 물가 및

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An Application of FCM(Fuzzy C-Means) for Clustering of Asian Ports Competitiveness Level and Status of Busan Port (FCM법을 이용한 아시아 항만의 경쟁력 수준 분류와 부산항의 위상)

  • 류형근;이홍걸;여기태
    • Journal of Korean Society of Transportation
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    • v.21 no.5
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    • pp.7-18
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    • 2003
  • Due to the changes of shipping and logistic environment, Asian ports today face severe competition. To be a mega-hub port, Asian ports have achieved a big scale development. For these reasons, it has been widely recognized as an important study to analyze and evaluate characteristics of Asian ports, from the standpoint of Korea where Busan Port is located. Although some previous studies have been reported, most of them have been beyond the scope of Asian ports and analyzed the world's major ports; moreover, the studied ports have been about the ports which are well known from the previous research and reports. So, most studies is unlikely to be used as substantial indicators from the perspective of Busan Port. In addition. most of the existing studies have used hierarchical evaluation algorithm for port ranking, such as AHP (analytical hierarchy process) and clustering analysis. However, these two methods have fundamental weaknesses from the algorithm perspective. The aim of this study is to classify major Asian ports based on competitiveness level. Especially. in order to overcome serious problem of the existing studies, major Asian ports were analyzed by using objective indicators. and Fuzzy C-Means algorithm, which alleviates the weakness of the clustering method. It was found that 10 ports of 16 major Asian ports have their own phases and were classified into 4 port groups. This result implies that some ports have higher potential as ports to lead some zones in Asia. Based on those results. present status and future direction of Busan port were discussed as well.

Market Stategy & Policy Analysis in Software Industry (소프트웨어산업 시장 전략 및 정책 분석)

  • 조남재;김희천;임호순
    • Journal of Information Technology Application
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    • v.1
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    • pp.129-149
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    • 1999
  • 본 논문은 국내 소프트웨어 산업에 있어서 기업의 시장 활동과 관련된 특성을 분석하고 정부의 정책 및 역할을 분석하였다. Porter의 국가 경쟁력 모형을 기본 프레임워크로 하여 국내의 소프트웨어 산업에 있어서의 수요조건의 특성과 이에 관련된 관련 정책 방향을 점검하였다. 실증적 자료가 부족한 국내의 소프트웨어 산업을 대상으로 탐색적 성격의 시장 활동 분석용 설문을 작성하여 약 200개의 소프트웨어 사업자를 대상으로 설문을 수행하여 이들 사업자들이 느끼는 시장 활동의 특성을 분석하였으며, 이를 바탕으로 정부의 역할에 대한 정책적 시사점을 도출하고자 하였다.

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The Impacts of Nuclear Power Generation on Industrial Competitiveness: A Cross-country Comparison of Industrial Electricity Price Reduction Effect (원자력발전이 제조업 성장에 미치는 효과: 국가별 산업용 전력요금 절감 효과 비교)

  • Choi, Bongseok;Kim, Donghun
    • Environmental and Resource Economics Review
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    • v.25 no.3
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    • pp.449-470
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    • 2016
  • This paper analyzes the effects of nuclear power generation on industrial growth in using the data of 22 manufacturing sectors in 14 nuclear power countries. The hypothesis that the change in the proportion of nuclear power generation in total electricity generation affects industrial value-added and industrial output through industrial electricity price reduction was tested using the dynamic panel data model. First, it was estimated that the increase in nuclear power generation by a 1% leads to a 0.8% reduction in electricity price. The results indicate that when nuclear power generation increased by a 1% point, industrial value-added and output increased by 0.16% and 0.23%,respectively, in the short-run and by 0.51% and 0.85%, respectively, in the long-run. It was also inferred that the effect of nuclear generation on industrial competitiveness working through electricity price reduction rely on institutional settings in the electricity markets. That is, the competitive effect is greater in the countries such as U.K and Japan where electricity price is high and price volatility is large. Meanwhile, in Germany which has pursued phasing out nuclear power, industrial competitiveness is promoted through stable electricity supply.

Analysis on the Relation Between Port Competition Players and Port Selection Factors (항만경쟁 주체와 항만선택 결정요인간 관련성 분석)

  • Kim Tae-Won;Kim Yul-Seong;Kwak Kyu-Seok;Nam Ki-Chan
    • Journal of Navigation and Port Research
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    • v.30 no.3 s.109
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    • pp.219-226
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    • 2006
  • To correspond actively to international economy, shipping and port environment change, world main ports have converged in competitiveness raising. However, existing researches have been intensively analyzed port competitiveness on among ports. So, this study analyzes the relations between the main factors of port selection and port competition players: central government, port authority, terminal operators, shipping companies, etc. This paper has a purpose that each port competition player makes a competitive strategy in accordance with this study. First, this study reviewed shipping and port market's environment change and port selection decision factors to correspond to these environment changes and on the basis of this review analyzed relativity between component port competition players and port competition factors. However, port authorities and terminal operators appeared high relevance about in side of expense, service, facilities etc. Because port authorities offered incentive to pull many shipping companies to their ports and terminal operators managed port authorities' ports. But we could deduce high relevance according to other market players' properties without port authorities and terminal operators. Port marketing strategy establishment among port competition players is available on the basis of these factors.

GVC Case Analysis of the Motor Industry : Focusing on Hyundai Motor (자동차 산업의 글로벌가치사슬(GVC) 사례 분석 : 현대자동차를 중심으로)

  • Choi, Soo-Ho;Choi, Jeong-Il
    • Journal of Digital Convergence
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    • v.14 no.12
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    • pp.73-84
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    • 2016
  • The purpose of this study is to examine the global value chain of the global automotive industry to investigate the success factors through the example of the value chain of Hyundai Motor. It looks at the value chain of the well-known Korean automaker, Hyundai Motor, to find success factors with cases. It examines the process to build the supply chain of Hyundai Motor to analyze what impact it has on the growth of Hyundai Motor to look closely at the vertical division of labor of vehicle parts manufacturers. Korea's automobile industry has been expanding cooperation between two sectors as a multifunctional promotion focusing on electronic communications technology in machinery and technology center. Through introducing the nation's first vertical integration in the sector, Hyundai Motor has secured competitiveness of cost reduction and prestige car production. Hyundai Motor has operated and established factories in the United States, India, Turkey, the Czech Republic, Russia, and Brazil. Hyundai Motor operates 51 affiliates, such as Hyundai Mobis, by restructuring, mergers and acquisitions, and building their own vertical division of labor around it. Hyundai Motor has been overcoming dependence on foreign modules businesses and maintaining the supply value chain around Hyundai Mobis.

A Study of the Mediated Effect of Store Competitiveness Characteristics Between Startup Education and Franchise Profitability (창업교육과 커피가맹점 수익성 관계에서의 점포경쟁력 특성의 매개효과에 관한 연구)

  • Baek, Jinseong;Lee, Junghee
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.5
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    • pp.91-107
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    • 2021
  • As competition in the domestic franchise industry is more heated than ever, we examined the factors that affect the profitability of the coffee franchise industry, which has grown rapidly over the last decade, and explored what effect preparatory startup education has on the profitability of coffee franchise stores. Specifically, this study looked into whether preparatory startup education can increase store competitiveness, provide insight into store location selection, generate innovative management, and ultimately contribute to store profitability. To test these hypotheses, we employed structural equation modeling. Results showed that preparatory startup education has a significantly positive (+)effect on 1)business characteristics: taste, quality, price affordability, menu diversity, store ambiance, 2)location characteristics: suitability, and 3)innovation management: accessibility, delivery service, and SNS marketing. The factors with a significantly positive (+)effect on store profitability were taste, quality, and price affordability with regard to business characteristics, suitability in terms of location characteristics, and SNS marketing in respect to innovation management. We expect that this study will have practical implications for increasing the profitability of coffee franchise stores, which are facing excessive competition, and its findings will be useful for coffee franchise head offices as well as government when making relevant policy decisions. In addition, it is intended to deliver a message to franchise head offices, central government, and local governments that they should provide institutional support to coffee franchise stores such that delivery services can lead to substantial improvement in profitability, even when delivery costs are considered.

Analysis of Regional Specialization and Value-added Contribution of Local Logistics Industry (지역 물류산업의 특화도와 지역경제 부가가치에 미치는 영향 분석)

  • Park, Seonyoul;Park, Ho
    • Journal of Korea Port Economic Association
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    • v.36 no.2
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    • pp.87-108
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    • 2020
  • The Korean logistics industry has grown with the development of domestic industries. The industry plays an important role in national and regional economic growth, and the government has continued policy efforts to foster the industry. This study analyzes the competitiveness of the regional logistics industry and its contribution to the regional economy. Location coefficients are used to analyze local specialization in each logistics industry. The value-added rate, GDP contribution, value-added induction coefficient, and net value-added income of regional logistics industries are analyzed using a regional input-output table. As a result, the logistics industry is found to have net value-added income and competitiveness in some regions, and there is no relationship between the location coefficient and the value-added contribution of the regional logistics industry. Seoul, Incheon, Gyeonggi, Busan, and Jeju have the competitiveness of each logistics industry. In addition, we identified the regions where the logistics infrastructure is well developed and those in which it needs to be supported. The regions where the logistics industry has developed require policies for making high value-added by logistics activity, and regions with insufficient growth need to support the development of the logistics industry by investing human resources and capital that can meet the local demand.