• Title/Summary/Keyword: 경영전략

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A Study on the strategy building a foundation of the advanced small and medium molding industry (중소형 금형산업의 경영 고도화를 위한 기반 구축전략에 관한 연구)

  • Mo, Chang-Woo;Choi, Seong-Hoon
    • Proceedings of the KAIS Fall Conference
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    • 2006.05a
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    • pp.153-158
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    • 2006
  • 우리나라의 금형산업의 기술력을 선진국에 비하여 결코 낮은 수준은 아니다. 그러나 외국의 기술력에 비하여 낮은 수준에 머물려 있는 이유로는 올바른 기술력을 정리 통합하지 못한 결과로 인하여 낮은 기술력으로 판정 받고 있으며, 고부가가치를 창출하지 못하고 있다. 이를 극복하지 위하여 경영 고도화를 위한 구축전략에 관하여 연구를 하게 되었으며, 이를 위한 첫 번째 과정으로 금형산업의 특성을 정확히 분석하여 표준화된 데이터를 구축하여 경영 고도화를 위한 구축전략을 연구하게 되었다. 중소형 금형산업의 경영 고도화를 위한 기반 구축전략은 2단계로 나누어서 각 단계의 구축 수준에 따라서 경영 고도화를 완성하는 단계를 설명하고 있다. 1단계에서는 현 설비와 기술수준을 파악하고 2단계로 발전할 수 있는 기반을 조성하며, 2단계에서는 CAD/CAM 구축하는 과정을 설명하고 있으며, 또한 해당업체의 금형 생산 방향에 따라서 CAD/CAM의 구축수준을 선정하여 필요 이상의 투자를 줄이고 효과적인 투자를 통하여 중소형 금형산업의 경영 고도화를 위한 기반 구축전략을 설명하고 있다.

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A Study of Knowledge Management Strategy using SNS (SNS를 이용한 지식경영 전략에 관한 연구)

  • Lee, Jun-Hee
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2012.01a
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    • pp.251-253
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    • 2012
  • 급변하는 SNS 활용 환경에 대응하기 위한 지속적인 혁신과 이를 가능케 하는 요소로서 지식의 중요성에 대한 인식이 증대하고 있다. 지금까지 기업의 효과적인 지식경영을 가능케 하는 요소에 대한 많은 연구가 진행되어 왔으나 기업의 지식경영 능력을 증대시킬 수 있는 방안을 제시할 뿐 스마트 미디어 환경으로의 변화에 따른 지식경영 전략에 대한 해답 제시는 미흡하다. 본 연구에서는 지식창출 순환과정 간의 관계를 기반으로 기업성과 극대화를 위한 SNS를 활용한 지식경영 전략 운영 방안을 제안한다.

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A Study on the Power Process and Sustainable Competitive Advantage (파워 프로세스와 지속가능 경쟁우위에 관한 연구)

  • Lee, Kyung-Hwan
    • Journal of Korea Society of Industrial Information Systems
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    • v.14 no.3
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    • pp.76-97
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    • 2009
  • The strategic management process includes the establishment of competitive strategy, its implementation and the measurement of its performance. The sucess of strategic management largely depends on the integration of strategic management process into a managerial tool. This study is on the integration of strategic management process into a managerial tool based on the power process, so that it contributes to strategic success or sustainable competitive advantage of a £inn In order to do this, I discussed the principles of the power process, its characteristics, and then suggest their applications to the integration of the strategic management process. According to the results, the power process offers a theoretical and managerial tool which integrates the establishment of competitive strategy with managerial concepts, so that it increases the likelihood of strategic success. Furthermore I discussed the position of the power process approach to competitive advantage in a manner that displays similarities and differences with existing approaches such as industry organizational, resource-based and game theory approach.

An Empirical Study on the Effect of Business Environment and Competitive Strategy on Business Performance in Shipping Company (해운기업의 경영환경 변화에 따른 경쟁전략 선택이 경영성과에 미치는 영향에 관한 실증 연구)

  • Kim, Bo-Kyung;Lee, Jae-Woo;Kim, Sang-Youl
    • Journal of Navigation and Port Research
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    • v.40 no.3
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    • pp.129-138
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    • 2016
  • Shipping companies involved in sea transportation service are exposed to uncertainty due to its volatile business environment. It is crucial that shipping companies take effective strategies to cope with uncertain business environments and to achieve high business performance. Using Porter's generic strategy, this study investigates the relationships between environmental uncertainty and competitive strategies, and the impact of competitive strategies on firm's business performance. To test hypotheses, OLS regressions and Tobit analysis were conducted on Korea shipping companies who provide global sea transportation service. The findings of this study can be summarized as follows. First, variation of environmental uncertainty affects cost-leadership strategy and differentiation strategy. Diversity of environmental uncertainty affects differentiation strategy, but not cost-leadership strategy. Second, firms attain business performance by using the cost-leadership strategy. That is, shipping companies can achieve high business performance by reducing their operating costs in the entire process of transportation service.

A Study on the Business Performance according to Management Characteristics at an Optical Store (안경원을 대상으로 한 경영관리 특성이 경영성과에 미치는 영향 연구)

  • You, Min-Jeong;Sim, Sang-Hyun
    • Journal of Korean Ophthalmic Optics Society
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    • v.18 no.4
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    • pp.385-397
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    • 2013
  • Purpose: We divide management characteristics into business strategy, operation management, information management, marketing, asset management. Also this will show effect on business performance according to management characteristics. Methods: For two months, from August to October, a manager (include an executive) participated in individual questionnaires. And the SPSS v14.0 was applied to analyze data of this study. Results: This study has shown that the management characteristics have an effect on the finance and satisfaction performance. In particular, the 'business strategy' and 'marketing' of management characteristics were important factors that affects finance performance and the 'business strategy', 'marketing' and 'operation management' were important factors that affects satisfaction performance. Conclusions: Consequently through this result, we should make an efforts to 'business strategy' and 'marketing' of management characteristics.

CALS와 기업경영혁신

  • Kim, Gyu-Su
    • 정보화사회
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    • s.83
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    • pp.12-18
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    • 1994
  • CALS전략은 21세기 정보화 산업사회에서 기업이 채택해야할 정보화된 기업전략과 경영방법을 체계화한 것이다. 이에 CALS전략에 입각한 기업의 업무개선 구현단계를 살펴본다.

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Assessing the Effects of Knowledge Management Strategies on Firms' Performance: Based on Complementarity Theory (지식경영전략이 기업성과에 미치는 영향 분석: 상호보완이론을 기반으로)

  • Choi, Byoung-Gu;Lee, Jae-Nam
    • Information Systems Review
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    • v.12 no.1
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    • pp.107-130
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    • 2010
  • Knowledge management strategy is considered a key determinant of successful knowledge management. However, theoretical and empirical researchers disagree on how knowledge management strategies improve firms' performance. The inconsistent results of prior studies may be attributed to the fact that complementary relationships among knowledge management strategies have not been adequately taken into consideration. While the previous literature has focused on investigating the impact of knowledge sourcing strategies on firms' performance one-at-a-time, in reality firms adopt several different knowledge management strategies together. By drawing on complementarity theory, this study revisits this research problem and develops three complementarity hypotheses. Surveys collected from 139 firms in Korea were analyzed to test the hypotheses by using super modularity function. The results confirmed complementary relationships between system- and person-oriented, and between internal- and external-oriented knowledge management strategies. Our results found no complementarity among the four different knowledge management strategies. This study sheds new light on knowledge management research by developing a new conceptual framework and using advanced analytical approaches to explore the relationship between knowledge management strategies and firms' performance. Implications for practice highlight that a successful knowledge management strategy requires a judicious combination of system- and person-oriented, or of internal- and external-oriented knowledge management strategies.