• Title/Summary/Keyword: 개인적 가치

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The Value of Private Information based on Cost-Benefit Analysis Framework: Focusing on Individual Attributes, Dealer Traits, and Circumstantial Properties (비용편익분석 프레임워크를 통한 개인정보가치에 대한 연구: 개인적 특성, 거래 상대방 특성, 상황적 특성을 중심으로)

  • Jaehyun Park;Eunkyung Kweon;Minjung Park;Sangmi Chai
    • Information Systems Review
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    • v.19 no.3
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    • pp.155-177
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    • 2017
  • The purpose of this study is to investigate those factors that are influenced when a user recognizes his/her private information value as an economic asset. The relationship among these factors will also be discussed. This research targets Internet users, and the value of their private information will be converted into economic figures. How economic value changes in relation with individual attributes, dealer's traits, and circumstantial properties will also be studied. The changes in the factors of private information value under different situations will be analyzed from an economic perspective. By using the cost-benefit analysis framework, this work hypothesizes that the user's private information value can be influenced by individual attributes and situational properties. in the business aspect, this study can help users recognize the true value of their personal information and minimize the cost resulting from private information security incidents. This work also highlights the necessity of estimating the scale of investments for protecting private information. Overall, this research will proceed under the hypothesis that the users' recognition of their private information value is influenced by the attributes of the individual, dealers, or situations.

The Impact of Factors on Consumers' Conspicuous Consumption (고객의 과시소비에 영향을 미치는 요인 연구)

  • Byeon, Hyeonsu
    • Journal of Service Research and Studies
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    • v.6 no.2
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    • pp.201-214
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    • 2016
  • The main purpose of this paper was to review how luxury value is related to the consumer's conspicuous consumption and purchasing intention. The author formed luxury value which is including financial, functional, social, and individual value. In order to obtain the research results, the author conducted a survey and implemented statistical treatments. The results can be proposed as follows: First, financial, functional, social, and individual value was positively influencing on conspicuous consumption. Second, conspicuous consumption was impacting on intention to purchase. Third, it was suggested that the relative effect of individual value on conspicuous consumption was greater than other values. Thus it was concluded that consumers put a high value on conspicuous consumption.

An Empirical Study of Employee's Deviant Behavior for Improving Efficiency of Information Security Governance (정보보호 거버넌스 효율성 제고를 위한 조직원의 정보보호 행위에 관한 실증 연구)

  • Kim, Hye Jung;Ahn, Joong Ho
    • The Journal of Society for e-Business Studies
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    • v.18 no.1
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    • pp.147-164
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    • 2013
  • For the continuous information security governance, we have to focus on not just technical aspects like access control and DRM, but informal level management like information security(IS) behavior, culture, and personal value. But there are few informal level studies, while many formal level studies of IS governance or technical means. This study is an empirical test that how IS culture, normal beliefs, personal behavior and value affect employee's deviant behavior. And we define a lack of an awareness of value and importance on IS regulations in organizations as "Information Security Anomie" with the concept of anomie, a viewpoint on social organization.

Identifying Personal Values Influencing the Lifestyle of Older Adults: Insights From Relative Importance Analysis Using Machine Learning (중고령 노인의 개인적 가치에 따른 라이프스타일 분류: 머신러닝을 활용한 상대적 중요도 분석 )

  • Lim, Seungju;Park, Ji-Hyuk
    • Therapeutic Science for Rehabilitation
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    • v.13 no.2
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    • pp.69-84
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    • 2024
  • Objective : This study aimed to categorize the lifestyles of older adults into two types - healthy and unhealthy, and use machine learning to identify the personal values that influence these lifestyles. Methods : This cross-sectional study targeting middle-aged and older adults (55 years and above) living in local communities in South Korea. Data were collected from 300 participants through online surveys. Lifestyle types were dichotomized by the Yonsei Lifestyle Profile (YLP)-Active, Balanced, Connected, and Diverse (ABCD) responses using latent profile analysis. Personal value information was collected using YLP-Values (YLP-V) and analyzed using machine learning to identify the relative importance of personal values on lifestyle types. Results : The lifestyle of older adults was categorized into healthy (48.87%) and unhealthy (51.13%). These two types showed the most significant difference in social relationship characteristics. Among the machine learning models used in this study, the support vector machine showed the highest classification performance, achieving 96% accuracy and 95% area under the receiver operating characteristic (ROC) curve. The model indicated that individuals who prioritized a healthy diet, sought health information, and engaged in hobbies or cultural activities were more likely to have a healthy lifestyle. Conclusion : This study suggests the need to encourage the expansion of social networks among older adults. Furthermore, it highlights the necessity to comprehensively intervene in individuals' perceptions and values that primarily influence lifestyle adherence.

Factors Affecting the Continuous Use Intention of Smartphone Social Network Games : With a Focus on the Value Model (스마트폰 소셜 네트워크 게임의 지속 사용의도 영향 요인 : 가치모형을 중심으로)

  • Kim, Hyun-Chul;Huh, Searle;Choi, Jun-Ho
    • Journal of Korea Game Society
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    • v.12 no.3
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    • pp.11-24
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    • 2012
  • Primarily working on SNS(Social Network Service) platform, the SNG(Social Network Game) utilizes friends and neighbors for invitation and play. Based on the value model of HCI, this paper purports to discover how functional, hedonic, social and personal values predict the continuous usage intention and satisfaction of SNG in a smartphone. Hypothesis testing through structural equation modeling shows that hedonic and functional values affect satisfaction and intention to use of SNG while social and personal values do not. This result implies that fun and easy interface are more important to the success of SNG service than social networking motivation.

The Effect of Message Framing on Personal Relevance and Social Value Orientation - Focusing on Privatization - (개인 관련성과 사회적 가치 지향성이 광고 메시지 프레이밍에 미치는 효과 - 공기업 민영화를 중심으로 -)

  • Ju, Tae-Wook;Kim, Hyun-Seok
    • Management & Information Systems Review
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    • v.37 no.2
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    • pp.109-123
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    • 2018
  • This research presented the privatization of pubic corporations in terms of communication dimension rather than political and ideological dimension. Concretely, we examined how the message framing of privatization affects consumer's advertising attitude. At the same time, this study also examined the moderating factors which make a difference of the message framing, such as personal relevance(high/low) and social value orientation(proself/prosocial). The results showed that the interaction effect between type of message framing and personal relevance. Positive message framing showed a higher effect than negative message in the case of low personal relevance. Also, There was the interaction effect between type of message framing and social value orientation. Positive message framing showed a higher effect than negative message in the case of proself. However, there was no difference in message framing effect when there was high personal relevance and prosocial. Lastly, the implications of this study was presented. First, this study expanded the scope of research related to message framing. Second, the use of moderating variables such as personal relevance and social value orientation increased the possibility of practical application. In addition, limitation and further study directions was discussed.

The effects of father's value of children and cultural orientation on the father's parenting involvement (아버지의 자녀가치와 문화성향이 양육참여에 미치는 영향)

  • Shin, Keonho
    • Journal of Digital Convergence
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    • v.17 no.5
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    • pp.369-377
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    • 2019
  • The purpose of this study was to investigate the effects of father's value of children and cultural orientation on the father's parenting involvement. Data were collected from 286 fathers on FPI, VOC, and COR, which then were analyzed using correlation and multiple regression. The major findings of this study were as follows: First, emotional value of children was positively related to the father's parenting involvement, but instrumental value of children was negatively related to the father's parenting involvement. Second, collectivism had a stronger relationships with the father's parenting involvement than individualism. Third, father's education level was positively related to the father's parenting involvement. The above findings imply that father's value of children is an important variables of parenting involvement and cultural orientation is also a good predictor of parenting involvement.

Effects of Pre- and Post-Employment Experience Factors on Individual and Organizational Priority -A Case of Korea Airports Corporation- (입사 전·후 경험요인이 개인 및 조직 우선가치에 미치는 영향 -한국공항공사 사례연구-)

  • Chung, Duck Gyo;Song, Woon-Kyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.1
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    • pp.612-627
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    • 2020
  • This is a case study of Korea Airports Corporation(KAC) examining the effects of pre- and post-employment experience factors on individual and organizational priority. This study surveyed 240 employees of KAC and analyzed the results. The influence of pre-employment experience (number of times applying to public sector, reason to choose public sector, and job changing experience) and post-employment experience (years of employment, position, and job types) on personal value (authority, achievement, welfare, vacation, and personal life) and organizational value (responsibility, obligation, performance, compensation, and participation) was studied. The results indicated that organizational value is generally greater than personal value. Preference value (=organizational value/personal value) was greater than one for every group. Education, years of employment, position, reason to choose public sector were confirmed to influence preference value. For pre-employment factors, as an employee chooses to work in the public sector because of better balance of work-personal life, preference value was confirmed to be lower. For post-employment factors, when the years of employment are longer and the position is higher, preference value is significantly higher. The results imply that an organization should establish a fair evaluation and compensation system to help employees display their full capability to produce maximum performance.

A Study of Personalized Information Retrieval (개인화 정보 검색에 대한 연구)

  • Kim, Tae-Hwan;Jeon, Ho-Chul;Choi, Joong-Min
    • 한국HCI학회:학술대회논문집
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    • 2008.02a
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    • pp.683-687
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    • 2008
  • Many search algorithms have been implemented by many researchers on the world wide web. One of the best algorithms is Google using PageRank technology, PageRank approach, computes the number of inlink of each documents then represents documents in order of many inlink. But It is difficult to find the results that user needs. Because this method finds documents not valueable for a person but valueable for public, this paper propose a personalized search engine mixed public with personal worth to solve this problem.

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Life History Research Based Private Documentation (생애사 연구에 기반을 둔 개인 기록화 연구)

  • Choi, In Hyeok;Lee, Young Hak
    • Journal of Korean Society of Archives and Records Management
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    • v.15 no.4
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    • pp.49-76
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    • 2015
  • The personal history of individuals directly and vividly reflects the courses of their life and the society of which they are a part. It has become a meaningful part of the social landscape today to pursue efforts to understand humans and humanity correctly and properly through the windows of private records. Notably, the significance of keeping private records on the relationship between individuals and the society of which they are a part lies in the fact that they cooperate to build a foundation on which they can prosper together. One of necessary things to be done to fully appreciate the values of such private records is to perform serious analyses on particular individuals who are behind those records. Developing and refining methods of life history research such as time-line interviews exert positive influence in setting up a direction for private documentation systems where private records are collected and maintained.