• Title/Summary/Keyword: 가격위험

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The Study of Consumer's Clothing Discount Store Selection Behavior by Their Price Attitude and Risk Perception (소비자의 가격태도와 위험지각에 따른 의류할인점 선택행동에 관한 연구)

  • 박은주;홍금희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.23 no.4
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    • pp.529-540
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    • 1999
  • The purpose of this study is examine how price attitude and risk perception affect6 consumer's attitude to clothing discount stores. As for the methods of the research 313 female consumers who just finished shopping at discount stores were interviewed and questioned. The result is as the following. 1. The factors such as discount price inclination effective value inclination price-quality association and price-social grade association in the price attitude as well as social psychological risk and the risk of losing opportunity in the risk perception affected consumer's attitude to clothing discount store. 2. The domestic national brand discount store acquired the highest scores in all factors but discount inclination factor and low price inclination factor. No difference was seen between stores in terms of the risk perception. 3. The determining factors for repurchase intention were found to be store satisfaction and the attitude to clothing discount store. 4. The convenience of transportation the availability of exchange or repair the payment option the quality of the product and the attributes of the store e, g, good quality with relatively low price affected the store satisfaction. 5. Domestic national brand discount store showed higher score in 'good quality with relatively low price' than domestic casual brand discount store did. And difference between groups was found in repurchase intention, Conclusively most consumers using clothing discount stores are effective value-oriented.

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The Risk Assessment for Structures by the Response Surface Method Combined with Genetic Algorithm (유전자 알고리즘과 결합된 응답면기법을 이용한 구조물의 위험성 평가)

  • Cho, Tae-Jun;Han, Shocky
    • Proceedings of the Computational Structural Engineering Institute Conference
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    • 2009.04a
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    • pp.392-395
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    • 2009
  • 응답면 기법을 활용하여 댐구조물과 같은 사회간접자본 시설물의 파괴확률을 구할 수 있다. 본 위험성 평가과정에서 응답면기법으로 구성한 한계상태 방정식을 유전자알고리즘의 적합도 방정식으로 사용하면, 핵심타입이나 지반종류, 지반다짐정도 등의 입력설계변수의 최적화 과정 속도를 더욱 신속화 시킬 수 있다. 제안된 응답면 기법과 유전자알고리즘의 복합해석기법은 신뢰성기반 최적화프로그램으로 기존의 유전자알고리즘의 수렴속도를 더욱 빠르게 하여주고, 특히 입력변수의 상하한계가 불확실한 경우에도 만족스러운 수렴성을 보장하여준다. 한계상태 방정식의 목표신뢰도 지수를 변화시켜면 해당하는 입력변수의 최적값을 출력하여주므로, 입력변수의 제약조건에 가격함수와 같은 가중치를 벌칙함수로 부여하면 가격최적화 프로그램으로 작용하게 되며, 시설물 운영자에게는 목표신뢰도에 대한 유지관리 기법과 정도를 의사결정 할 수 있도록 하여주는 기능을 가지게 된다. 조사된 많은 댐구조물의 파괴모드가 시간에 독립적으로 시공중 또는 시공완료 후 5년이내에 다수 발생하는바, 파괴모드를 조사하고 중요한 파괴모드인 파이핑 현상에 대해서 파괴확률을 계산하고 최적유지관리를 위한 개선된 유전자알고리즘 최적화 연산을 수행하였다. 기존 댐구조물과 같이 설계변수와 하중의 변동성을 알기가 어려운 경우에 유지관리비용 최소화를 위해서 본 제안 프로그램의 확장된 버젼은 중요한 기준을 제시하여줄 것으로 기대한다.

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Effects of Characteristics of Social Commerce on Purchase Intention -Moderating Effects of Perceived Risk and Price Sensitivity of Mobile Application Users- (소셜커머스의 특성이 구매의도에 미치는 영향 -모바일 앱 사용자의 지각된 위험과 가격민감성의 조절효과-)

  • Choi, Ye-ji;Lee, Mi-ah
    • Journal of the Korean Society of Clothing and Textiles
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    • v.40 no.3
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    • pp.574-589
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    • 2016
  • This research investigates the characteristics of the mobile social commerce and explores the moderating effects of perceived risk and price sensitivity. This survey targeted consumers in their 20s to 30s who use mobile social commerce applications. We used 261 questionnaires for the final statistical analysis. Descriptive analysis, factor analysis, reliability analysis, and hierarchical regression analysis were applied in the data analysis. The results are summarized as follows. First, characteristics of mobile social commerce are composed of economics, informativeness, entertainment and promotion. Second, perceived risk (which had a negative effect on purchase intention) had moderating effects between perceived risk and economics or entertainment. Third, price sensitivity (which had a positive effect on purchase intention) had a moderating effect between price sensitivity and promotion. This study contributes to the disclosure of the role of perceived risk and price sensitivity as moderating factors between the characteristics of mobile social commerce and purchase intention. Finally, useful implications (both academic and practical) are provided for fashion retail managers.

차별정보가설(差別精報假說) 하(下)에서 기업(企業)의 다각화(多角化)와 보통주(普通株) 수익률(收益率)

  • Choi, Yong-Sik
    • The Korean Journal of Financial Management
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    • v.11 no.2
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    • pp.65-81
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    • 1994
  • 주식의 기대수익률과 체계적 위험과의 관계를 설명한 자본자산가격결정모형(CAPM)은 지난 30년간 많은 재무학자들에 의해 지속적으로 검증 받아 왔다. 물론, 자본시장의 효율성도 포함된 결합가설(結合假說)(joint hypothesis)의 검증이라는 어려운 점도 있으나, 일련의 연구는 기존에 발견된 주가이례(株價異例)현상을 설명하기 위해 새로운 위험 변수가 필요하다고 지적하였다. 이러한 방향으로의 연구 중 차별정보가설은 투자분석에 이용 가능한 정보의 양(量)이 위험측정의 불확실성을 결정하므로 주식의 수익률도 따라서 변하게 된다고 설명하고 있다. 본 연구는 기업의 다각화가 진행됨에 따라 각 사업단위의 회계정보 및 소속산업의 자료수집을 통한 정보의 양이 증가된다는 가정아래 차별정보가설을 실증 분석한다. 기업규모를 통제하여 구성한 포트폴리오 분석 방법은 다각화지 수가 낮은 기업이 체계적으로 높은 초과수익률을 갖는 것으로 나타났다. 이 분석결과는 차별정보가설이 예 상하는 바와 일치하는 결과로 해석될 수 있다. 그러나, 기업규모의 통제없이 구성한 다각화 포트폴리오의 분석결과와 개별기업 차원의 회귀분석 결과는 초과수익률과 기업의 다각화 정도가 선형 관계가 아닌 U자형의 관계에 있다는 것을 보여주고 있다.

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Default Risk Mitigation Effect of Financial Structure and Characteristic in BOT Project Finance (BOT 프로젝트 파이낸스의 금융구조 및 특성의 채무불이행 위험완화 효과)

  • Jun, Jae-Bum;Lee, Jae-Sue;Lee, Sam-Su
    • Korean Journal of Construction Engineering and Management
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    • v.12 no.2
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    • pp.121-132
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    • 2011
  • One of the advantages of BOT PF(Project Finance) is the government can be protected from risks involved in projects as the private finances, builds, and operates relevant projects. Moreover, the private may avoid outstanding responsibility in case of default thanks to BOT PF's unique financial structure and characteristics. However, despite increasing attention on risk mitigation effect of financial structure and characteristic of BOT PF to default risk with emerging controversies of capital crunch, introduction of IFRS, and contingent liabilities, valuation of default risk mitigation effect caused by financial structure and characteristics of BOT PF still seems sophisticated due to uncertain cash flows, complexly layered contracts, and their interaction. So, this paper is to show the theoretical frame to assess the default risk mitigation effect of financial structure and characteristic of BOT PF with option pricing and related financial economic theories and to provide some meaningful implications. Finally, this research shows that the financial structure and characteristics of BOT PF help mitigate the default risk and default risk mitigation effect increases as change of relevant variables on financial feasibility gets the BOT project less financially feasible.

Study on the Risk Management of the CERs Investment - Regarding Registration Risks and Price Change Risk in Investing Primary CERs - (탄소배출권 투자와 위험관리방안 연구 - 일차배출권(Primary CER) 투자 시 등록위험 및 가격변동 위험을 중심으로 -)

  • Lee, Chang Seok;Kim, Yun Soung;Jeon, Eui Chan
    • Journal of Climate Change Research
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    • v.2 no.2
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    • pp.115-131
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    • 2011
  • Out of all the possible actions that can be taken to respond to greenhouse gas reduction, including development of greenhouse gas reduction technology, infrastructure, actions to improve energy saving and efficiency, and offset with carbon emission reductions (CERs), this study shall focus on the investment on CERs. This study will take a look at risks involved with investing in CERs such as UN registration refusal risk and CERs price fluctuation, and will design risk management model which shall be verified. The goal of this paper is to provide optimized CERs investment strategies for different types of investors, such as general trading companies seeking for investment opportunities and financial companies with plans for green products development and investment by preparation for carbon market. It is expected that the global competitiveness of domestic financial companies shall be improved by taking actions on carbon market instead of previous passive response to climate change and that Korea, the number two Carbon Emissions supplier and number one derivatives market in terms of volume, shall be able to lead the worldwide carbon market.

Development of LiDAR-Based MRM Algorithm for LKS System (LKS 시스템을 위한 라이다 기반 MRM 알고리즘 개발)

  • Son, Weon Il;Oh, Tae Young;Park, Kihong
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.20 no.1
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    • pp.174-192
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    • 2021
  • The LIDAR sensor, which provides higher cognitive performance than cameras and radar, is difficult to apply to ADAS or autonomous driving because of its high price. On the other hand, as the price is decreasing rapidly, expectations are rising to improve existing autonomous driving functions by taking advantage of the LIDAR sensor. In level 3 autonomous vehicles, when a dangerous situation in the cognitive module occurs due to a sensor defect or sensor limit, the driver must take control of the vehicle for manual driving. If the driver does not respond to the request, the system must automatically kick in and implement a minimum risk maneuver to maintain the risk within a tolerable level. In this study, based on this background, a LIDAR-based LKS MRM algorithm was developed for the case when the normal operation of LKS was not possible due to troubles in the cognitive system. From point cloud data collected by LIDAR, the algorithm generates the trajectory of the vehicle in front through object clustering and converts it to the target waypoints of its own. Hence, if the camera-based LKS is not operating normally, LIDAR-based path tracking control is performed as MRM. The HAZOP method was used to identify the risk sources in the LKS cognitive systems. B, and based on this, test scenarios were derived and used in the validation process by simulation. The simulation results indicated that the LIDAR-based LKS MRM algorithm of this study prevents lane departure in dangerous situations caused by various problems or difficulties in the LKS cognitive systems and could prevent possible traffic accidents.

Analysis on the Procurement Hedging Strategies for Bituminous Coal Considering Multiple Risk Factors (복수의 위험요인을 고려한 유연탄 조달헤징전략 분석)

  • Yun, Won-Cheol;Sonn, Yang-Hoon
    • Environmental and Resource Economics Review
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    • v.16 no.4
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    • pp.855-872
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    • 2007
  • This study suggests an imported coal procurement model that simultaneously considers the risk factors of coal price, ocean freight rate and foreign exchange rate. In addition, it quantitatively analyses the superiority of this model compared to the previous one m terms of procurement cost saving and stabilization. According to the empirical results, a separate hedging could stabilize the procurement cost flow, but this is not the end of story. That is, a complex hedging would reduce the standard deviations of cost flow. Thus, one could improve hedging effects by fully considering the inherent variance-covariance relationship among coal price, ocean freight rate and foreign exchange.

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Dynamics of Asset Returns Considering Asymmetric Volatility Effects: Evidences from Korean Asset Markets (우리나라 자산가격 변동의 기준점 효과 및 전망이론적 해석 가능성 검정)

  • Kim, Yun-Yeong;Lee, Jinsoo
    • KDI Journal of Economic Policy
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    • v.33 no.1
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    • pp.93-124
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    • 2011
  • In this paper, we claim the asymmetric response of asset returns on the past asset returns' signs may be explained from the market behavioral portfolio choice of investors. For this, we admit the anchor and adjustment mechanism of investors which partly explains the momentum in the asset prices. We also claim the prospect theory based on the risk aversions may simultaneously work with the anchor and adjustment effect, whenever the lagged asset return was positive and investors accrued the gain. To identify these effects empirically in a threshold autoregressive model, we suppose the risk aversions inducing the volatility effect is related with the past volatility of asset returns. In application of suggested method to Korean stock and real estate markets, we found these effect exist as expected.

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Real Option Analysis to Value Government Risk Share Liability in BTO-a Projects (손익공유형 민간투자사업의 투자위험분담 가치 산정)

  • KU, Sukmo;LEE, Sunghoon;LEE, Seungjae
    • Journal of Korean Society of Transportation
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    • v.35 no.4
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    • pp.360-373
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    • 2017
  • The BTO-a projects is the types, which has a demand risk among the type of PPP projects in Korea. When demand risk is realized, private investor encounters financial difficulties due to lower revenue than its expectation and the government may also have a problem in stable infrastructure operation. In this regards, the government has applied various risk sharing policies in response to demand risk. However, the amount of government's risk sharing is the government's contingent liabilities as a result of demand uncertainty, and it fails to be quantified by the conventional NPV method of expressing in the text of the concession agreement. The purpose of this study is to estimate the value of investment risk sharing by the government considering the demand risk in the profit sharing system (BTO-a) introduced in 2015 as one of the demand risk sharing policy. The investment risk sharing will take the form of options in finance. Private investors have the right to claim subsidies from the government when their revenue declines, while the government has the obligation to pay subsidies under certain conditions. In this study, we have established a methodology for estimating the value of investment risk sharing by using the Black - Scholes option pricing model and examined the appropriateness of the results through case studies. As a result of the analysis, the value of investment risk sharing is estimated to be 12 billion won, which is about 4% of the investment cost of the private investment. In other words, it can be seen that the government will invest 12 billion won in financial support by sharing the investment risk. The option value when assuming the traffic volume risk as a random variable from the case studies is derived as an average of 12.2 billion won and a standard deviation of 3.67 billion won. As a result of the cumulative distribution, the option value of the 90% probability interval will be determined within the range of 6.9 to 18.8 billion won. The method proposed in this study is expected to help government and private investors understand the better risk analysis and economic value of better for investment risk sharing under the uncertainty of future demand.