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http://dx.doi.org/10.9723/jksiis.2022.27.1.063

The Relationship between ESG Management Legitimacy and Corporate Giving: the Moderating Role of Family Executives  

Lee, Gyeonghwan (동아대학교 경영학과)
Seo, Jeongil (서강대학교 경영학과)
Nam, Yoonsung (동아대학교 경영학과)
Publication Information
Journal of Korea Society of Industrial Information Systems / v.27, no.1, 2022 , pp. 63-77 More about this Journal
Abstract
This paper investigates the effect of the lack of ESG management legitimacy on the firm's corporate giving. From the institutional theory perspective, ESG management has become a globally institutionalized business standard. A firm can survive and prosper when it conforms to the institutionalized norms. Thus, we argue that firms will increase corporate giving to restore social legitimacy when they experience a lack of social legitimacy regarding ESG management. Our study also focuses on the role of family executives. As family members identify themselves with their firm and intend to hand over the business to next generation, they highly value the social legitimacy of their firm. Therefore, the relationship between the lack of ESG management legitimacy and the firm's corporate giving will be further strengthened as the number of family executives increases. Empirical results provide supports for the two hypotheses.
Keywords
ESG management; CSR; corporate giving; family executive; institution theory;
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Times Cited By KSCI : 4  (Citation Analysis)
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