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http://dx.doi.org/10.11627/jkise.2021.44.1.071

Public and Experts Perception Analysis about Relative Importance of Address of Things Using AHP  

Cho, Su-Ji (School of Business Administration, Dankook University)
Bae, Seoung-Hun (Spatial Information Research Institute, LX corp.)
Kim, Min-Kwan (Spatial Information Research Institute, LX corp.)
Lee, Ki-Kwang (School of Business Administration, Dankook University)
Publication Information
Journal of Korean Society of Industrial and Systems Engineering / v.44, no.1, 2021 , pp. 71-78 More about this Journal
Abstract
Recently the meaning of the road name address is expended as an information through the revision of the Road Name Address Act. As this revision, the address of things (AoT) become more important indicating the possibility for the expansion to the related business. However, recent study about AoT does not concern how the current priority system works from the first research. In this study, we analyze perception about addressable object between AoT experts and public using AHP analysis. We structured the importance of addressable objects as two categories; urgency and value creation. The necessity in emergency or daily, accessibility and welfare conform the urgency index. Meanwhile, public value creation in public domain or profitability in the business area and economics conform value creation index. We conducted survey for total of 89 of experts and public. The results of this study indicate the relative importance of AoT measured by experts and public. Generally, public tend to concern more about accessibility conforming the urgency index than experts. Moreover, the public WiFi and the sports complex scored the high priority among the remain addressable objects, in respect of the urgency and the value creation. This result could be implemented for the activation of the smart city industry base on the geospatial information including AoT.
Keywords
Address of Things; Relative Importance; AHP Analysis; Priority Perception;
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