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A Study on the Relationship between Light Environment and Visitors' Behavior in a Museum - Focus on the Interpretation of Tracking Score and Tracking Frequency with Intensity of Illumination -  

Lee, Mi-Youn (호서대학교 실내디자인학과)
Jung, Sung-Wook (호서대학교 실내디자인학과)
Publication Information
Korean Institute of Interior Design Journal / v.19, no.4, 2010 , pp. 82-89 More about this Journal
Abstract
The studies published up to now, related to the correlation between spatial structure and visitors' behavior in a museum are rather relatively lacking when it comes to the in-depth consideration for the effect of the actual exhibition environment. So the main purpose of this study is to define the correlation between the light environment and the visitors' behavior. Towards this end, this study uses 'space syntax' to quantify the spatial structure with 'integration', 'connectivity' and 'control value'. Meanwhile, 'tracking score' and 'tracking frequency' were selected as the scope among the indices of behavior's analysis. The results of this study are as follows; First, integration and correlation of tracking score and tracking frequency are lowest when it comes to the extra large historical museums where the difference of intensity of illumination by each convex space. Meanwhile, the most considerable effect is exerted by control value. Compared to tracking score, tracking frequency is closely related to 'syntactic variables'. Second, visitors do not take the short cut the dark exhibition space even when very dark exhibition spaces continue after passing through relatively bright space. Analysis of visitors' behavior by control value in the exhibition space composed of this type of intensity of illumination environment is not valid. Third, visitors move to relatively brighter transitional space compared to the exhibition space with low intensity of illumination when passing through dark exhibition continually. Meanwhile, when visitors pass through the exhibition space there is some difference intensity of illumination they move to relatively dark exhibition center among the subsequent exhibition spaces. Accordingly, when the composition of exhibition space that continues onto the environment of low intensity of illumination is inevitable, differentiating intensity of illumination appropriately would be effective in inducing visit to the subsequent exhibition space.
Keywords
Museum; Spatial Structure; Space Syntax; Visitors' Behavior; Light Environment;
Citations & Related Records
Times Cited By KSCI : 4  (Citation Analysis)
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