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A Study on the Evaluation Factors that Influence Viewing Satisfaction in Art Museum - Focusing on the Wall Displays of Art Museums -  

Lee, Kyoo-Hwang (홍익대학교 건축공학과)
Lim, Che-Zinn (홍익대학교 건축공학과)
Publication Information
Korean Institute of Interior Design Journal / v.17, no.5, 2008 , pp. 99-106 More about this Journal
Abstract
Based on extraction items derived from previous related studies on viewing experiences in art museums, this study is conducted to investigate extraction factors that affect viewing satisfactions and to suggest a guideline for an effective viewing environment by clarifying a hierarchy among the extraction factors. For this study, a survey was given to museum visitors, and statistical analyses were conducted on data obtained from the survey. The results of this study are summarized as follows; 1. From an analysis of extraction items that affect overall viewing satisfaction, space and art works were found to be relatively satisfactory. 2. From correlation analyses of extraction items, a degree of concentration on art works was found to most 'affect the viewing satisfactions of art museums. 3. From factor analyses, extraction items were reduced to 11 extraction factors, and a simple extraction structure affecting the viewing satisfactions in art museums. 4. From multiple regression analyses, a extraction factors were derived, and a relative hierarchy among the factors was found.
Keywords
Art museum; Wall display; Viewing satisfaction; Correlation Analysis; Factor Analysis; Multiple Regression Analysis;
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Times Cited By KSCI : 1  (Citation Analysis)
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