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http://dx.doi.org/10.5762/KAIS.2018.19.3.171

An Empirical Study on the Obstacle Factor of Standardization and Overcoming the Obstacles of Enterprises Using the Structural Equation Model  

Jeong, Myoung-Sun (Department of Intellectual Property, Mokwon University)
Publication Information
Journal of the Korea Academia-Industrial cooperation Society / v.19, no.3, 2018 , pp. 171-179 More about this Journal
Abstract
In order to ensure the interoperability of products and technologies, companies apply standard technology in R&D but encounter various obstacles in this process, which they try to overcome through active standardization activities. Various studies have investigated the obstacles and coping strategies of companies in the R&D process. However, studies on the obstacles and coping strategies in the standardization process are insufficient, and the types of obstacles related to standardization, so a variety of studies are also needed on the types of activities. In this study, we tried to determine the types of obstacles related to standardization and to examine how these obstacles affect the standardization activities of companies. The analysis used the data from the 'National Standards Survey' which was conducted by the Korean Standards Association in Korea for companies engaged in the electrical, electronic, and information-related fields in Korea. The relationship between standard-related difficulties, needs and standardization activities was verified through structural equation modeling. The analysis results revealed that the standards-related disability issues have some influence on the standardization activities and the mediating effect by the necessity of the standard was investigated. We also found that many companies are making various efforts to overcome the barriers caused by standard activities. This suggests that a company can build a virtuous cycle structure by performing strategic actions to overcome obstacles by standardization activity and reducing the obstacles caused by standard-related research and development.
Keywords
Standard technology; Standardization activity; Obstacle factor; Corporate strategy; Mediating effect;
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