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http://dx.doi.org/10.5762/KAIS.2016.17.6.459

The Relationship among Flow, Satisfaction, Service Quality, and Revisit Intention of College Ski Class Participants  

Han, Gun-Soo (Department of Sports & Leisure Studies, Daegu University)
Lee, Jung-Heun (Department of Physical Education, Chungnam National University)
Ko, Wisug (Department of Sports & Leisure Studies, Daegu University)
Publication Information
Journal of the Korea Academia-Industrial cooperation Society / v.17, no.6, 2016 , pp. 459-468 More about this Journal
Abstract
The purpose of this study was to examine the relationship among flow, satisfaction, service quality, and revisiting intention of college ski class participants. By analyzing a total of 106 college students from a university in G city, this study found the following. First, the flow of ski classes had a positive influence on the satisfaction with the ski class. Second, the satisfaction with the ski classes had a positive influence on the service quality of the ski resort. Third, the service quality of the ski resort had a positive influence on the revisit intention. Fourth, the flow of the ski class had a positive influence on the service quality of the ski resort mediated by the satisfaction of the ski class. Fifth, the satisfaction of the ski class had a positive influence on the revisiting intention mediated by the service quality of the ski resort.
Keywords
Flow; Satisfaction; Service quality; Revisit intention; Ski class;
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Times Cited By KSCI : 3  (Citation Analysis)
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