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http://dx.doi.org/10.5762/KAIS.2016.17.11.135

An Empirical Study of Equity-Based Crowdfunding in Korea  

Kim, Min-Soo (Department of Entrepreneurship, Graduate School of Chung-Ang University)
Lee, Jong-Keon (School of Business Administration, Chung-Ang University)
Publication Information
Journal of the Korea Academia-Industrial cooperation Society / v.17, no.11, 2016 , pp. 135-147 More about this Journal
Abstract
Equity-based crowdfunding combines virtual technologies with traditional investing principles. Equity-based crowdfunding is a financing method for startups and small businesses to raise small amounts of capital from a "crowd" of investors. Small businesses can raise capital, advertise product or service, and receive feedback from crowds of investors in exchange for ownership equity in their business. This study examined the operational performance of equity-based crowdfunding in Korea. Data were collected from 125 success and failure equity-based crowdfunding of 75 firms. Results were as follows: First, success firms had a clear vision than failure firms in raising equity-based crowdfunding. Second, success firms had success experiences than failure firms in raising equity-based crowdfunding. Third, success firms had patents to technologies or products that are practical and that customers need. Fourth, success firms had three or more year long-term objectives than failure firms in raising equity-based crowdfunding. Finally, implications of the results were discussed.
Keywords
Crowdfunding; Equity-Based; Platform;
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