Browse > Article
http://dx.doi.org/10.5762/KAIS.2014.15.5.2641

A study on ecosystem model of the magazines for smart devices Focusing on the case of magazine business in foreign countries  

Chang, Yong Ho (School of Communication, Sogang University)
Kong, Byoung-Hun (School of Communication, Sogang University)
Publication Information
Journal of the Korea Academia-Industrial cooperation Society / v.15, no.5, 2014 , pp. 2641-2654 More about this Journal
Abstract
In the smart media environment, magazine industry has been experiencing a transition to ecosystem of value network, which includes high complexity and ambiguity. Using case study method, this article conducts research on digital convergence, the model of magazine ecosystem and adaptation strategy of global magazine companies. Research findings have it that the way of contents production of global magazines has been based on collaborative production system within communities, expert communities, creative users, media contents companies and magazine platform. The system shows different patterns and characteristics depending on magazine-driven platform, Platform-driven platform or user-driven platform. Collaboration system has been confirmed in various cases: Huffington Post and Zinio which collaborate with media contents companies, Amazon magazines and Bookish with magazine companies, Huffington Post and Wired with expert communities, and Flipboard with creative users and communities. Foreign magazine contents diverge into (paper, electronic, app and web magazine) as they start the lively trades of their contents on the magazine platform. In the area of contents uses, readers employ smart media technology effectively such as cloud computing, artificial intelligence and module individualization, making it possible for the virtuous cycle to remain in the relationship within communities, expert communities and creative users.
Keywords
Creative users; Community; Magazine; Magazine industry; Smart device; Magazine platform;
Citations & Related Records
연도 인용수 순위
  • Reference
1 Fujisan magazines service : http://www.fujisan.co.jp/.(accessed Mar., 28, 2014)
2 Magastore: http://www.magastore.jp/. (accessed Mar., 28, 2014)
3 Shonenjump : http://www.shonenjump.com/j/. (accessed Mar., 28, 2014)
4 KOCCA (2011a). 2011 international content market research.
5 Chang, Y. H., Kong B. H., Cho J.M. (2013). Research For Growth Strategy In Magazine Industry Based On Smart Device, Korea Press Foundation.
6 Allee, V. (2002). The Future of Knowledge: Increasing Prosperity through Value Networks, Butterworth-Heinemann.
7 Yin, R. K. (2008). Case Study Research: Design and Methods, Sage Publications.
8 Pew Internet. (2012), "Internet & American Life Reading Habits Survey".
9 MPA (2013). "The Association of magazine Media". Available: http://www.magazine.org/sites/default/files/MPA-FACTb ook2013-f-lo.pdf
10 Caves, R. E. (2002). Creative Industries: Contracts between Art and Commerce, Harvard University Press.
11 Chang, Y. H.,.Kong B. H. (2012b) "The emergence and ensuing typology of global ebook platform: The case study on Google eBook, Amazon Kindle, Apple iBooks Store ", Studies of Korean Publishing Science, SN 61, pp.133-158.
12 Yi, Y., Hyang, G. (2012). Magazine Industry Promotion Strategies. Korea Press Foundation Research Reports, 2011-04.
13 Seo, M. J. (2010). "Germany: Multimedia Age magazine industry is alive and well", Newspaper and Broadcasting, 2010, 9.
14 Impress R&D (2012). "E-book business survey repor"t. 2012. 7. 3.
15 KOCCA (2011b). 2011 international content market research(Japan).
16 Ju, Y. S., Kim, W. J., Yi, J. H. (2012). Media policy in the new media ecosystem research, Korea Press Foundation.
17 Flipboard : https://www.flipboard.com/. (accessed Mar., 28, 2014)
18 Wired : https://www.wired.com/. (accessed Mar., 28, 2014)
19 Mondadori France: http://www.mondadori.fr/. (accessed Mar., 28, 2014)
20 BooksV : http://booksv.fmworld.net/. (accessed Mar., 28, 2014)
21 Axel Springer : http://www.axelspringer.de/. (accessed Mar., 28, 2014)
22 Arthur, W. B. (1999). "Complexity and the Economy", Science2, April1999: Vol. 284. no. 5411.
23 Singer, J. L. (1995). Mental Processes and Brain Architecture: Confronting the Complex Adaptive Systems of Human Thought(An Overview), Morowitz, H. J. and Jerom L. Singer ed, The Mind,the Brain, and Complex Adaptive Systems, Perseus Books.
24 Holland, J. H. (1995). Hidden Order: How Adaption Build Complexity, Massachusetts: Addison Wesley Longman.
25 Kauffman, S. (1996). At Home in the Universe: The Search for the Laws of Self-Organization and Complexity, Oxford University Press, 1996.
26 Chesbrough, H. (2006). open business model, Harvard Business Review Press.
27 Osterwalder, A., Pigneur, Y. (2010). Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers, Wiley.
28 Zinio : https://www.zinio.com. (accessed Mar., 28, 2014)
29 David, S. E., Andrei, H., Richard, S. (2008). Invisible Engines: How Software Platforms Drive Innovation and Transform Industries, The MIT Press.
30 Hong, S. Y., "The endless transformation of the Amazon", SERI Business Notes, No. 80, SERI, 2010.
31 Amazon magazines : http://www.amazon.com/magazines/.(accessed Mar., 28, 2014)
32 Huffington Post : http://www.huffingtonpost.com/.(accessed Mar., 28, 2014)
33 Apple Newsstand : https://itunes.apple.com/us/genre/ios-newsstand/id6021?mt=8. (accessed Mar., 28, 2014)
34 Google Play Newsstand : https://play.google.com/store/apps/details?id=com.google.android.apps.magazines&hl=ko. (accessed Mar., 28, 2014)
35 Post: http://www.postmatter.com/. (accessed Mar., 28, 2014)
36 Relay : http://www.relay.com/. (accessed Mar., 28, 2014)
37 Prisma media : http://www.prismamedia.com/. (accessed Mar., 28, 2014)
38 Glam: http://www.glam.de/. (accessed Mar., 28, 2014)
39 Die Zeit: http://www.zeit.de/. (accessed Mar., 28, 2014)