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http://dx.doi.org/10.5762/KAIS.2012.13.10.4453

A study on the effect of traffic information satisfaction & expansion by the attitude on traffic information media using the Structural Equation Modeling  

Kim, Kyung-Bum (Department of Public Administration, Jeju National University)
Hwang, Kyung-Soo (Department of Public Administration, Institute for Social Science Research, Jeju National University)
Publication Information
Journal of the Korea Academia-Industrial cooperation Society / v.13, no.10, 2012 , pp. 4453-4461 More about this Journal
Abstract
In this study, the effect of traffic information satisfaction and expansion by the attitude on traffic information media using the structural equation modeling was evaluated. Research findings showed that the attitude formed by experience with VMS had a positive impact on user satisfaction and expansion on traffic information. Howevr, the expansion on traffic information was not affected significantly. by user satisfaction on traffic information. In other words, If experiences with VMS is positive, higher uset satisfaction on traffic information. In addition, it should be positive to expand traffic information.
Keywords
Structural equation modeling(SEM); VMS; User satisfaction; Traffic information; Expansion;
Citations & Related Records
Times Cited By KSCI : 1  (Citation Analysis)
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