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http://dx.doi.org/10.5762/KAIS.2010.11.9.3239

Factors of the Acceptance Affecting the e-Payment System : Focusing on service quality and social influence  

Jeon, Soo-Yong (Hoseo Graduate School of Venture, Hoseo University)
Ha, Kyu-Soo (Hoseo Graduate School of Venture, Hoseo University)
Publication Information
Journal of the Korea Academia-Industrial cooperation Society / v.11, no.9, 2010 , pp. 3239-3248 More about this Journal
Abstract
A number of people using e-payment system has been increasing drastically during the recent period and the trend still continues. The purpose of this article was to investigate the effect of service quality and social factors on the e-payment system acceptance and the moderating effects of self-efficacy in the perspective of the interactional approach. In this research, data were collected from 2331 e-payment system users with structured questionnaires and analyzed using regression analysis method. This research found that security, responsiveness, mass media, word of mouth, security and self-efficacy of interaction effect have significant positive effects on acceptance intension. The result of this research showed that the social influence and self-efficacy interactional approach are more adequate than only service quality in accounting for the e-payment system acceptance.
Keywords
Service quality; e-Payment system; Self-efficacy; Social influence;
Citations & Related Records
Times Cited By KSCI : 3  (Citation Analysis)
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