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http://dx.doi.org/10.7232/JKIIE.2014.40.2.250

A Study on Relationship between Financial Performance and Characteristics of Self-Employed Creative Company  

Chang, Young-Soon (Department of Business Administration, Myongji University)
Yuk, Hun-Young (Department of Ditigital Management, Korea Polytechnic University)
Seo, Jong-Hyen (Department of Business Administration, Korea Polytechnic University)
Publication Information
Journal of Korean Institute of Industrial Engineers / v.40, no.2, 2014 , pp. 250-256 More about this Journal
Abstract
In order to create more jobs and cope with big change of economic paradigm, a self employed creative company is suggested as an alternative mean. The understanding of relationship between performance and characteristics of self employed creative company will be helpful in establishing and efficiently operating a relevant government policy. Therefore, this study identifies empirically relationship between financial performance and characteristics of self-employed creative company. Through exploratory factor analysis and regression analysis, creativity and network is essential in increasing the financial performance of self-employed creative company.
Keywords
Self-Employed Creative Company; Financial Performance; Exploratory Factor Analysis; Regression Analysis;
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