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http://dx.doi.org/10.7469/JKSQM.2022.50.3.571

A Study on Factors Affecting Intention to Use Online Collaboration Tools for the Non-Face-to-Face Educational Environment  

Seo, Jay (Department of Business Administration, Graduate School of Soongsil University)
An, Sunju (Department of Business Administration, Graduate School of Soongsil University)
Choi, Jeongil (College of Business Administration, Soongsil University)
Publication Information
Journal of Korean Society for Quality Management / v.50, no.3, 2022 , pp. 571-591 More about this Journal
Abstract
Purpose: The purpose of this study is to examine the factors affecting the intention to use online collaboration tools for non-face-to-face educational environment in the perspective of the learners. Methods: For empirical analysis, the survey of this study was administered with data that were limited to experienced learners using online collaboration tools such as Google Docs, Allo, Padlet, and Slido in online education environments such as Zoom, Webex, MS Teams, etc. and valid 400 data were analyzed by SPSS(ver 22.0) and R(ver 4.1.0) program package. Results: The results of empirical analysis showed that performance expectancy were found to have an effect on reliability of system quality, empathy of service quality, playfulness and informativity of content quality among the characteristics of online collaboration tools. On the other hand, it was found that the security of system quality, responsiveness of service quality, and extroversion of user personality characteristics did not affect. It was analyzed that playfulness had the greatest positive effect, followed by informativity, empathy, and reliability. Among the characteristics of online collaboration tools, it was found that the reliability and security of system quality and informativity of content quality had an effect on the effort expectancy. It was analyzed that informativity has the greatest influence, followed by security and reliability. Conclusion: This study is meaningful in that it examines the perspectives of users and learners, who can be said to be the end customers of online collaboration tools. Based on the results of this study, it is expected that not only platform operators that provide online collaborative tools, but also providers that use online collaboration tools will have a significant impact on the development of edutech and infrastructure in the educational environment.
Keywords
Non-Face-to-Face Educational Environment; Online Collaboration Tools; System Quality; Service Quality; Content Quality; Personality Five-Factor Model(FFM); IS Success Model; UTAUT;
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Times Cited By KSCI : 7  (Citation Analysis)
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