The Effects of Customer Value and Customer Trust on Customer Retention: An Empirical Study in Indonesia |
DEWOBROTO, Wiji
(Department of Business Administration, Faculty of Administrative Sciences, Brawijaya University)
NIMRAN, Umar (Department of Business Administration, Faculty of Administrative Sciences, Brawijaya University) ARIFIN, Zainul (Department of Business Administration, Faculty of Administrative Sciences, Brawijaya University) YULIANTO, Edy (Department of Business Administration, Faculty of Administrative Sciences, Brawijaya University) |
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