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http://dx.doi.org/10.13106/jafeb.2020.vol7.n10.303

Factors Affecting Industry 4.0 Adoption in the Curriculum of University Students in Ho Chi Minh City  

NGUYEN, Xuan Truong (Marketing Department, University of Finance - Marketing)
NGUYEN, Thanh Toan (Marketing Department, University of Finance - Marketing)
Publication Information
The Journal of Asian Finance, Economics and Business / v.7, no.10, 2020 , pp. 303-313 More about this Journal
Abstract
This study investigates the factors affecting Industry 4.0 adoption in the curriculum of university students in Ho Chi Minh City, Vietnam. Universities need to respond to the changing faces of Industry 4.0 and, hence, Education 4.0. A mixed method including both qualitative and quantitative methodologies was utilized. An in-depth interview was carried out for exploring, reviewing, and testing content validity of constructs and measurement items. The pilot study was conducted with 120 respondents. The conceptual model and hypotheses were developed using data collected by a questionnaire survey distributed to 584 respondents by both electronic and paper forms with non-probability and convenience sampling techniques. The result of structural equation modeling showed that occupation relevance, skills, facility conditions, and social influence impacted on the intermediates variables, namely, relevance advantage, perceived usefulness, behavioral intention-to-use, and actual use. The independent variables are occupation relevance, skills, facility conditions, and social influence. They impact actual use through mediating constructs such as relevance advantage, perceived usefulness, and behavioral intention-to-use. The findings suggest that universities and students' efforts aimed at increasing the factors' perceptions of adoption of Industry 4.0 will contribute to implementation success, where success is defined as effectual usage of Industry 4.0.
Keywords
Industry 4.0; College Students; Ho Chi Minh City; Vietnam;
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