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Body Image and Body Satisfaction Among Korean College Women  

Lee, Seung-Hee (Dept. of Clothing & Textiles, Sookmyung Women's University)
Publication Information
Fashion & Textile Research Journal / v.10, no.3, 2008 , pp. 322-328 More about this Journal
Abstract
This study examined Korean college women's perceptions of their body image, ideal body, and body satisfaction. Five research questions assessed participants: 1) self-defined image, 2) ideal body image, 3) body dissatisfaction, 4) body satisfaction, and 5) perceptions of their friends' weight concerns. A convenience sample of 101 female college students participated in the study. Respondents' average age is 20.78, ranging from 18 to 36 years. Two approaches were used to define Korean college women's body image and body satisfaction: A scale of illustration showing nine females' body drawing, and a verbal scale for the satisfaction with body image. The findings revealed that Korean college women pursue "thinness." Although they were somewhat happy with their height, the development of their figure, and their overall good looks, they were significantly dissatisfied with their weight. These results indicate that Korean college women would benefit from positive body image education.
Keywords
body image; self image; body satisfaction; ideal body;
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