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http://dx.doi.org/10.38121/kpea.2022.3.38.1.87

Relationship between Supply Chain Orientation, Smart Logistics Platform Utilization, Logistics Service Network and Foreign Market Performance  

Park, Young-Tae (동의대학교 무역학과)
Kim, Dong-Yoon (대전대학교 물류통상학과)
Cho, Yeon-Sung (덕성여자대학교 국제통상학과)
Publication Information
Journal of Korea Port Economic Association / v.38, no.1, 2022 , pp. 87-100 More about this Journal
Abstract
This study analyzed overseas market performance factors, focusing on the use of smart logistics platforms by companies entering overseas markets. Research design, data, methodology : Nine hypotheses were established among four potential variables, including the use of a smart logistics platform. An empirical analysis was carried out targeting 175 companies entering the overseas market, and hypothesis testing was performed using a structural equation model. As a result of the analysis, it was possible to confirm the mediating effect of the use of the smart logistics platform, and the effect of the supply chain orientation and the logistics service network was confirmed. In this study, it was confirmed that the use of a smart logistics platform mediates the effect of supply chain orientation on the logistics service network. In this regard, it was pointed out that it is necessary to increase the ability to utilize the smart logistics platform.
Keywords
Smart Logistics Platform; Supply Chain Orientation; Logistics Service Network; Foreign Market Performance;
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Times Cited By KSCI : 2  (Citation Analysis)
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