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Analysis of Transportation Mode Choice Behavior Based on Accessibility : Focused on Chungnam-Weihai route  

Choi, Jung-kyu (동서대학교 국제물류학과)
Publication Information
Journal of Korea Port Economic Association / v.32, no.4, 2016 , pp. 183-192 More about this Journal
Abstract
The purpose of this study is to analyze the choice behavior of the mode of transportation for travel from Korea to China. Discrete choice analysis is utilized to establish the factors that affect travelers' choice and to quantify the importance of these factors in transportation mode choices. The proposed choice models were constructed by using stated-preference (SP) data obtained from Chungcheongnam-do. This study also examined different choice behavior in order to capture any previously unobserved differences in the residence area. Results showed that the access time and frequency attributes are the most significant factors, while the travel time attributes are the least significant factors for travelers' choice behaviour. The insights of the results described in this research provide some practical suggestions to transportation providers for planning and strategic management endeavors in the future.
Keywords
Choice behavior; Accessibility; Transportation mode; Passenger terminal; Multinomial logit model;
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Times Cited By KSCI : 2  (Citation Analysis)
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