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http://dx.doi.org/10.12812/ksms.2015.17.3.297

An Empirical Study on the Business Performance of the Self-Employed Creative Companies - Focused on the Relational Characteristics-  

Yuk, Heon-Young (Department of Ditigital Management, Korea Polytechnic University)
Seo, Jong-Hyen (Department of Business Administration, Korea Polytechnic University)
Publication Information
Journal of the Korea Safety Management & Science / v.17, no.3, 2015 , pp. 297-306 More about this Journal
Abstract
The purpose of this thesis is to contribute in establishing the objectives of government policies through an empirical analysis on the relational characteristics surrounding the self-employed creative enterprises under the current circumstances where the specific empirical studies on the self-employed creative enterprises haven't been performed. According to the result of verification, the social capitals such as reliability, reciprocity and network are necessary due to the characteristics possessed by the self-employed creative enterprises while the reliability between cooperative enterprises is created and the cooperative relationship continues when the enterprises are faithful to their intrinsic activities such as the improvement of productivity rather than the entrepreneur spirit. Such win-win cooperation was eventually shown as having a positive effect on the performance of enterprises.
Keywords
Self-employed creative company; financial performance; relational characteristics;
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