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http://dx.doi.org/10.15207/JKCS.2021.12.4.125

Research on the impact factors of smartphone medical APP user experience - centered on Chinese medical APP  

Zhang, Zhuo (Division of Visual design, Pukyong University)
Jang, Chung-Gun (Division of Visual design, Pukyong University)
Publication Information
Journal of the Korea Convergence Society / v.12, no.4, 2021 , pp. 125-133 More about this Journal
Abstract
With the advent of experience era, the user experience has attracted much attention in all walks of life. And the importance of user experience emphasize began to be emphasized. It analyzed the interfering factors of user experience of smart phone medical APP, and evaluated their relative importance. Then it made suggestions on the priority of medical APP development and provided reference for medical APP design optimization and service quality improvement. First of all, based on the related research about user experience theory, smartphone APP user experience and mobile medical APP, it summarized the user experience elements of smartphone medical APP. Secondly, 200 subjects in the 20-40 age group who chose smartphone download experience and used medical APP were surveyed to rate the effect of 18 factors. The results show that the factors such as product resources, medical advertising recommendations, doctor-patient interaction, emotional pleasure, easy to learn, and other factors have a significant impact on users' good experience when using app.
Keywords
Smartphone app; Smartphone medical app; Medical app user experience; Influencing factors; Chinese medical app;
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