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http://dx.doi.org/10.15207/JKCS.2020.11.2.231

The Effect of Entrepreneurship and authentic leadership on the Performance of Nonprofit Organizations  

Park, Eun-Mi (School of Business Administration, Kyungpook National University)
Seo, Joung-Hae (School of Business Administration, Kyungpook National University)
Publication Information
Journal of the Korea Convergence Society / v.11, no.2, 2020 , pp. 231-240 More about this Journal
Abstract
In this study, the case of OO corporation was based on to examine the business performance and method of OO corporation and the competitive advantage and success factors were considered. For the progress of this study, references and advanced researches related to entrepreneurship, authentic leadership, and organizational effectiveness, which were suggested as the core competence of non-profit organizations, were examined and textual information was secured through the homepage of the targeted organization and news articles. Lastly, data needed for the research was collected through an interview with the Chief Executive Officer (CEO) of the organization. Through the process and analysis, the following findings were identified. First, the entrepreneurship of the CEO can apply as a core competence for the operation of the non-profit organization. Second, the proposition was derived that the roles of the CEO and leadership can apply as a key competence in the operation of the non-profit organization. This study implies that the many theories and strategies which were only targeted on companies can also be applied for the research of non-profit organizations. Moreover, concerning modern corporate management, strategic approach of non-profit organization characteristics like a sense of mission, fairness, and ethics can promote the creation of sustainable competitive advantage.
Keywords
Entrepreneurship; Leadership; Authentic Leadership; Nonprofit Organizations; Case Study;
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