1 |
M. J. Lee. (2004). Study of City Brand for City Image Promotion, Master's Thesis, University of Ulsan, Ulsan.
|
2 |
J. H. Kwon & S. H. Park. (2018). Theoretical study on urban brand formation factors. Journal of the Korea Contents Association, 18(4), 202-213.
DOI
|
3 |
J. K. Kwon & W. S. Choi. (2012). Empirical study on effective factor of city brand identity formation by city image type, Journal of Brand Design Association of Korea, 10, 15-26.
DOI
|
4 |
H. B. Kim & J. H. Lee. (2007). City image elements using cognitive mapping, Journal of Institute of Industrial Technology, 21, 27-36.
|
5 |
K. Lynch. (1960). The Image of the City, Cambridge, MA: MIT Press.
|
6 |
K. H. Kim. (2016). Study of the characteristics of recognition of city image for the establishment of city identity, Master's Thesis, University of Seoul, Seoul.
|
7 |
K. E. Boulding. (1956). The Image, Ahn Arbor, MI: University of Michigan Press.
|
8 |
P. Kotler. (1986). Principles of Marketing, Prentice-Hall. 687-688.
|
9 |
H. Y. Jeon & J. Y. Cha. (2006). Study of urban culture marketing strategic case in France, Journal of French Studies, 301-336.
|
10 |
P. Kotler. (1982). Marketing Management: Analysis, Planning, Implementation and Control, 6th ed., Prentice-Hall. 174-181.
|
11 |
H. N. Min. (2008). Study of the relationship between regional image and character design, Journal of The Korean Society of Illustration Research, 16, 29-38.
|
12 |
M. S. Lee. (2011). Effect of country image on tourist destination attitudes and behavioral intentions. Doctoral Dissertation, Kyonggi University, Gyeonggi.
|
13 |
S. D. Choi & K. R. Park. (2005). Developing a scale for tourism image of city as a tourist destination. Seoul Studies, 8(1), 93-106.
|
14 |
S. Yun. (2016). Impact of city tourism elements and image on revisit intention, Master's Thesis, Hansung University, Seoul.
|
15 |
Basic Status of Pyeongtaek City, Pyeongtaek City Office Website, https://www.pyeongtaek.go.kr/pyeongtaek/contents.do?mId=0500000000
|
16 |
I. B. Ju. (2017). Study of the effect of the city image on the city brand marketing. Master's Thesis, Sehan University, Mokpo.
|
17 |
H. J. Yu. (2010). Study of sign system for the establishment of identity of city image. Master's Thesis, Kyunghee University, Seoul.
|
18 |
D. H. Oh. (2012). Study of the influence of urban development by type on the making of urban image, Doctoral Dissertation, Dongshin University, Naju.
|
19 |
G. Y. Lee. (2012). Study of the determinant of the city image of Pocheon, Master's Thesis, Seoul National University, Seoul.
|
20 |
Y. H. Jo. (2018). Study of the components of the city images between Korea and China, Doctoral Dissertation, Hankuk University of Foreign Studies, Seoul.
|
21 |
J. S. Kim & J. H. Kim. (2015). Analysis of integrated brand of local government. Journal of Digital Convergence, 13(11), 109-118.
DOI
|
22 |
G. J. Park & S. Y. Park. (2018). Study of perceived city brand image and consumer behavior. Journal of Digital Convergence, 16(7), 145-151.
DOI
|