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http://dx.doi.org/10.15207/JKCS.2019.10.12.101

A Study on the Influence of Family Affection Interaction Behavior on Experience Value in Family Tourism  

Wang, Yue (College of Business Administration, Jilin Engineering Normal University)
Sim, Jae-yeon (Dept. of Business Management, Sehan University)
Kim, Hyung-Ho (Dept. of Air Transport & Logistics, Sehan University)
Publication Information
Journal of the Korea Convergence Society / v.10, no.12, 2019 , pp. 101-108 More about this Journal
Abstract
Family tourism has become the mainstream demand of the tourism market, and it is also an effective way to obtain happiness. This paper takes family tourists as the research object, takes the family tourism family affection interaction behavior and the experience value relationship as the link, Empirically tests the family tourism "interaction behavior-social support-experience value" conceptual model and the relationship hypothesis. The results showed that interaction of family affection had a positive and significant effect on the functional, cognitive and emotional experience value of family tourists. Family interaction in family tourism has a significant positive impact on social support. Social support has significant positive effects on functional, cognitive, emotional and overall experiential values. This conclusion expands the theoretical and empirical research on the relationship between interaction behavior and experience value, and provides a basis for understanding the interaction behavior and experience value of family love from the perspective of tourism experience essence.
Keywords
Family tourism; Family interaction; Travel experience; Experience value;
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Times Cited By KSCI : 3  (Citation Analysis)
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