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http://dx.doi.org/10.5143/JESK.2004.23.3.039

Icon Development based on Korean twentieth Mental Model  

Jeong, Seok-Hyeon (고려대학교 공과대학 산업시스템정보공학과)
Myeong, No-Hae (고려대학교 공과대학 산업시스템정보공학과)
Jeon, Yun-U (고려대학교 공과대학 산업시스템정보공학과)
Publication Information
Journal of the Ergonomics Society of Korea / v.23, no.3, 2004 , pp. 39-52 More about this Journal
Abstract
Icons are the main element of the graphic user interface (GUI). They can help users perform effectively on the computer, especially when the icons reflect user`s mental model. However, few studies in Korea represented Korean users` mental models in icon design. The purpose of this study, therefore, was to ascertain whether existing icons agreement with Korean twentieth mental model, and to deduce properties of Korean twentieth mental model. To do that, 10 icons from two commercially available toolbar-icons of word processing programs were compared with the newly developed icons, which were developed to represent Korean user`s mental modelthrough interviews, surveys, and mental model sketches. The results show that five new metaphors were found: a dog-eared part on the bottom right corner new for new document, a magnifying glass for search, a red pencil for spell-check, `＋` and `` signs in the magnifying glass for zoom, and a yellow post-it for paste. These new icons were preferred to the existing. Korean twentieth users preferred rather complex and dynamic icons than simple and static ones even though icon development guideline said simple icons are better.
Keywords
Icon; User Mental Model;
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